Video Player Shopify Apps — Full Market Share Table
All tracked video player Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 | 38.06% | 0.90 | Climbing | |
| 2 | 23.83% | 17.98 | Climbing | |
| 3 | 18.92% | 15.07 | Declining | |
| 4 | 13.36% | 3.04 | Declining | |
| 5 | 2.02% | 2.40 | Declining | |
| 6 | 1.16% | 1.16 | Climbing | |
| 7 | 1.04% | 0.88 | Climbing | |
| 8 | 0.48% | 0.42 | Climbing | |
| 9 | 0.16% | 0.02 | Declining | |
| 10 | 0.15% | 0.46 | Declining |
Showing 1-10 out of 24
Key Insights:
- Reelfy Shoppable Videos & UGC holds 38.1% share of video player app installs — 14.2pp ahead of Moast Shoppable Video & UGC (23.8%).
- Top 3 apps (Reelfy Shoppable Videos & UGC, Moast Shoppable Video & UGC, Video Slider: Shoppable Videos) account for 80.8% of all video player install share — a fragmented market.
- Moast Shoppable Video & UGC is gaining share fastest this month (+17.98pp) — the largest single gainer among the top video player apps by share.
- Video Slider: Shoppable Videos is losing share fastest (-15.07pp) — could indicate a churning user base or a stronger challenger gaining ground.
Video Player Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 video player Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 | Nov 2026 |
|---|---|---|---|---|---|---|
| | 16.6%0.40 | 17.4%0.78 | 32.4%15.03 | 37.6%5.15 | 37.9%0.37 | 38.1%0.13 |
| | 3.9%0.31 | 5.1%1.19 | 3.3%1.86 | 5.7%2.45 | 23.7%18.00 | 23.8%0.13 |
| | 42.0%0.29 | 52.1%10.13 | 29.2%22.95 | 34.0%4.77 | 18.5%15.50 | 18.9%0.46 |
| | 11.0%0.27 | 16.1%5.05 | 20.0%3.95 | 16.0%4.06 | 13.0%2.92 | 13.4%0.32 |
| | 9.0%0.28 | 2.6%6.41 | 10.8%8.15 | 4.7%6.07 | 3.0%1.73 | 2.0%0.94 |
Key Insights:
- Reelfy Shoppable Videos & UGC's share expanded from 16.2% → 38.1% over the charted period.
- Of the top 5 tracked video player apps, 3 grew share and 2 lost share — leader is widening the gap.
Top Video Player Shopify Apps by Country
Per-country market share rankings for video player Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
Key Insights:
- Moast Shoppable Video & UGC leads in United States; Reelfy Shoppable Videos & UGC leads in India.
- Reelfy Shoppable Videos & UGC leads worldwide, but 3 of 4 tracked markets crown a different leader — Moast Shoppable Video & UGC in United States, Video Slider: Shoppable Videos in China, and others.
Top 5 Apps in Video Player
- Video Player by bPlugins — Leads video player apps with 1.2% install share, rated 5.0★ — gaining share this month.
- Spark — UGC Video Carousel — Holds 13.4% of video player app install share, rated 4.8★ — losing share this month.
- Reelfy Shoppable Videos & UGC — Holds 38.1% of video player app install share, rated 4.8★ — gaining share this month.
- Moast Shoppable Video & UGC — Holds 23.8% of video player app install share, rated 5.0★ — gaining share this month.
- Video Slider: Shoppable Videos — Holds 18.9% of video player app install share, rated 4.9★ — losing share this month.
Video Player Shopify Apps — Frequently Asked Questions
1. Which video player app has the highest market share on Shopify?
Reelfy Shoppable Videos & UGC ranks #1 by share among video player apps at 38.1%, but the market is fragmented — multiple apps capture meaningful share. Compare the top 5 on features and pricing before deciding.
2. How is market share calculated for video player Shopify apps?
For video player (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which video player apps are gaining market share on Shopify?
Moast Shoppable Video & UGC is gaining video player app market share fastest this month, up +17.98pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which video player apps are losing market share on Shopify?
Video Slider: Shoppable Videos has lost the most market share this month among video player apps (-15.07pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most video player Shopify app installs?
India drives the largest share of video player app installs at 30.3%, followed by United States at 21.0% and United Kingdom at 5.4%. Use the country picker on the third card to compare market leaders by country.
6. How many video player apps does ShopDigest track on Shopify?
ShopDigest tracks 96 video player apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
7. Why does the highest-share video player app differ from the #1 ranked app?
Rank reflects an app's current position in the Shopify App Store under video player (driven by Shopify's own algorithm), while market share on ShopDigest is estimated from review counts and other factors as a proxy for active installs. The two metrics move on independent dynamics, so the highest-share app and the #1-ranked app are not always the same — and a divergence between them is worth noting rather than assuming one will pull the other along. For video player, Reelfy Shoppable Videos & UGC leads on share; see the rankings tab for who currently holds #1 position.