Selfnamed: Cosmetics On Demand — Market Share Across Shopify App Store Groups
Selfnamed: Cosmetics on demand's estimated install share within each Shopify App Store group it appears in — categories, keywords, and collections — with current %, status (Growing / Stable / Declining), and 30-day change. Filterable by date range and sortable by share or share change.
| Category/Keyword | Market Share | Status |
|---|---|---|
| Keyword cosmetics | 81.28%0.25 | Declining |
| Keyword skincare | 22.35%12.64 | Climbing |
| Keyword Private labels | 10.03%8.17 | Climbing |
| Keyword beauty | 7.99%7.79 | Climbing |
| Category Wholesale Finding products > Sourcing options > Wholesale | 1.39%0.20 | Climbing |
| Category Dropshipping Finding products > Sourcing options > Dropshipping | 0.55%0.07 | Climbing |
| Category Sourcing options Finding products > Sourcing options | 0.39%0.05 | Climbing |
| Category Finding products | 0.39%0.05 | Climbing |
| Keyword Certification | 0.29%0.19 | Climbing |
| Keyword Italy | 0.24%0.20 | Climbing |
Showing 1-10 out of 14
Key Insights:
- Selfnamed: Cosmetics on demand captures 81.3% of installs in cosmetics — its strongest position among the 10 Shopify groups shown (14 groups in total).
- Over the past 30 days, 9 gained share and 1 lost share — net positive share momentum.
- skincare is the biggest gainer (+12.64pp) — strongest share momentum this month.
Selfnamed: Cosmetics On Demand — Market Share Trend Across Top Groups
Monthly market share trajectory for Selfnamed: Cosmetics on demand across its top 5 Shopify App Store groups over the past year — pick categories or keywords to plot, filter by country, and switch sub-tabs for absolute share or per-interval change.
Charts Data
| Category / Keyword | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 | Nov 2026 |
|---|---|---|---|---|---|---|
| Keyword Cosmetics | 34.10% | 46.04%12 | 69.95%24 | 80.50%11 | 80.86%0 | 81.28%0 |
| Keyword Skincare | 14.95% | 6.80%8 | 15.77%9 | 12.66%3 | 20.98%8 | 22.35%1 |
| Keyword Private Labels | — | 0.22% | 1.25%1 | 3.15%2 | 7.22%4 | 10.03%3 |
| Keyword Beauty | — | — | 0.07% | 0.12%0 | 8.56%8 | 7.99%1 |
| Category Wholesale | 0.40% | 0.60%0 | 0.66%0 | 1.07%0 | 1.35%0 | 1.39%0 |
Key Insights:
- Selfnamed: Cosmetics on demand's biggest share gain is in Cosmetics — expanded from 15.0% to 81.3% over the charted period.
- Across the 5 plotted groups, Selfnamed: Cosmetics on demand expanded share in 5 and contracted in 0.
Top Categories Selfnamed: Cosmetics On Demand Ranks In on Shopify
- Keyword cosmetics — Holds 81.3% market share in this keyword (-0.25pp this month) — slipping in this keyword.
- Keyword skincare — Holds 22.4% market share in this keyword (+12.64pp this month) — Selfnamed: Cosmetics on demand's growing footprint here.
- Keyword Private labels — Holds 10.0% market share in this keyword (+8.17pp this month) — Selfnamed: Cosmetics on demand's growing footprint here.
- Keyword beauty — Holds 8.0% market share in this keyword (+7.79pp this month) — Selfnamed: Cosmetics on demand's growing footprint here.
- Category Wholesale — Holds 1.4% market share in this category (+0.20pp this month) — Selfnamed: Cosmetics on demand's growing footprint here.
Selfnamed: Cosmetics On Demand on Shopify — Market Share FAQs
1. Where does Selfnamed: Cosmetics on demand have the most market share on Shopify?
Selfnamed: Cosmetics on demand captures the largest share of installs in cosmetics — 81.3% of the group's tracked install base, followed by 22.4% in skincare and 10.0% in Private labels. Sort the table by Share to see the full ordered list.
2. Which Shopify categories is Selfnamed: Cosmetics on demand gaining or losing share in?
Selfnamed: Cosmetics on demand is gaining share in more groups than it's losing. skincare is the biggest gainer this month — switch the table sub-tab to "Market Share Changes" to see the full set of gainers and losers ordered by movement size.
3. How is Selfnamed: Cosmetics on demand's Shopify market share calculated?
Market share is estimated from each app's review velocity within a group, used as a proxy for install share. For category and collection groups, it's a straight share-of-reviews calculation; for keyword groups, ranking position is weighted (rank #1 ≈ 40× the weight of rank #22, with apps beyond #22 excluded) since search traffic concentrates heavily at the top. The Country filter on the table re-computes share using only that country's reviews.
4. In how many Shopify groups does Selfnamed: Cosmetics on demand hold market share?
Selfnamed: Cosmetics on demand appears in 14 Shopify App Store groups in total — categories, keywords, and collections combined. The table above lists the top 10 where it captures the largest share; paginate or sort by Change to see the rest.
5. How often does Selfnamed: Cosmetics on demand's Shopify market share update?
Share figures are recomputed weekly from the latest review data. Selfnamed: Cosmetics on demand's current trajectory shows expanding share across multiple Shopify groups — the chart's Monthly granularity smooths weekly noise; switch to Weekly to see the inflection points.
