Model Creation Shopify Apps — Full Market Share Table
All tracked model creation Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  Icona: AI Virtual Try On | 50.66% | 4.51 | Declining |
| 2 |  TryOn Virtual: AR & AI Try‑On | 33.50% | 29.11 | Climbing |
| 3 |  Picture It: AR & Art Previews | 10.26% | 23.18 | Declining |
| 4 |  Auglio Eyewear Virtual Try‑On | 3.14% | 1.04 | Declining |
| 5 |  My Room Visualiser | 0.94% | 0.94 | Declining |
| 6 |  Jeeliz Live Virtual Try‑On | 0.84% | 0.63 | Climbing |
| 7 |  Imersian Room Visualizer & AI | 0.25% | 0.12 | Declining |
| 8 |  Touchtry Virtual Try On | 0.25% | 0.13 | Climbing |
| 9 |  Reality Try: AI Virtual Try On | 0.05% | 0.05 | Climbing |
| 10 |  WEARFITS: Shoes Try‑On | 0.04% | 0.04 | Climbing |
Showing 1-10 out of 29
Key Insights:
- Icona: AI Virtual Try On holds 50.7% share of model creation app installs — 17.2pp ahead of TryOn Virtual: AR & AI Try‑On (33.5%).
- Top 3 apps (Icona: AI Virtual Try On, TryOn Virtual: AR & AI Try‑On, Picture It: AR & Art Previews) account for 94.4% of all model creation install share — a competitive market.
- TryOn Virtual: AR & AI Try‑On is gaining share fastest this month (+29.11pp) — the largest single gainer among the top model creation apps by share.
- Picture It: AR & Art Previews is losing share fastest (-23.18pp) — could indicate a churning user base or a stronger challenger gaining ground.
Model Creation Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 model creation Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 | Nov 2026 |
|---|---|---|---|---|---|---|
| Icona: AI Virtual Try On | 21.4%25.56 | 23.0%1.63 | 42.2%19.17 | 55.1%12.94 | 51.1%3.96 | 50.7%0.49 |
| TryOn Virtual: AR & AI Try‑On | 0.6%0.51 | 3.0%2.47 | 2.6%0.47 | 4.4%1.82 | 11.8%7.46 | 33.5%21.66 |
| Picture It: AR & Art Previews | 44.4%25.63 | 19.5%24.94 | 10.4%9.03 | 37.6%27.15 | 29.6%7.99 | 10.3%19.33 |
| Auglio Eyewear Virtual Try‑On | 0.1% | 0.5%0.37 | 0.1%0.45 | 1.0%0.98 | 4.2%3.19 | 3.1%1.09 |
| My Room Visualiser | — | — | 0.1% | 0.6%0.54 | 1.9%1.27 | 0.9%0.96 |
Key Insights:
- Icona: AI Virtual Try On's share expanded from 46.9% → 50.7% over the charted period.
- Of the top 5 tracked model creation apps, 4 grew share and 1 lost share — leader is widening the gap.
Top Model Creation Shopify Apps by Country
Per-country market share rankings for model creation Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | Worldwide |  United States |  India |  China |  United Kingdom |
|---|---|---|---|---|---|
| 1 | Icona: AI Virtual Try On | Icona: AI Virtual Try On | Icona: AI Virtual Try On | TryOn Virtual: AR & AI Try‑On | TryOn Virtual: AR & AI Try‑On |
| 2 | TryOn Virtual: AR & AI Try‑On | TryOn Virtual: AR & AI Try‑On | My Room Visualiser | Icona: AI Virtual Try On | Picture It: AR & Art Previews |
| 3 | Picture It: AR & Art Previews | Picture It: AR & Art Previews | TryOn Virtual: AR & AI Try‑On | Picture It: AR & Art Previews | Icona: AI Virtual Try On |
| 4 | Auglio Eyewear Virtual Try‑On | Auglio Eyewear Virtual Try‑On | Picture It: AR & Art Previews | Jeeliz Live Virtual Try‑On | Jeeliz Live Virtual Try‑On |
| 5 | My Room Visualiser | Touchtry Virtual Try On | Jeeliz Live Virtual Try‑On | Auglio Eyewear Virtual Try‑On | Auglio Eyewear Virtual Try‑On |
Key Insights:
- Icona: AI Virtual Try On leads model creation apps in 2 of 4 tracked markets (United States, India).
- Icona: AI Virtual Try On leads worldwide, but 2 of 4 tracked markets crown a different leader — TryOn Virtual: AR & AI Try‑On in China, TryOn Virtual: AR & AI Try‑On in United Kingdom.
Top 5 Apps in Model Creation
- TryOn Virtual: AR & AI Try‑On — Leads model creation apps with 33.5% install share, rated 5.0★ — gaining share this month.
- Icona: AI Virtual Try On — Holds 50.7% of model creation app install share, rated 4.8★ — losing share this month.
- Picture It: AR & Art Previews — Holds 10.3% of model creation app install share, rated 4.7★ — losing share this month.
- Jeeliz Live Virtual Try‑On — Holds 0.8% of model creation app install share, rated 5.0★ — gaining share this month.
- Auglio Eyewear Virtual Try‑On — Holds 3.1% of model creation app install share, rated 4.0★ — losing share this month.
Model Creation Shopify Apps — Frequently Asked Questions
1. Which model creation app has the highest market share on Shopify?
Icona: AI Virtual Try On currently holds the highest market share for model creation apps at 50.7%, but the category is competitive — TryOn Virtual: AR & AI Try‑On is close behind at 33.5%. The right choice depends on your specific store needs.
2. How is market share calculated for model creation Shopify apps?
For model creation (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which model creation apps are gaining market share on Shopify?
TryOn Virtual: AR & AI Try‑On is gaining model creation app market share fastest this month, up +29.11pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which model creation apps are losing market share on Shopify?
Picture It: AR & Art Previews has lost the most market share this month among model creation apps (-23.18pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most model creation Shopify app installs?
United States drives the largest share of model creation app installs at 30.3%, followed by United Kingdom at 14.0% and Pakistan at 13.5%. Use the country picker on the third card to compare market leaders by country.
6. How many model creation apps does ShopDigest track on Shopify?
ShopDigest tracks 96 model creation apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
7. Why does the highest-share model creation app differ from the #1 ranked app?
Rank reflects an app's current position in the Shopify App Store under model creation (driven by Shopify's own algorithm), while market share on ShopDigest is estimated from review counts and other factors as a proxy for active installs. The two metrics move on independent dynamics, so the highest-share app and the #1-ranked app are not always the same — and a divergence between them is worth noting rather than assuming one will pull the other along. For model creation, Icona: AI Virtual Try On leads on share; see the rankings tab for who currently holds #1 position.
