Impression Counts Shopify Apps – Market Share Breakdown
(Updated October 2026) See which impression counts Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.
Impression Counts Shopify Apps — Full Market Share Table
All tracked impression counts Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  TikTok | 53.10% | 2.58 | Declining |
| 2 |  Google & YouTube | 25.15% | 0.10 | Climbing |
| 3 |  MetaShop: Instagram & Facebook | 20.95% | 2.49 | Climbing |
| 4 |  Trackify Facebook Pixel,TikTok | 0.33% | 0.10 | Climbing |
| 5 |  Meta & Facebook Pixels by Nabu | 0.16% | 0.06 | Climbing |
| 6 |  ZT Facebook Pixel TikTok Pixel | 0.14% | 0.04 | Declining |
| 7 |  Orichi ChatGPT Ads‑ OpenAI Ads | 0.07% | 0.07 | Climbing |
| 8 |  AI ‑ Easy Ads for Facebook Ads | 0.03% | 0.20 | Declining |
| 9 |  Microsoft Channel | 0.02% | 0.01 | Climbing |
| 10 |  SPD: Google Feed & Ads Doctor | 0.01% | 0.01 | Climbing |
Showing 1-10 out of 25
Key Insights:
- TikTok holds 53.1% share of impression counts app installs — 27.9pp ahead of Google & YouTube (25.1%).
- Top 3 apps (TikTok, Google & YouTube, MetaShop: Instagram & Facebook) account for 99.2% of all impression counts install share — a competitive market.
- MetaShop: Instagram & Facebook is gaining share fastest this month (+2.49pp) — the largest single gainer among the top impression counts apps by share.
- TikTok is losing share fastest (-2.58pp) — could indicate a churning user base or a stronger challenger gaining ground.
Impression Counts Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 impression counts Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| TikTok | 63.4% | 62.3%1.1 | 59.3%2.98 | 56.1%3.18 | 53.7%2.42 | 52.6%1.09 |
| Google & YouTube | 24.9% | 24.4%0.55 | 24.7%0.37 | 24.9%0.19 | 25.3%0.41 | 25.1%0.28 |
| MetaShop: Instagram & Facebook | 10.9% | 12.5%1.59 | 15.0%2.47 | 18.0%2.97 | 20.1%2.09 | 21.5%1.47 |
| Trackify Facebook Pixel,TikTok | 0.1% | 0.1%0.08 | 0.1%0.06 | 0.1%0.04 | 0.3%0.26 | 0.3%0.07 |
| ZT Facebook Pixel TikTok Pixel | 0.1% | 0.1%0.02 | 0.1% | 0.1%0.02 | 0.1%0.01 | 0.2%0.05 |
Key Insights:
- TikTok's share contracted from 63.4% → 52.6% over the charted period.
- Of the top 5 tracked impression counts apps, 4 grew share and 1 lost share — challengers are eating into leader's share.
Top Impression Counts Shopify Apps by Country
Per-country market share rankings for impression counts Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | 🌎 Worldwide |  United States |  India |  China |  United Kingdom |
|---|---|---|---|---|---|
| 1 | | | |||
| 2 | | | | | |
| 3 | | | | | |
| 4 | | | | | |
| 5 | | | | | |
Key Insights:
- TikTok leads impression counts apps in 2 of 4 tracked markets (United States, United Kingdom).
- TikTok leads worldwide, but 2 of 4 tracked markets crown a different leader — Google & YouTube in India, Google & YouTube in China.
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Top 5 Apps in Impression Counts
- MetaShop: Instagram & Facebook — Leads impression counts apps with 21.5% install share, rated 5.0★ — gaining share this month.
- Google & YouTube — Holds 25.1% of impression counts app install share, rated 4.5★ — gaining share this month.
- TikTok — Holds 52.6% of impression counts app install share, rated 4.8★ — losing share this month.
- ZT Facebook Pixel TikTok Pixel — Holds 0.2% of impression counts app install share, rated 5.0★.
- Trackify Facebook Pixel,TikTok — Holds 0.3% of impression counts app install share, rated 4.8★ — gaining share this month.
Impression Counts Shopify Apps — Frequently Asked Questions
1. Which impression counts app has the highest market share on Shopify?
TikTok currently holds the highest market share for impression counts apps at 53.1%, but the category is competitive — Google & YouTube is close behind at 25.1%. The right choice depends on your specific store needs.
2. How is market share calculated for impression counts Shopify apps?
For impression counts (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which impression counts apps are gaining market share on Shopify?
MetaShop: Instagram & Facebook is gaining impression counts app market share fastest this month, up +2.49pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which impression counts apps are losing market share on Shopify?
TikTok has lost the most market share this month among impression counts apps (-2.58pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most impression counts Shopify app installs?
United States drives the largest share of impression counts app installs at 42.6%, followed by United Kingdom at 5.9% and France at 4.3%. Use the country picker on the third card to compare market leaders by country.
6. How many impression counts apps does ShopDigest track on Shopify?
ShopDigest tracks 96 impression counts apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
7. Why does the highest-share impression counts app differ from the #1 ranked app?
Rank reflects an app's current position in the Shopify App Store under impression counts (driven by Shopify's own algorithm), while market share on ShopDigest is estimated from review counts and other factors as a proxy for active installs. The two metrics move on independent dynamics, so the highest-share app and the #1-ranked app are not always the same — and a divergence between them is worth noting rather than assuming one will pull the other along. For impression counts, TikTok leads on share; see the rankings tab for who currently holds #1 position.
