Tolstoy: Shoppable Video & Ugc — Market Share Across Shopify App Store Groups
Tolstoy: Shoppable Video & UGC's estimated install share within each Shopify App Store group it appears in — categories, keywords, and collections — with current %, status (Growing / Stable / Declining), and 30-day change. Filterable by date range and sortable by share or share change.
| Category/Keyword | Market Share | Status |
|---|---|---|
| Keyword Live events | 41.85%3.35 | Climbing |
| Keyword add item to cart | 22.20%1.72 | Declining |
| Collection shoppable-videos | 5.71%0.19 | Climbing |
| Category Video and livestream Store design > Images and media > Video and livestream | 4.48%0.01 | Climbing |
| Collection shop-apps | 3.86%0.15 | Declining |
| Keyword video gallery | 3.64%2.18 | Declining |
| Keyword Unique visitors | 3.04%0.09 | Climbing |
| Keyword Recent visitors | 3.03%0.60 | Climbing |
| Keyword Video editing | 1.99%0.13 | Declining |
| Category Social proof Marketing and conversion > Social trust > Social proof | 0.87%0.01 | Declining |
Showing 1-10 out of 27
Key Insights:
- Tolstoy: Shoppable Video & UGC captures 41.8% of installs in Live events — its strongest position among the 10 Shopify groups shown (27 groups in total).
- Over the past 30 days, 5 gained share and 5 lost share — a mixed share picture.
Tolstoy: Shoppable Video & Ugc — Market Share Trend Across Top Groups
Monthly market share trajectory for Tolstoy: Shoppable Video & UGC across its top 5 Shopify App Store groups over the past year — pick categories or keywords to plot, filter by country, and switch sub-tabs for absolute share or per-interval change.
Charts Data
| Category / Keyword | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| Keyword Live Events | 50.63% | 40.43%10 | 37.86%3 | 22.41%15 | 38.85%16 | 41.85%3 |
| Keyword Add Item To Cart | — | — | — | — | 24.47% | 22.20%2 |
| Collection Shoppable-Videos | 3.98% | 4.68%1 | 4.81%0 | 4.98%0 | 5.64%1 | 5.71%0 |
| Category Video And Livestream | 3.40% | 3.91%1 | 3.93%0 | 4.04%0 | 4.56%1 | 4.48%0 |
| Collection Shop-Apps | 3.30% | 4.08%1 | 3.87%0 | 3.79%0 | 4.10%0 | 3.86%0 |
Key Insights:
- Tolstoy: Shoppable Video & UGC's biggest share gain is in Video And Livestream — expanded from 3.6% to 4.5% over the charted period.
- Across the 5 plotted groups, Tolstoy: Shoppable Video & UGC expanded share in 1 and contracted in 4.
Top Categories Tolstoy: Shoppable Video & Ugc Ranks In on Shopify
- Keyword Live events — Holds 41.8% market share in this keyword (+3.35pp this month) — Tolstoy: Shoppable Video & UGC's growing footprint here.
- Keyword add item to cart — Holds 22.2% market share in this keyword (-1.72pp this month) — slipping in this keyword.
- Collection shoppable-videos — Holds 5.7% market share in this collection (+0.19pp this month) — Tolstoy: Shoppable Video & UGC's growing footprint here.
- Category Video and livestream — Holds 4.5% market share in this category (+0.01pp this month) — Tolstoy: Shoppable Video & UGC's growing footprint here.
- Collection shop-apps — Holds 3.9% market share in this collection (-0.15pp this month) — slipping in this collection.
Tolstoy: Shoppable Video & Ugc on Shopify — Market Share FAQs
1. Where does Tolstoy: Shoppable Video & UGC have the most market share on Shopify?
Tolstoy: Shoppable Video & UGC captures the largest share of installs in Live events — 41.8% of the group's tracked install base, followed by 22.2% in add item to cart and 5.7% in shoppable-videos. Sort the table by Share to see the full ordered list.
2. Which Shopify categories is Tolstoy: Shoppable Video & UGC gaining or losing share in?
Tolstoy: Shoppable Video & UGC's share movement is mixed this month — gaining in some groups, holding or slipping in others. Use the "Market Share Changes" sub-tab to find both the climbers and the decliners ordered by movement size.
3. How is Tolstoy: Shoppable Video & UGC's Shopify market share calculated?
Market share is estimated from each app's review velocity within a group, used as a proxy for install share. For category and collection groups, it's a straight share-of-reviews calculation; for keyword groups, ranking position is weighted (rank #1 ≈ 40× the weight of rank #22, with apps beyond #22 excluded) since search traffic concentrates heavily at the top. The Country filter on the table re-computes share using only that country's reviews.
4. In how many Shopify groups does Tolstoy: Shoppable Video & UGC hold market share?
Tolstoy: Shoppable Video & UGC appears in 27 Shopify App Store groups in total — categories, keywords, and collections combined. The table above lists the top 10 where it captures the largest share; paginate or sort by Change to see the rest.
5. How often does Tolstoy: Shoppable Video & UGC's Shopify market share update?
Share figures are recomputed weekly from the latest review data. Significant share changes typically take 2–4 weeks to manifest because the underlying review base moves slowly; switch the chart's granularity to Weekly to spot inflection points within the noise.
