Custom Pages Shopify Apps – Market Share Breakdown
(Updated October 2026) See which custom pages Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.
Custom Pages Shopify Apps — Full Market Share Table
All tracked custom pages Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  DECO Product Labels & Badges | 36.44% | 19.76 | Climbing |
| 2 |  Section Store: Theme Sections | 33.79% | 24.71 | Declining |
| 3 |  Hoppy Trust Badges & Icons | 21.58% | 3.56 | Climbing |
| 4 |  Essential Trust Badges & Icons | 5.06% | 0.80 | Climbing |
| 5 |  Sami AI Product Labels & Badge | 0.82% | 0.69 | Climbing |
| 6 |  Easify Box Bundle Builder BYOB | 0.43% | 0.24 | Declining |
| 7 |  EComposer Landing Page Builder | 0.40% | 0.06 | Climbing |
| 8 |  GemPages Landing Page Builder | 0.40% | 0.11 | Climbing |
| 9 |  Pop Convert ‑ Pop Ups, Banners | 0.37% | 0.19 | Climbing |
| 10 |  Accentuate Custom Fields (ACF) | 0.25% | 0.01 | Climbing |
Showing 1-10 out of 25
Key Insights:
- DECO Product Labels & Badges holds 36.4% share of custom pages app installs — 2.7pp ahead of Section Store: Theme Sections (33.8%).
- Top 3 apps (DECO Product Labels & Badges, Section Store: Theme Sections, Hoppy Trust Badges & Icons) account for 91.8% of all custom pages install share — a fragmented market.
- DECO Product Labels & Badges is gaining share fastest this month (+19.76pp) — the largest single gainer among the top custom pages apps by share.
- Section Store: Theme Sections is losing share fastest (-24.71pp) — could indicate a churning user base or a stronger challenger gaining ground.
Custom Pages Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 custom pages Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| Hoppy Trust Badges & Icons | 7.1% | 18.1%11 | 21.6%3.55 | 16.8%4.85 | 48.8%32.02 | 48.8%0.04 |
| DECO Product Labels & Badges | 16.5% | 16.8%0.24 | 36.4%19.63 | 8.6%27.81 | 25.9%17.35 | 26.9%0.98 |
| EComposer Landing Page Builder | 0.5% | 0.3%0.19 | 0.4%0.05 | 30.5%30.14 | 5.7%24.88 | 5.9%0.21 |
| Section Store: Theme Sections | 65.1% | 58.3%6.73 | 33.8%24.53 | 31.4%2.39 | 8.3%23.12 | 5.8%2.52 |
| Accentuate Custom Fields (ACF) | 0.1% | 0.2%0.12 | 0.3%0.02 | 0.2%0.04 | 4.0%3.76 | 4.3%0.29 |
Key Insights:
- Hoppy Trust Badges & Icons's share expanded from 7.1% → 48.8% over the charted period.
- Of the top 5 tracked custom pages apps, 4 grew share and 1 lost share — leader is widening the gap.
Top Custom Pages Shopify Apps by Country
Per-country market share rankings for custom pages Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | 🌎 Worldwide |  United States |  India |  China |  United Kingdom |
|---|---|---|---|---|---|
| 1 | | | | | |
| 2 | | | | | |
| 3 | | | | | |
| 4 | | | | | |
| 5 | | |  | | |
Key Insights:
- Hoppy Trust Badges & Icons leads custom pages apps in 2 of 4 tracked markets (India, China).
- DECO Product Labels & Badges leads worldwide, but 3 of 4 tracked markets crown a different leader — Hoppy Trust Badges & Icons in India, Hoppy Trust Badges & Icons in China, and others.
⚠️ Data issue or feedback?
Reach out to us at [email protected].
Top 5 Apps in Custom Pages
- Accentuate Custom Fields (ACF) — Leads custom pages apps with 4.3% install share, rated 4.9★ — gaining share this month.
- Hoppy Trust Badges & Icons — Holds 48.8% of custom pages app install share, rated 4.9★ — gaining share this month.
- DECO Product Labels & Badges — Holds 26.9% of custom pages app install share, rated 5.0★ — gaining share this month.
- Easify Box Bundle Builder BYOB — Holds 2.9% of custom pages app install share, rated 5.0★ — gaining share this month.
- EComposer Landing Page Builder — Holds 5.9% of custom pages app install share, rated 4.9★ — losing share this month.
Custom Pages Shopify Apps — Frequently Asked Questions
1. Which custom pages app has the highest market share on Shopify?
DECO Product Labels & Badges ranks #1 by share among custom pages apps at 36.4%, but the market is fragmented — multiple apps capture meaningful share. Compare the top 5 on features and pricing before deciding.
2. How is market share calculated for custom pages Shopify apps?
For custom pages (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which custom pages apps are gaining market share on Shopify?
DECO Product Labels & Badges is gaining custom pages app market share fastest this month, up +19.76pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which custom pages apps are losing market share on Shopify?
Section Store: Theme Sections has lost the most market share this month among custom pages apps (-24.71pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most custom pages Shopify app installs?
United States drives the largest share of custom pages app installs at 24.6%, followed by India at 9.8% and United Kingdom at 9.5%. Use the country picker on the third card to compare market leaders by country.
6. How many custom pages apps does ShopDigest track on Shopify?
ShopDigest tracks 96 custom pages apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
7. Why does the highest-share custom pages app differ from the #1 ranked app?
Rank reflects an app's current position in the Shopify App Store under custom pages (driven by Shopify's own algorithm), while market share on ShopDigest is estimated from review counts and other factors as a proxy for active installs. The two metrics move on independent dynamics, so the highest-share app and the #1-ranked app are not always the same — and a divergence between them is worth noting rather than assuming one will pull the other along. For custom pages, DECO Product Labels & Badges leads on share; see the rankings tab for who currently holds #1 position.
