Insurance Shopify Apps — Country-Level Market Share
All countries ranked by current install share of insurance Shopify apps, with change vs 30 days ago. Filter by date range, sort by share or share change.
| # | Country | Market Share | Change |
|---|---|---|---|
| 1 |  United States | 50.81% | 7.19 |
| 2 |  Hong Kong | 12.11% | 9.25 |
| 3 |  Australia | 8.37% | 1.85 |
| 4 |  Netherlands | 6.66% | 1.52 |
| 5 |  Canada | 4.31% | 1.21 |
| 6 |  China | 3.33% | 4.34 |
| 7 |  United Kingdom | 2.72% | 0.59 |
| 8 |  Spain | 2.33% | 0.88 |
| 9 |  Germany | 2.12% | 0.65 |
| 10 |  Japan | 1.12% | 0.22 |
Showing 1-10 out of 46
Key Insights:
- United States drives 50.8% of insurance Shopify app installs — the largest single market for the category.
- Top 3 markets (United States, Hong Kong, Australia) cover 71.3% of all tracked insurance installs — highly concentrated demand.
- Hong Kong's share of insurance app reviews has slipped the most this month (-9.3pp) — a relative shift, as other markets contributed a larger portion of this month's reviews.
Insurance Shopify Apps — Geographic Distribution Over Time
Monthly market share trajectory for the top 5 countries driving insurance Shopify app installs — see how regional dominance has shifted month by month.
Charts Data
| Country | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| United States | 57.0%2.40 | 53.1%3.89 | 52.0%1.03 | 54.3%2.31 | 48.0%6.30 | 50.8%2.79 |
| Hong Kong | 0.3%1.10 | 4.2%3.92 | 5.1%0.85 | 11.8%6.67 | 16.2%4.46 | 12.1%4.10 |
| Australia | 8.3%0.05 | 8.9%0.62 | 7.3%1.60 | 4.4%2.93 | 7.0%2.68 | 8.1%1.10 |
| Netherlands | 8.9%2.63 | 8.4%0.46 | 11.5%3.05 | 6.2%5.31 | 6.2%0.05 | 6.3%0.05 |
| Canada | 6.4%0.37 | 6.5%0.14 | 4.0%2.49 | 4.6%0.60 | 2.7%1.89 | 4.3%1.59 |
Key Insights:
- United States's share of insurance app installs expanded from 38.2% → 50.8% over the charted period.
- Top 5 markets plotted: United States, Hong Kong, Australia, Netherlands, Canada.
- Insurance app demand is highly concentrated — one market drives the bulk of installs, which usually means the leading apps prioritize that region's needs first.
Geographic Distribution of Insurance Shopify App Installs
United States dominates demand for insurance Shopify apps with 50.8% of tracked installs — a single market that effectively defines the category's product priorities and pricing. Hong Kong (12.1%) and Australia (8.4%) round out the top 3, together accounting for 71.3% of all insurance app installs. Netherlands (6.7%) and Canada (4.3%) fill out the top 5, giving a combined view of where insurance app demand actually concentrates. On the flip side, Hong Kong has lost the most share this month (-9.3pp).
With 50.8% of insurance app installs concentrated in United States, leading apps in this category typically prioritize United States-based merchants for localization, currency, and support hours — apps that over-index in Hong Kong (12.1%) or other regions are often the better fit for stores outside United States.
Geographic Trends for Insurance Shopify Apps Over Time
United States's share of insurance Shopify app installs grew from 38.2% (Nov 2024) to 50.8% (Oct 2026) — a +12.6pp tightening of geographic concentration toward this market. The top 5 plotted markets — United States, Hong Kong, Australia, Netherlands, Canada — show which regions consistently drive insurance app demand over time.
United States's widening insurance lead means the leading apps will keep prioritizing this market for localization and feature work — merchants in other regions are increasingly underserved by the category leaders.
Top 5 Apps in Insurance
- Captain Shipping Protection — Among the most-installed insurance apps worldwide with 32.7% install share, rated 4.9★.
- Shipping Protection —Shipcheck — Among the most-installed insurance apps worldwide with 25.3% install share, rated 4.9★.
- Navidium Shipping Protection — Among the most-installed insurance apps worldwide with 13.2% install share, rated 4.7★.
- Insureful Shipping Protection — Among the most-installed insurance apps worldwide with 3.5% install share, rated 4.7★.
- Easy Shipping Protection — Among the most-installed insurance apps worldwide with 0 install share, rated 5.0★.
Insurance Shopify Apps — Frequently Asked Questions
1. Which countries dominate insurance Shopify app installs?
United States dominates insurance Shopify app installs with 50.8% of all tracked share. The category is highly concentrated geographically — most leading apps optimize for United States merchants first.
2. Where are insurance Shopify apps most popular?
insurance apps are most popular in United States (50.8% share), Hong Kong (12.1%), and Australia (8.4%). The full breakdown is in the table above — sort by share to see all 10 default rows or paginate for the long tail.
3. Which country is the fastest-growing market for insurance Shopify apps?
United States is the fastest-growing market for insurance apps this month, gaining +7.2pp of share versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which markets are losing share for insurance Shopify apps?
Hong Kong has shed the most share this month (-9.3pp). Sort the table by Change (Low to High) to see all decliners — could reflect market saturation or merchants migrating to alternative apps.
5. How is country-level market share calculated for insurance on Shopify?
For insurance (a keyword page), country share is computed from rank-weighted reviews originating from each country: position #1 carries roughly 40× the weight of position #22, and apps beyond #22 contribute zero. Each country's weighted score is divided by the global total to give the share %.
6. Has the leading market for insurance Shopify apps changed recently?
United States's share has moved meaningfully over the charted period — from 38.2% to 50.8%. The trend chart shows whether the shift is sustained or part of a wider geographic rotation.
