(Updated September 2026) Discover where promo code Shopify apps are most popular and how country-level adoption has shifted over time. This keyword page shows the full country market share table plus monthly geographic trends so you can spot established markets and emerging opportunities.
All countries ranked by current install share of promo code Shopify apps, with change vs 30 days ago. Filter by date range, sort by share or share change.
| # | Country | Market Share | Change |
|---|---|---|---|
| 1 | 56.94% | 11.30 | |
| 2 | 6.46% | 1.49 | |
| 3 | 6.11% | 1.40 | |
| 4 | 4.32% | 1.00 | |
| 5 | 3.45% | 0.77 | |
| 6 | 2.22% | 2.17 | |
| 7 | 2.20% | 0.18 | |
| 8 | 2.14% | 0.49 | |
| 9 | 2.14% | 0.49 | |
| 10 | 2.14% | 0.49 |
Key Insights:
Monthly market share trajectory for the top 5 countries driving promo code Shopify app installs — see how regional dominance has shifted month by month.
| App | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 |
|---|---|---|---|---|---|---|
68.5%3.52 | 63.7%4.85 | 67.2%3.49 | 55.6%11.61 | 50.5%5.08 | 52.6%2.1 | |
2.5%2.37 | 4.7%2.19 | 5.0%0.26 | 6.7%1.76 | 8.8%2.11 | 12.0%3.18 | |
6.1%0.15 | 4.3%1.83 | 2.6%1.67 | 3.5%0.9 | 6.1%2.56 | 7.8%1.68 | |
0.6%0.26 | 3.3%2.65 | 3.3%0.02 | 4.5%1.18 | 8.3%3.78 | 7.5%0.75 | |
0.0% | 0.0% | 0.0% | 0.0% | 0.0% | 0.0% |
Key Insights:
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United States dominates demand for promo code Shopify apps with 50.1% of tracked installs — a single market that effectively defines the category's product priorities and pricing. Germany (14.4%) and Nigeria (7.8%) round out the top 3, together accounting for 72.2% of all promo code app installs. Canada (7.1%) and India (6.8%) fill out the top 5, giving a combined view of where promo code app demand actually concentrates. Germany is the fastest-growing market this month (+3.9pp) — early-stage adoption that often precedes wider regional shifts. On the flip side, India has lost the most share this month (-1.1pp).
With 50.1% of promo code app installs concentrated in United States, leading apps in this category typically prioritize United States-based merchants for localization, currency, and support hours — apps that over-index in Germany (14.4%) or other regions are often the better fit for stores outside United States.
United States's share of promo code Shopify app installs grew from 41.9% (Nov 2024) to 52.6% (Sep 2026) — a +10.7pp tightening of geographic concentration toward this market. The top 5 plotted markets — United States, Germany, Nigeria, Canada, India — show which regions consistently drive promo code app demand over time.
United States's widening promo code lead means the leading apps will keep prioritizing this market for localization and feature work — merchants in other regions are increasingly underserved by the category leaders.
United States dominates promo code Shopify app installs with 50.1% of all tracked share. The category is highly concentrated geographically — most leading apps optimize for United States merchants first.
promo code apps are most popular in United States (50.1% share), Germany (14.4%), and Nigeria (7.8%). The full breakdown is in the table above — sort by share to see all 10 default rows or paginate for the long tail.
Germany is the fastest-growing market for promo code apps this month, gaining +3.9pp of share versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
India has shed the most share this month (-1.1pp). Sort the table by Change (Low to High) to see all decliners — could reflect market saturation or merchants migrating to alternative apps.
For promo code (a keyword page), country share is computed from rank-weighted reviews originating from each country: position #1 carries roughly 40× the weight of position #22, and apps beyond #22 contribute zero. Each country's weighted score is divided by the global total to give the share %.
United States's share has moved meaningfully over the charted period — from 41.9% to 52.6%. The trend chart shows whether the shift is sustained or part of a wider geographic rotation.
Rankings and trends across every Shopify app, category, and keyword.