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Referral Management Shopify Apps – Market Share Breakdown

(Updated October 2026) See which referral management Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.

Affiliate Marketing ReferrLy currently leads on 82.3% market share, followed by Referral Program ‑ Shopjar at 9.2%. A concentrated field — one app holds most of the tracked installs.

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Referral Management Shopify Apps — Full Market Share Table

All tracked referral management Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.

Date Range
From
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To
Countries
Order By
Market Share is as ofToday.Change is betweenSep 20andToday
#AppMarket ShareChangeStatus
1Affiliate Marketing ReferrLy82.32%2.35Climbing
2Referral Program ‑ Shopjar9.31%1.75Climbing
3CWILL Loyalty & Referrals3.37%1.70Declining
4Referral Candy & Affiliate2.54%0.08Climbing
5Stockie Inventory Management0.97%3.21Declining
6BLOOP Referral & Affiliate0.69%0.63Climbing
7AmbassadorFlow Referrals0.23%0.14Climbing
8Prediko Inventory Management0.17%0.01Climbing
9Alpha: Sale & Discount Manager0.09%0.05Climbing
10Inventory Management ‑ Assisty0.08%0.08Climbing

Showing 1-10 out of 25

Key Insights:

  • Affiliate Marketing ReferrLy holds 82.3% share of referral management app installs — 73.0pp ahead of Referral Program ‑ Shopjar (9.3%).
  • Top 3 apps (Affiliate Marketing ReferrLy, Referral Program ‑ Shopjar, CWILL Loyalty & Referrals) account for 95.0% of all referral management install share — a concentrated market.
  • Affiliate Marketing ReferrLy is gaining share fastest this month (+2.35pp) — the largest single gainer among the top referral management apps by share.
  • Stockie Inventory Management is losing share fastest (-3.21pp) — could indicate a churning user base or a stronger challenger gaining ground.
See more insights

Referral Management Shopify Apps — Market Share Over Time

Monthly market share trajectory for the top 5 referral management Shopify apps over the past year — see who's gaining or losing install share month by month.

Date Range
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Countries
App Selector
Time Granularity
Charts Data
Monthly market share % for the top 5 referral management Shopify apps over the latest 6 months.
AppMay 2026Jun 2026Jul 2026Aug 2026Sep 2026Oct 2026
Affiliate Marketing ReferrLyAffiliate Marketing ReferrLy71.7%55.2%16.5184.3%29.0880.4%3.8979.5%0.8782.3%2.78
Referral Program ‑ ShopjarReferral Program ‑ Shopjar0.3%1.1%0.854.7%3.585.4%0.738.2%2.769.2%1.04
CWILL Loyalty & ReferralsCWILL Loyalty & Referrals20.1%7.8%12.217.8%–6.8%1.064.6%2.203.4%1.17
Referral Candy & AffiliateReferral Candy & Affiliate4.4%1.4%3.045.2%3.772.6%2.612.5%0.092.6%0.10
Stockie Inventory ManagementStockie Inventory Management0.7%0.3%0.393.3%3.023.9%0.574.5%0.581.0%3.50

Key Insights:

  • Affiliate Marketing ReferrLy's share expanded from 71.7% → 82.3% over the charted period.
  • Of the top 5 tracked referral management apps, 3 grew share and 2 lost share — leader is widening the gap.
See more insights

Top Referral Management Shopify Apps by Country

Per-country market share rankings for referral management Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.

Date
Countries
# WorldwideUnited StatesIndiaChinaUnited Kingdom
1Affiliate Marketing ReferrLyAffiliate Marketing ReferrLyAffiliate Marketing ReferrLyAffiliate Marketing ReferrLyAffiliate Marketing ReferrLy
2Referral Program ‑ ShopjarReferral Program ‑ ShopjarReferral Program ‑ ShopjarCWILL Loyalty & ReferralsReferral Program ‑ Shopjar
3CWILL Loyalty & ReferralsReferral Candy & AffiliateCWILL Loyalty & ReferralsDadao Product Reviews&ReferralReferral Candy & Affiliate
4Referral Candy & AffiliateStockie Inventory ManagementEasyEcom Inventory ManagementReferral Program ‑ ShopjarCWILL Loyalty & Referrals
5Stockie Inventory ManagementBLOOP Referral & AffiliateReferbro: Referral MarketingReferral Candy & AffiliateStockie Inventory Management

Key Insights:

  • Affiliate Marketing ReferrLy leads referral management apps in all 4 tracked markets — United States, India, China, United Kingdom.
See more insights
Data issue or feedback? Reach out to us at [email protected].

Market Share Distribution Across Referral Management Shopify Apps

Affiliate Marketing ReferrLy dominates referral management app installs with 82.3% of all share — more than 8.8× the share of #2 Referral Program ‑ Shopjar at 9.3%. CWILL Loyalty & Referrals rounds out the top 3 at 3.4%. Combined, the top 3 apps cover 95.0% of all referral management app share — a tight oligopoly. Notable mover: Affiliate Marketing ReferrLy is gaining share fastest this month (+2.35pp). Stockie Inventory Management has lost the most share this month (-3.21pp) — the largest single decliner among the top referral management apps.

Affiliate Marketing ReferrLy's 82.3% share comes from real install volume across many referral management store types — at 8.8× the share of Referral Program ‑ Shopjar, the gap is wide enough that lower-ranked alternatives only make sense for narrow niches the leader doesn't prioritize.

Referral Management Shopify Apps — Market Share Trend Analysis

Affiliate Marketing ReferrLy's share grew from 71.7% (May 2026) to 82.3% (Oct 2026) — a +10.6pp gain that points to widening dominance among referral management apps rather than a single-month spike. Across the top 5 plotted referral management apps, 3 grew share and 2 lost share — net upward movement at the top of the category.

Affiliate Marketing ReferrLy's +10.6pp share gain in referral management is the kind of leader-side expansion that's hard to unwind quickly — challengers typically need a step-change in product fit to reverse a share trajectory of this size.

Country-Level Leadership for Referral Management Shopify Apps

Affiliate Marketing ReferrLy leads referral management Shopify apps across all 4 tracked markets — United States, India, China, United Kingdom.

Top 5 Apps in Referral Management

  1. Affiliate Marketing ReferrLy — Leads referral management apps with 82.3% install share, rated 5.0★ — gaining share this month.
  2. Referral Program ‑ Shopjar — Holds 9.2% of referral management app install share, rated 4.9★ — gaining share this month.
  3. CWILL Loyalty & Referrals — Holds 3.4% of referral management app install share, rated 4.9★ — losing share this month.
  4. Referral Candy & Affiliate — Holds 2.6% of referral management app install share, rated 4.9★ — gaining share this month.
  5. BLOOP Referral & Affiliate — Holds 0.7% of referral management app install share, rated 4.9★ — gaining share this month.

Referral Management Shopify Apps — Frequently Asked Questions

1. Which referral management app has the highest market share on Shopify?

Affiliate Marketing ReferrLy dominates the referral management category on Shopify with 82.3% of installs — 73.0pp ahead of Referral Program ‑ Shopjar. This is a clear leader by share, so most merchants default to it unless they have a niche-fit reason to pick differently.

2. How is market share calculated for referral management Shopify apps?

For referral management (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.

3. Which referral management apps are gaining market share on Shopify?

Affiliate Marketing ReferrLy is gaining referral management app market share fastest this month, up +2.35pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.

4. Which referral management apps are losing market share on Shopify?

Stockie Inventory Management has lost the most market share this month among referral management apps (-3.21pp). Sort the table by Change (Low to High) to see the full list of decliners.

5. Which countries drive the most referral management Shopify app installs?

United States drives the largest share of referral management app installs at 37.4%, followed by United Kingdom at 11.7% and Germany at 6.3%. Use the country picker on the third card to compare market leaders by country.

6. How many referral management apps does ShopDigest track on Shopify?

ShopDigest tracks 96 referral management apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.

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