Theme Updater Shopify Apps — Full Market Share Table
All tracked theme updater Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  Theme Updater & Backups | OOTS | 82.75% | 3.19 | Declining |
| 2 |  Theme Auto | Theme Scheduler | 9.75% | 0.89 | Climbing |
| 3 |  Smart Breadcrumbs ‑ SEO & Nav | 5.91% | 2.69 | Climbing |
| 4 |  T‑Selector VAT Toggle & Exempt | 0.89% | 0.08 | Climbing |
| 5 |  AccessifyAI: Accessibility | 0.35% | 0.45 | Declining |
| 6 |  Product Badges by Win‑Win Apps | 0.13% | 0.03 | Climbing |
| 7 |  Locket | 0.07% | 0.07 | Climbing |
| 8 |  StoreGuard ‑ Theme Checks | 0.06% | 0.05 | Climbing |
| 9 |  Maestro Visibility Scheduler | 0.04% | 0.04 | Declining |
| 10 |  StockFirst | 0.04% | 0.04 | Climbing |
Showing 1-10 out of 24
Key Insights:
- Theme Updater & Backups | OOTS holds 82.7% share of theme updater app installs — 73.0pp ahead of Theme Auto | Theme Scheduler (9.8%).
- Top 3 apps (Theme Updater & Backups | OOTS, Theme Auto | Theme Scheduler, Smart Breadcrumbs ‑ SEO & Nav) account for 98.4% of all theme updater install share — a concentrated market.
- Smart Breadcrumbs ‑ SEO & Nav is gaining share fastest this month (+2.69pp) — the largest single gainer among the top theme updater apps by share.
- Theme Updater & Backups | OOTS is losing share fastest (-3.19pp) — could indicate a churning user base or a stronger challenger gaining ground.
Theme Updater Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 theme updater Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 | Nov 2026 |
|---|---|---|---|---|---|---|
| Theme Updater & Backups | OOTS | 72.3%3.25 | 75.9%3.61 | 75.6%0.29 | 87.3%11.69 | 79.3%8.02 | 82.8%3.47 |
| Theme Auto | Theme Scheduler | 4.7%0.74 | 4.4%0.29 | 11.1%6.70 | 8.0%3.09 | 9.3%1.34 | 9.8%0.41 |
| Smart Breadcrumbs ‑ SEO & Nav | 2.5%0.90 | 2.4%0.15 | 1.0%1.39 | 2.9%1.90 | 9.9%7.00 | 5.9%4.00 |
| T‑Selector VAT Toggle & Exempt | 0.4%0.10 | 0.6%0.17 | 0.6%– | 0.7%0.13 | 0.8%0.12 | 0.9%0.04 |
| AccessifyAI: Accessibility | — | — | 0.8% | 0.7%0.03 | 0.2%0.50 | 0.3%0.12 |
Key Insights:
- Theme Updater & Backups | OOTS's share expanded from 6.1% → 82.8% over the charted period.
- Of the top 5 tracked theme updater apps, 4 grew share and 1 lost share — leader is widening the gap.
Top Theme Updater Shopify Apps by Country
Per-country market share rankings for theme updater Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | Worldwide |  United States |  India |  China |  United Kingdom |
|---|---|---|---|---|---|
| 1 | Theme Updater & Backups | OOTS | Theme Updater & Backups | OOTS | Theme Updater & Backups | OOTS | Theme Updater & Backups | OOTS | Smart Breadcrumbs ‑ SEO & Nav |
| 2 | Theme Auto | Theme Scheduler | Theme Auto | Theme Scheduler | Theme Auto | Theme Scheduler | Theme Auto | Theme Scheduler | Theme Auto | Theme Scheduler |
| 3 | Smart Breadcrumbs ‑ SEO & Nav | AccessifyAI: Accessibility |  Vasta ThemeUpdater | Vasta ThemeUpdater | T‑Selector VAT Toggle & Exempt |
| 4 | T‑Selector VAT Toggle & Exempt | Product Badges by Win‑Win Apps | Smart Breadcrumbs ‑ SEO & Nav | Smart Breadcrumbs ‑ SEO & Nav | Theme Updater & Backups | OOTS |
| 5 | AccessifyAI: Accessibility | Vasta ThemeUpdater |  Theme Weaver | Theme Weaver | Vasta ThemeUpdater |
Key Insights:
- Theme Updater & Backups | OOTS leads theme updater apps in 3 of 4 tracked markets (United States, India, China).
- Theme Updater & Backups | OOTS leads worldwide, but United Kingdom bucks the trend — Smart Breadcrumbs ‑ SEO & Nav leads there.
Top 5 Apps in Theme Updater
- Theme Updater & Backups | OOTS — Leads theme updater apps with 82.7% install share, rated 4.2★ — losing share this month.
- Theme Auto | Theme Scheduler — Holds 9.8% of theme updater app install share, rated 4.9★ — gaining share this month.
- Vasta ThemeUpdater — Holds 0 of theme updater app install share.
- Smart Breadcrumbs ‑ SEO & Nav — Holds 5.9% of theme updater app install share, rated 5.0★ — gaining share this month.
- Theme Weaver — Holds 0 of theme updater app install share, rated 4.3★.
Theme Updater Shopify Apps — Frequently Asked Questions
1. Which theme updater app has the highest market share on Shopify?
Theme Updater & Backups | OOTS dominates the theme updater category on Shopify with 82.7% of installs — 73.0pp ahead of Theme Auto | Theme Scheduler. This is a clear leader by share, so most merchants default to it unless they have a niche-fit reason to pick differently.
2. How is market share calculated for theme updater Shopify apps?
For theme updater (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which theme updater apps are gaining market share on Shopify?
Smart Breadcrumbs ‑ SEO & Nav is gaining theme updater app market share fastest this month, up +2.69pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which theme updater apps are losing market share on Shopify?
Theme Updater & Backups | OOTS has lost the most market share this month among theme updater apps (-3.19pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most theme updater Shopify app installs?
United States drives the largest share of theme updater app installs at 50.8%, followed by Italy at 7.1% and United Kingdom at 7.1%. Use the country picker on the third card to compare market leaders by country.
6. How many theme updater apps does ShopDigest track on Shopify?
ShopDigest tracks 96 theme updater apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
