Splitify: Variants As Products — Market Share Across Shopify App Store Groups
Splitify: Variants As Products's estimated install share within each Shopify App Store group it appears in — categories, keywords, and collections — with current %, status (Growing / Stable / Declining), and 30-day change. Filterable by date range and sortable by share or share change.
| Category/Keyword | Market Share | Status |
|---|---|---|
| Category Product display - Other Store design > Product display > Product display - Other | 1.09%0.09 | Climbing |
| Category Product display Store design > Product display | 0.58%0.01 | Climbing |
| Category Product variants Selling products > Custom products > Product variants | 0.19%0.01 | Climbing |
| Category Custom products Selling products > Custom products | 0.18%0.01 | Climbing |
| Category Selling products | 0.06%0.00 | Climbing |
| Category Store design | 0.03%0.00 | Climbing |
Showing 1-6 out of 6
Key Insights:
- Splitify: Variants As Products captures 1.1% of installs in Product display - Other — its strongest position among the 6 Shopify groups shown.
- Over the past 30 days, 6 gained share — net positive share momentum.
- Product display - Other is the biggest gainer (+0.09pp) — strongest share momentum this month.
Splitify: Variants As Products — Market Share Trend Across Top Groups
Monthly market share trajectory for Splitify: Variants As Products across its top 5 Shopify App Store groups over the past year — pick categories or keywords to plot, filter by country, and switch sub-tabs for absolute share or per-interval change.
Charts Data
| Category / Keyword | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| Category Product Display - Other | 1.05% | 1.41%0 | 1.27%0 | 1.04%0 | 1.03%0 | 1.10%0 |
| Category Product Display | 0.64% | 0.86%0 | 0.74%0 | 0.61%0 | 0.57%0 | 0.58%0 |
| Category Product Variants | 0.18% | 0.26%0 | 0.23%0 | 0.19%0 | 0.18%0 | 0.20%0 |
| Category Custom Products | 0.17% | 0.24%0 | 0.21%0 | 0.18%0 | 0.17%0 | 0.18%0 |
| Category Selling Products | 0.06% | 0.08%0 | 0.07%0 | 0.06%0 | 0.06%– | 0.06%– |
Key Insights:
- Across the 5 plotted groups, Splitify: Variants As Products expanded share in 0 and contracted in 4.
Top Categories Splitify: Variants As Products Ranks In on Shopify
- Category Product display - Other — Holds 1.1% market share in this category (+0.09pp this month) — Splitify: Variants As Products's growing footprint here.
- Category Product display — Holds 0.6% market share in this category (+0.01pp this month) — Splitify: Variants As Products's growing footprint here.
- Category Product variants — Holds 0.2% market share in this category (+0.01pp this month) — Splitify: Variants As Products's growing footprint here.
- Category Custom products — Holds 0.2% market share in this category (+0.01pp this month) — Splitify: Variants As Products's growing footprint here.
- Category Selling products — Holds 0.1% market share in this category (+0.00pp this month) — Splitify: Variants As Products's growing footprint here.
Splitify: Variants As Products on Shopify — Market Share FAQs
1. Where does Splitify: Variants As Products have the most market share on Shopify?
Splitify: Variants As Products captures the largest share of installs in Product display - Other — 1.1% of the group's tracked install base, followed by 0.6% in Product display and 0.2% in Product variants. Sort the table by Share to see the full ordered list.
2. Which Shopify categories is Splitify: Variants As Products gaining or losing share in?
Splitify: Variants As Products is gaining share in more groups than it's losing. Product display - Other is the biggest gainer this month — switch the table sub-tab to "Market Share Changes" to see the full set of gainers and losers ordered by movement size.
3. How is Splitify: Variants As Products's Shopify market share calculated?
Market share is estimated from each app's review velocity within a group, used as a proxy for install share. For category and collection groups, it's a straight share-of-reviews calculation; for keyword groups, ranking position is weighted (rank #1 ≈ 40× the weight of rank #22, with apps beyond #22 excluded) since search traffic concentrates heavily at the top. The Country filter on the table re-computes share using only that country's reviews.
4. How often does Splitify: Variants As Products's Shopify market share update?
Share figures are recomputed weekly from the latest review data. Splitify: Variants As Products's current trajectory shows expanding share across multiple Shopify groups — the chart's Monthly granularity smooths weekly noise; switch to Weekly to see the inflection points.
