Jewellery Shopify Apps — Full Market Share Table
All tracked jewellery Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  Auction Today | 54.85% | 29.10 | Climbing |
| 2 |  Branvas Private Label Jewelry | 15.24% | 24.83 | Declining |
| 3 |  Jewellery Price Breakup | 12.77% | 10.12 | Declining |
| 4 |  Nivoda Connect | 11.61% | 5.31 | Climbing |
| 5 |  MetalIQ: Jewellery Gold Rates | 4.06% | 0.06 | Climbing |
| 6 |  Workshop by Bikebook | 0.29% | 0.00 | Climbing |
| 7 |  Orderline Custom Order Manager | 0.26% | 0.26 | Climbing |
| 8 |  RepairDesk | 0.23% | 0.11 | Declining |
| 9 |  POSify: Custom POS Fields | 0.22% | 0.07 | Climbing |
| 10 |  Charm Builder | 0.17% | 0.10 | Climbing |
Showing 1-10 out of 25
Key Insights:
- Auction Today holds 54.9% share of jewellery app installs — 39.6pp ahead of Branvas Private Label Jewelry (15.2%).
- Top 3 apps (Auction Today, Branvas Private Label Jewelry, Jewellery Price Breakup) account for 82.9% of all jewellery install share — a fragmented market.
- Auction Today is gaining share fastest this month (+29.10pp) — the largest single gainer among the top jewellery apps by share.
- Branvas Private Label Jewelry is losing share fastest (-24.83pp) — could indicate a churning user base or a stronger challenger gaining ground.
Jewellery Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 jewellery Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 | Nov 2026 |
|---|---|---|---|---|---|---|
| Auction Today | — | — | 15.1% | 24.4%9.28 | 63.6%39.21 | 54.9%8.72 |
| Branvas Private Label Jewelry | 86.1% | 84.4%1.64 | 63.4%21.07 | 42.9%20.41 | 10.6%32.35 | 15.2%4.65 |
| Jewellery Price Breakup | 12.0% | 11.2%0.77 | 16.1%4.87 | 22.0%5.93 | 11.1%10.92 | 12.8%1.67 |
| Nivoda Connect | 0.5% | 3.1%2.64 | 4.4%1.33 | 6.1%1.64 | 10.1%4.03 | 11.6%1.52 |
| MetalIQ: Jewellery Gold Rates | — | — | — | 3.9% | 3.5%0.32 | 4.1%0.53 |
Key Insights:
- Auction Today's share expanded from 15.1% → 54.9% over the charted period.
- Of the top 5 tracked jewellery apps, 4 grew share and 1 lost share — leader is widening the gap.
Top Jewellery Shopify Apps by Country
Per-country market share rankings for jewellery Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | Worldwide |  United States |  India |  China |  United Kingdom |
|---|---|---|---|---|---|
| 1 | Auction Today | Auction Today | Jewellery Price Breakup | Nivoda Connect | Auction Today |
| 2 | Branvas Private Label Jewelry | Branvas Private Label Jewelry | MetalIQ: Jewellery Gold Rates | Jewellery Price Breakup | Jewellery Price Breakup |
| 3 | Jewellery Price Breakup | Nivoda Connect |  Live Metal Bulk Price Updater | MetalIQ: Jewellery Gold Rates | MetalIQ: Jewellery Gold Rates |
| 4 | Nivoda Connect | RepairDesk | Orderline Custom Order Manager |  Henka ‑ Jewellery AI Studio | Branvas Private Label Jewelry |
| 5 | MetalIQ: Jewellery Gold Rates | Orderline Custom Order Manager | Nivoda Connect | Auction Today | POSify: Custom POS Fields |
Key Insights:
- Auction Today leads jewellery apps in 2 of 4 tracked markets (United States, United Kingdom).
- Auction Today leads worldwide, but 2 of 4 tracked markets crown a different leader — Jewellery Price Breakup in India, Nivoda Connect in China.
Top 5 Apps in Jewellery
- Nivoda Connect — Leads jewellery apps with 11.6% install share, rated 5.0★ — gaining share this month.
- Jewellery Price Breakup — Holds 12.8% of jewellery app install share, rated 5.0★ — losing share this month.
- MetalIQ: Jewellery Gold Rates — Holds 4.1% of jewellery app install share, rated 5.0★ — gaining share this month.
- Henka ‑ Jewellery AI Studio — Holds 0 of jewellery app install share.
- Auction Today — Holds 54.9% of jewellery app install share, rated 4.9★ — gaining share this month.
Jewellery Shopify Apps — Frequently Asked Questions
1. Which jewellery app has the highest market share on Shopify?
Auction Today ranks #1 by share among jewellery apps at 54.9%, but the market is fragmented — multiple apps capture meaningful share. Compare the top 5 on features and pricing before deciding.
2. How is market share calculated for jewellery Shopify apps?
For jewellery (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which jewellery apps are gaining market share on Shopify?
Auction Today is gaining jewellery app market share fastest this month, up +29.10pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which jewellery apps are losing market share on Shopify?
Branvas Private Label Jewelry has lost the most market share this month among jewellery apps (-24.83pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most jewellery Shopify app installs?
United States drives the largest share of jewellery app installs at 51.9%, followed by United Kingdom at 9.7% and India at 8.6%. Use the country picker on the third card to compare market leaders by country.
6. How many jewellery apps does ShopDigest track on Shopify?
ShopDigest tracks 96 jewellery apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
7. Why does the highest-share jewellery app differ from the #1 ranked app?
Rank reflects an app's current position in the Shopify App Store under jewellery (driven by Shopify's own algorithm), while market share on ShopDigest is estimated from review counts and other factors as a proxy for active installs. The two metrics move on independent dynamics, so the highest-share app and the #1-ranked app are not always the same — and a divergence between them is worth noting rather than assuming one will pull the other along. For jewellery, Auction Today leads on share; see the rankings tab for who currently holds #1 position.
