(Updated October 2026) See which directions Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.
All tracked directions Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 | 96.32% | 0.80 | Climbing | |
| 2 | 2.01% | 0.30 | Climbing | |
| 3 | 0.47% | 1.27 | Declining | |
| 4 | 0.30% | 0.09 | Climbing | |
| 5 | 0.27% | 0.07 | Climbing | |
| 6 | 0.22% | 0.03 | Climbing | |
| 7 | 0.16% | 0.03 | Climbing | |
| 8 | 0.08% | 0.01 | Climbing | |
| 9 | 0.07% | 0.05 | Declining | |
| 10 | 0.02% | 0.01 | Declining |
Key Insights:
Monthly market share trajectory for the top 5 directions Shopify apps over the past year — see who's gaining or losing install share month by month.
| App | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
97.9% | 95.5%2.37 | 96.3%0.78 | 94.6%1.7 | 94.0%0.58 | 94.0%0.04 | |
0.9% | 1.7%0.77 | 2.0%0.32 | 3.7%1.68 | 4.2%0.55 | 4.3%0.03 | |
0.0% | 1.7%1.71 | 0.5%1.27 | 0.5%0.05 | 0.5%0.04 | 0.5%0.01 | |
0.2% | 0.2%0.01 | 0.3%0.09 | 0.2%0.05 | 0.3%0.01 | 0.3% | |
0.2% | 0.2%0.02 | 0.2%0.03 | 0.3%0.07 | 0.2%0.05 | 0.2% |
Key Insights:
Per-country market share rankings for directions Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | 🌎 Worldwide | ||||
|---|---|---|---|---|---|
| 1 | |||||
| 2 | |||||
| 3 | |||||
| 4 | |||||
| 5 |
Key Insights:
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TikTok dominates the directions category on Shopify with 96.3% of installs — 94.3pp ahead of DS Instagram & Facebook Shop. This is a clear leader by share, so most merchants default to it unless they have a niche-fit reason to pick differently.
For directions (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
TikTok is gaining directions app market share fastest this month, up +0.80pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
EW: EU Withdrawal Button &Form has lost the most market share this month among directions apps (-1.27pp). Sort the table by Change (Low to High) to see the full list of decliners.
United States drives the largest share of directions app installs at 45.1%, followed by United Kingdom at 5.2% and France at 4.3%. Use the country picker on the third card to compare market leaders by country.
ShopDigest tracks 96 directions apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
Rankings and trends across every Shopify app, category, and keyword.