Subscription Boxes Shopify Apps – Market Share Breakdown
(Updated October 2026) See which subscription boxes Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.
Subscription Boxes Shopify Apps — Full Market Share Table
All tracked subscription boxes Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  Appstle℠ Subscriptions App | 64.43% | 1.93 | Declining |
| 2 |  Kaching Bundles App & Upsells | 20.45% | 19.27 | Climbing |
| 3 |  Seal Subscriptions App | 8.91% | 6.26 | Climbing |
| 4 |  Appstle℠ Bundles App & Upsells | 2.37% | 2.00 | Climbing |
| 5 |  Kaching Subscriptions App | 1.93% | 0.96 | Climbing |
| 6 |  BOGOS: Free Gift Bundle Upsell | 0.72% | 13.16 | Declining |
| 7 |  Easy Bundles: Bundle Builder | 0.70% | 0.64 | Climbing |
| 8 |  Bundler » Product Bundles App | 0.14% | 3.58 | Declining |
| 9 |  Appstle℠ Memberships | 0.11% | 0.03 | Climbing |
| 10 |  Rapid Bundles & Upsell app | 0.04% | 0.03 | Declining |
Showing 1-10 out of 23
Key Insights:
- Appstle℠ Subscriptions App holds 64.4% share of subscription boxes app installs — 44.0pp ahead of Kaching Bundles App & Upsells (20.5%).
- Top 3 apps (Appstle℠ Subscriptions App, Kaching Bundles App & Upsells, Seal Subscriptions App) account for 93.8% of all subscription boxes install share — a concentrated market.
- Kaching Bundles App & Upsells is gaining share fastest this month (+19.27pp) — the largest single gainer among the top subscription boxes apps by share.
- BOGOS: Free Gift Bundle Upsell is losing share fastest (-13.16pp) — could indicate a churning user base or a stronger challenger gaining ground.
Subscription Boxes Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 subscription boxes Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| Appstle℠ Subscriptions App | 60.8% | 66.3%5.51 | 64.5%1.82 | 76.8%12.28 | 58.4%18.36 | 61.4%2.99 |
| Kaching Bundles App & Upsells | 19.6% | 1.2%18.36 | 20.4%19.24 | 0.5%19.98 | 31.4%30.91 | 20.8%10.52 |
| BOGOS: Free Gift Bundle Upsell | 13.0% | 13.9%0.93 | 0.7%13.17 | 1.4%0.68 | 1.6%0.24 | 12.6%10.94 |
| Easy Bundles: Bundle Builder | 0.1% | 0.1%0.01 | 0.7%0.64 | 1.9%1.18 | 2.5%0.59 | 2.7%0.19 |
| Kaching Subscriptions App | 0.2% | 1.0%0.73 | 1.9%0.97 | 3.3%1.33 | 4.6%1.3 | 1.1%3.52 |
Key Insights:
- Appstle℠ Subscriptions App's share expanded from 60.8% → 61.4% over the charted period.
- Of the top 5 tracked subscription boxes apps, 4 grew share and 1 lost share — leader is widening the gap.
Top Subscription Boxes Shopify Apps by Country
Per-country market share rankings for subscription boxes Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | 🌎 Worldwide |  United States |  India |  China |  United Kingdom |
|---|---|---|---|---|---|
| 1 | | ||||
| 2 | |||||
| 3 | | | | | |
| 4 | | | | | |
| 5 | | | | | |
Key Insights:
- Appstle℠ Subscriptions App leads subscription boxes apps in 3 of 4 tracked markets (United States, India, United Kingdom).
- Appstle℠ Subscriptions App leads worldwide, but China bucks the trend — Seal Subscriptions App leads there.
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Top 5 Apps in Subscription Boxes
- Appstle℠ Subscriptions App — Leads subscription boxes apps with 61.4% install share, rated 5.0★ — losing share this month.
- BOGOS: Free Gift Bundle Upsell — Holds 12.6% of subscription boxes app install share, rated 5.0★ — gaining share this month.
- Kaching Bundles App & Upsells — Holds 20.8% of subscription boxes app install share, rated 5.0★ — gaining share this month.
- Easy Bundles: Bundle Builder — Holds 2.7% of subscription boxes app install share, rated 4.9★ — gaining share this month.
- Bundlex Product Bundles Upsell — Holds 0.6% of subscription boxes app install share, rated 5.0★ — losing share this month.
Subscription Boxes Shopify Apps — Frequently Asked Questions
1. Which subscription boxes app has the highest market share on Shopify?
Appstle℠ Subscriptions App dominates the subscription boxes category on Shopify with 64.4% of installs — 44.0pp ahead of Kaching Bundles App & Upsells. This is a clear leader by share, so most merchants default to it unless they have a niche-fit reason to pick differently.
2. How is market share calculated for subscription boxes Shopify apps?
For subscription boxes (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which subscription boxes apps are gaining market share on Shopify?
Kaching Bundles App & Upsells is gaining subscription boxes app market share fastest this month, up +19.27pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which subscription boxes apps are losing market share on Shopify?
BOGOS: Free Gift Bundle Upsell has lost the most market share this month among subscription boxes apps (-13.16pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most subscription boxes Shopify app installs?
United States drives the largest share of subscription boxes app installs at 43.7%, followed by United Kingdom at 10.9% and Australia at 8.3%. Use the country picker on the third card to compare market leaders by country.
6. How many subscription boxes apps does ShopDigest track on Shopify?
ShopDigest tracks 96 subscription boxes apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
