Custom Text Shopify Apps – Market Share Breakdown

(Updated October 2026) See which custom text Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.

Custom Text Shopify Apps — Full Market Share Table

All tracked custom text Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.

Date Range
From
—
To
Countries
Order By
Market Share is as ofToday.Change is betweenJun 29andToday
#AppMarket ShareChangeStatus
1Easify Custom Product OptionsEasify Custom Product Options
41.93%
5.30Climbing
2Globo Product Options, VariantGlobo Product Options, Variant
31.10%
2.45Climbing
3REZ Preorder, Back In StockREZ Preorder, Back In Stock
9.98%
8.04Climbing
4Consentmo GDPR ComplianceConsentmo GDPR Compliance
4.96%
3.00Climbing
5DECO Product Labels & BadgesDECO Product Labels & Badges
3.55%
2.00Climbing
6EW: EU Withdrawal Button &FormEW: EU Withdrawal Button &Form
3.31%
15.84Declining
7Notify Me! Back in Stock AlertNotify Me! Back in Stock Alert
1.76%
1.20Climbing
8OPTIS Product Options, VariantOPTIS Product Options, Variant
1.70%
5.97Declining
9Pandectes GDPR CompliancePandectes GDPR Compliance
0.50%
0.19Declining
10Preorder, Back In Stock ‑ STOQPreorder, Back In Stock ‑ STOQ
0.33%
0.04Climbing

Showing 1-10 out of 25

Key Insights:

  • Easify Custom Product Options holds 41.9% share of custom text app installs — 10.8pp ahead of Globo Product Options, Variant (31.1%).
  • Top 3 apps (Easify Custom Product Options, Globo Product Options, Variant, REZ Preorder, Back In Stock) account for 83.0% of all custom text install share — a competitive market.
  • REZ Preorder, Back In Stock is gaining share fastest this month (+8.04pp) — the largest single gainer among the top custom text apps by share.
  • EW: EU Withdrawal Button &Form is losing share fastest (-15.84pp) — could indicate a churning user base or a stronger challenger gaining ground.
See more insights

Custom Text Shopify Apps — Market Share Over Time

Monthly market share trajectory for the top 5 custom text Shopify apps over the past year — see who's gaining or losing install share month by month.

Date Range
From
—
To
Countries
App Selector
Time Granularity
Charts Data
Monthly market share % for the top 5 custom text Shopify apps over the latest 6 months.
AppMay 2026Jun 2026Jul 2026Aug 2026Sep 2026Oct 2026
Easify Custom Product OptionsEasify Custom Product Options
43.5%
36.7%6.83
41.9%5.24
42.1%0.2
38.3%3.83
37.9%0.4
Globo Product Options, VariantGlobo Product Options, Variant
32.4%
28.6%3.77
31.1%2.49
32.1%1.02
31.1%1.01
31.3%0.17
Preorder, Back In Stock ‑ STOQPreorder, Back In Stock ‑ STOQ
8.5%
0.3%8.17
0.3%0.04
0.9%0.6
16.2%15.28
16.3%0.11
OPTIS Product Options, VariantOPTIS Product Options, Variant
4.0%
7.6%3.63
1.7%5.88
4.5%2.79
4.2%0.32
4.2%0.02
Notify Me! Back in Stock AlertNotify Me! Back in Stock Alert
0.6%
0.6%0.01
1.8%1.21
6.0%4.23
3.2%2.78
3.3%0.08

Key Insights:

  • Easify Custom Product Options's share contracted from 43.5% → 37.9% over the charted period.
  • Of the top 5 tracked custom text apps, 3 grew share and 2 lost share — challengers are eating into leader's share.
See more insights

Top Custom Text Shopify Apps by Country

Per-country market share rankings for custom text Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.

Date
Countries

#🌎 Worldwide
United States FlagUnited States
India FlagIndia
China FlagChina
United Kingdom FlagUnited Kingdom
1
Easify Custom Product Options
Easify Custom Product Options
Easify Custom Product Options
Easify Custom Product Options
Globo Product Options, Variant
Globo Product Options, Variant
Easify Custom Product Options
Easify Custom Product Options
Easify Custom Product Options
Easify Custom Product Options
2
Globo Product Options, Variant
Globo Product Options, Variant
Globo Product Options, Variant
Globo Product Options, Variant
REZ Preorder, Back In Stock
REZ Preorder, Back In Stock
Globo Product Options, Variant
Globo Product Options, Variant
Globo Product Options, Variant
Globo Product Options, Variant
3
REZ Preorder, Back In Stock
REZ Preorder, Back In Stock
REZ Preorder, Back In Stock
REZ Preorder, Back In Stock
Easify Custom Product Options
Easify Custom Product Options
REZ Preorder, Back In Stock
REZ Preorder, Back In Stock
REZ Preorder, Back In Stock
REZ Preorder, Back In Stock
4
Consentmo GDPR Compliance
Consentmo GDPR Compliance
Consentmo GDPR Compliance
Consentmo GDPR Compliance
DECO Product Labels & Badges
DECO Product Labels & Badges
OPTIS Product Options, Variant
OPTIS Product Options, Variant
Consentmo GDPR Compliance
Consentmo GDPR Compliance
5
DECO Product Labels & Badges
DECO Product Labels & Badges
DECO Product Labels & Badges
DECO Product Labels & Badges
OPTIS Product Options, Variant
OPTIS Product Options, Variant
DECO Product Labels & Badges
DECO Product Labels & Badges
DECO Product Labels & Badges
DECO Product Labels & Badges

Key Insights:

  • Easify Custom Product Options leads custom text apps in 3 of 4 tracked markets (United States, China, United Kingdom).
  • Easify Custom Product Options leads worldwide, but India bucks the trend — Globo Product Options, Variant leads there.
See more insights

⚠️ Data issue or feedback?

Reach out to us at [email protected].

Market Share Distribution Across Custom Text Shopify Apps

Easify Custom Product Options leads custom text app installs with 41.9%, but Globo Product Options, Variant (31.1%) and other challengers are close enough that the leader can change with a few weeks of momentum. REZ Preorder, Back In Stock rounds out the top 3 at 10.0%. Combined, the top 3 apps cover 83.0% of all custom text app share — a defined leadership tier with a meaningful long tail. Notable mover: REZ Preorder, Back In Stock is gaining share fastest this month (+8.04pp). EW: EU Withdrawal Button &Form has lost the most share this month (-15.84pp) — the largest single decliner among the top custom text apps.

With Easify Custom Product Options at 41.9% and Globo Product Options, Variant at 31.1%, custom text share leadership can shift in a few weeks of momentum — REZ Preorder, Back In Stock's +8.04pp gain this month is the kind of move that can reshuffle the share order over the next few weeks if it sustains.

Custom Text Shopify Apps — Market Share Trend Analysis

Easify Custom Product Options's share contracted from 43.5% (May 2026) to 37.9% (Oct 2026) — a -5.6pp drop for the leader, the kind of decline that often signals an emerging challenger eating into the install base. Across the top 5 plotted custom text apps, 3 grew share and 2 lost share — net upward movement at the top of the category.

Easify Custom Product Options's -5.6pp contraction usually means a specific use case is being won by a challenger — the share-trend chart is where this kind of leader-side erosion shows up before it's visible in single-month snapshots of the custom text category.

Country-Level Leadership for Custom Text Shopify Apps

Easify Custom Product Options leads in 3 markets — United States, China, United Kingdom. Globo Product Options, Variant leads in India, ahead of REZ Preorder, Back In Stock.

Globally, Easify Custom Product Options leads custom text app installs. India is the exception — Globo Product Options, Variant leads there, a regional preference strong enough to displace the global leader.

Top 5 Apps in Custom Text

  1. Easify Custom Product Options — Leads custom text apps with 37.9% install share, rated 4.9★ — losing share this month.
  2. Globo Product Options, Variant — Holds 31.3% of custom text app install share, rated 4.9★ — losing share this month.
  3. Preorder, Back In Stock ‑ STOQ — Holds 16.3% of custom text app install share, rated 5.0★ — gaining share this month.
  4. OPTIS Product Options, Variant — Holds 4.2% of custom text app install share, rated 4.9★ — losing share this month.
  5. Consentmo GDPR Compliance — Holds 2.0% of custom text app install share, rated 5.0★ — losing share this month.

Custom Text Shopify Apps — Frequently Asked Questions

1. Which custom text app has the highest market share on Shopify?

Easify Custom Product Options currently holds the highest market share for custom text apps at 41.9%, but the category is competitive — Globo Product Options, Variant is close behind at 31.1%. The right choice depends on your specific store needs.

2. How is market share calculated for custom text Shopify apps?

For custom text (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.

3. Which custom text apps are gaining market share on Shopify?

REZ Preorder, Back In Stock is gaining custom text app market share fastest this month, up +8.04pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.

4. Which custom text apps are losing market share on Shopify?

EW: EU Withdrawal Button &Form has lost the most market share this month among custom text apps (-15.84pp). Sort the table by Change (Low to High) to see the full list of decliners.

5. Which countries drive the most custom text Shopify app installs?

United States drives the largest share of custom text app installs at 34.7%, followed by United Kingdom at 10.2% and Australia at 7.4%. Use the country picker on the third card to compare market leaders by country.

6. How many custom text apps does ShopDigest track on Shopify?

ShopDigest tracks 96 custom text apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.

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Rankings and trends across every Shopify app, category, and keyword.

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