Postpilot Direct Mail Platform — Market Share Across Shopify App Store Groups
PostPilot Direct Mail Platform's estimated install share within each Shopify App Store group it appears in — categories, keywords, and collections — with current %, status (Growing / Stable / Declining), and 30-day change. Filterable by date range and sortable by share or share change.
| Category/Keyword | Market Share | Status |
|---|---|---|
| Category Ads Marketing and conversion > Advertising > Ads | 0.32%0.02 | Climbing |
| Category Advertising Marketing and conversion > Advertising | 0.25%0.01 | Climbing |
| Keyword Demographic analysis | 0.25%0.05 | Climbing |
| Keyword Directions | 0.12%0.07 | Climbing |
| Keyword Personalized campaigns | 0.04%0.02 | Declining |
| Category Marketing and conversion | 0.03%0.00 | Climbing |
| Keyword Audience segments | 0.02%0.01 | Climbing |
| Keyword Cost per acquisition | 0.02%0.01 | Climbing |
| Keyword ROI analysis | 0.02%0.00 | Climbing |
| Keyword Lookalike audiences | 0.01%0.01 | Declining |
Showing 1-10 out of 14
Key Insights:
- PostPilot Direct Mail Platform captures 0.3% of installs in Ads — its strongest position among the 10 Shopify groups shown (14 groups in total).
- Over the past 30 days, 8 gained share and 2 lost share — net positive share momentum.
- Directions is the biggest gainer (+0.07pp) — strongest share momentum this month.
Postpilot Direct Mail Platform — Market Share Trend Across Top Groups
Monthly market share trajectory for PostPilot Direct Mail Platform across its top 5 Shopify App Store groups over the past year — pick categories or keywords to plot, filter by country, and switch sub-tabs for absolute share or per-interval change.
Charts Data
| Category / Keyword | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| Category Ads | 0.05% | 0.02%0 | 0.01%0 | 0.16%0 | 0.32%0 | 0.32%– |
| Category Advertising | 0.04% | 0.01%0 | 0.01%– | 0.12%0 | 0.25%0 | 0.25%– |
| Keyword Demographic Analysis | 0.28% | 0.05%0 | 0.02%0 | 0.12%0 | 0.21%0 | 0.25%0 |
| Keyword Directions | 0.03% | 0.01%0 | 0.01%– | 0.05%0 | 0.05%– | 0.12%0 |
| Keyword Personalized Campaigns | 0.01% | 0.01%– | 0.01%– | 0.02%0 | 0.06%0 | 0.04%0 |
Key Insights:
- PostPilot Direct Mail Platform's biggest share gain is in Directions — expanded from 0.0% to 0.1% over the charted period.
- Across the 5 plotted groups, PostPilot Direct Mail Platform expanded share in 2 and contracted in 3.
Top Categories Postpilot Direct Mail Platform Ranks In on Shopify
- Category Ads — Holds 0.3% market share in this category (+0.02pp this month) — PostPilot Direct Mail Platform's growing footprint here.
- Category Advertising — Holds 0.2% market share in this category (+0.01pp this month) — PostPilot Direct Mail Platform's growing footprint here.
- Keyword Demographic analysis — Holds 0.2% market share in this keyword (+0.05pp this month) — PostPilot Direct Mail Platform's growing footprint here.
- Keyword Directions — Holds 0.1% market share in this keyword (+0.07pp this month) — PostPilot Direct Mail Platform's growing footprint here.
- Keyword Personalized campaigns — Holds 0.0% market share in this keyword (-0.02pp this month) — slipping in this keyword.
Postpilot Direct Mail Platform on Shopify — Market Share FAQs
1. Where does PostPilot Direct Mail Platform have the most market share on Shopify?
PostPilot Direct Mail Platform captures the largest share of installs in Ads — 0.3% of the group's tracked install base, followed by 0.2% in Advertising and 0.2% in Demographic analysis. Sort the table by Share to see the full ordered list.
2. Which Shopify categories is PostPilot Direct Mail Platform gaining or losing share in?
PostPilot Direct Mail Platform is gaining share in more groups than it's losing. Directions is the biggest gainer this month — switch the table sub-tab to "Market Share Changes" to see the full set of gainers and losers ordered by movement size.
3. How is PostPilot Direct Mail Platform's Shopify market share calculated?
Market share is estimated from each app's review velocity within a group, used as a proxy for install share. For category and collection groups, it's a straight share-of-reviews calculation; for keyword groups, ranking position is weighted (rank #1 ≈ 40× the weight of rank #22, with apps beyond #22 excluded) since search traffic concentrates heavily at the top. The Country filter on the table re-computes share using only that country's reviews.
4. In how many Shopify groups does PostPilot Direct Mail Platform hold market share?
PostPilot Direct Mail Platform appears in 14 Shopify App Store groups in total — categories, keywords, and collections combined. The table above lists the top 10 where it captures the largest share; paginate or sort by Change to see the rest.
5. How often does PostPilot Direct Mail Platform's Shopify market share update?
Share figures are recomputed weekly from the latest review data. PostPilot Direct Mail Platform's current trajectory shows expanding share across multiple Shopify groups — the chart's Monthly granularity smooths weekly noise; switch to Weekly to see the inflection points.
