Video Shopify Apps — Country-Level Market Share
All countries ranked by current install share of video Shopify apps, with change vs 30 days ago. Filter by date range, sort by share or share change.
| # | Country | Market Share | Change |
|---|---|---|---|
| 1 |  India | 33.54% | 1.52 |
| 2 |  United States | 18.77% | 0.03 |
| 3 |  Canada | 5.48% | 0.65 |
| 4 |  Pakistan | 4.66% | 0.43 |
| 5 |  Australia | 4.61% | 0.89 |
| 6 |  United Kingdom | 4.01% | 0.20 |
| 7 |  France | 2.99% | 0.17 |
| 8 |  Hong Kong | 2.26% | 0.28 |
| 9 |  Brazil | 2.24% | 0.38 |
| 10 |  Egypt | 2.01% | 0.53 |
Showing 1-10 out of 98
Key Insights:
- India drives 33.5% of video Shopify app installs — the largest single market for the category.
- Top 3 markets (India, United States, Canada) cover 57.8% of all tracked video installs — globally distributed demand.
- Australia is the fastest-growing market this month (+0.9pp) — emerging demand worth watching.
- India's share of video app reviews has slipped the most this month (-1.5pp) — a relative shift, as other markets contributed a larger portion of this month's reviews.
Video Shopify Apps — Geographic Distribution Over Time
Monthly market share trajectory for the top 5 countries driving video Shopify app installs — see how regional dominance has shifted month by month.
Charts Data
| Country | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| India | 28.0%0.91 | 28.9%0.95 | 24.3%4.61 | 37.5%13.19 | 34.8%2.70 | 33.5%1.29 |
| United States | 16.0%4.94 | 17.9%1.87 | 18.8%0.89 | 16.2%2.57 | 18.6%2.47 | 18.8%0.11 |
| Canada | 2.6%0.08 | 2.6%0.01 | 3.5%0.90 | 3.4%0.07 | 4.8%1.38 | 5.5%0.67 |
| Pakistan | 1.9%0.69 | 1.7%0.19 | 2.5%0.82 | 5.3%2.79 | 4.6%0.69 | 4.7%0.05 |
| Australia | 4.6%0.66 | 4.7%0.08 | 5.2%0.51 | 3.6%1.62 | 3.7%0.11 | 4.6%0.89 |
Key Insights:
- India's share of video app installs contracted from 43.3% → 33.5% over the charted period.
- Top 5 markets plotted: India, United States, Canada, Pakistan, Australia.
- Video app demand is globally distributed — adoption is spread across multiple markets without one dominant region, suggesting region-agnostic design wins here.
Geographic Distribution of Video Shopify App Installs
India is the largest single market for video Shopify apps at just 33.5% — but no country dominates, meaning video apps serve a globally distributed merchant base. United States (18.8%) and Canada (5.5%) round out the top 3, together accounting for 57.8% of all video app installs. Pakistan (4.7%) and Australia (4.6%) fill out the top 5, giving a combined view of where video app demand actually concentrates. Australia is the fastest-growing market this month (+0.9pp) — early-stage adoption that often precedes wider regional shifts. On the flip side, India has lost the most share this month (-1.5pp).
India's 33.5% as the largest single market still leaves the rest spread thinly across many countries — the strongest video apps in this kind of distribution are typically region-agnostic by design, with translation, currency, and tax handling that works regardless of merchant location.
Geographic Trends for Video Shopify Apps Over Time
India's share contracted from 43.3% (Nov 2024) to 33.5% (Oct 2026) — a -9.7pp drop for the leading video market that usually means demand is rotating to other regions. The top 5 plotted markets — India, United States, Canada, Pakistan, Australia — show which regions consistently drive video app demand over time.
With demand for video apps spread across 5+ markets, the trend chart's value is in spotting quietly accelerating regions — countries with steady upward slopes (even at small absolute share) are where merchant-side product fit is still being defined.
Top 5 Apps in Video
- Reelfy Shoppable Videos & UGC — Among the most-installed video apps worldwide with 46.4% install share, rated 4.8★.
- Moast Shoppable Video & UGC — Among the most-installed video apps worldwide with 28.0% install share, rated 5.0★.
- Video Slider: Shoppable Videos — Among the most-installed video apps worldwide with 19.0% install share, rated 4.9★.
- Vizup Shoppable Video Carousel — Among the most-installed video apps worldwide with 1.2% install share, rated 5.0★.
- Avada Shoppable Videos Reel — Among the most-installed video apps worldwide with 2.6% install share, rated 5.0★.
Video Shopify Apps — Frequently Asked Questions
1. Which countries dominate video Shopify app installs?
video Shopify app installs are globally distributed — India is the largest single market at just 33.5%, with the remaining share spread across many countries. Use the trend chart to see if any region is gaining concentration over time.
2. Where are video Shopify apps most popular?
video apps are most popular in India (33.5% share), United States (18.8%), and Canada (5.5%). The full breakdown is in the table above — sort by share to see all 10 default rows or paginate for the long tail.
3. Which country is the fastest-growing market for video Shopify apps?
Australia is the fastest-growing market for video apps this month, gaining +0.9pp of share versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which markets are losing share for video Shopify apps?
India has shed the most share this month (-1.5pp). Sort the table by Change (Low to High) to see all decliners — could reflect market saturation or merchants migrating to alternative apps.
5. How is country-level market share calculated for video on Shopify?
For video (a keyword page), country share is computed from rank-weighted reviews originating from each country: position #1 carries roughly 40× the weight of position #22, and apps beyond #22 contribute zero. Each country's weighted score is divided by the global total to give the share %.
