Camden Town Brewery
Our strategic approach helped Camden Town Brewery unlock new opportunities in DTC, delivering significant results: CRM-driven revenue at 44%, outperforming industry benchmarks A scalable platform that supports non-discount-led, sustainable growth Strengthened long-term loyalty with a 34% returning customer rate 20% increase in revenue YOY
Project details
- ServiceAI
- IndustryAI
- Food and drink
- Partner
- IDHL · 5 from 14 reviews · Shopify partner since 2014
What was delivered
AI-generated- Direct-to-consumer strategy
- Scalable platform supporting non-discount-led growth
Inside the project
AI-generatedWritten by ShopDigest AI from IDHL’s description and project images.
Camden Town Brewery's direct-to-consumer channel
Camden Town Brewery is a beer brand, and the project images show its Shopify store selling packs of its own canned beers. IDHL describes a strategic approach to the brewery's direct-to-consumer (DTC) business, delivering a scalable platform that supports growth which is sustainable and not led by discounts.
Reported results: CRM revenue, loyalty and growth
IDHL reports CRM-driven revenue at 44%, which the agency says outperforms industry benchmarks. It also reports a 34% returning customer rate, which it links to stronger long-term loyalty, and a 20% increase in revenue year on year.
About the partner
IDHL is a Platinum Shopify Partner based in Leeds, United Kingdom, a partner since 2014 serving the United Kingdom and United States, rated 5 from 14 reviews. Its industries include Food and drink.
Frequently asked questions
AI-generatedWho handled the Shopify DTC strategy for Camden Town Brewery?
IDHL, a Shopify Partner based in Leeds, worked on Camden Town Brewery's direct-to-consumer business, delivering a scalable platform for non-discount-led growth.
What results did IDHL report for Camden Town Brewery's Shopify store?
IDHL reports CRM-driven revenue at 44%, a 34% returning customer rate and a 20% increase in revenue year on year.
Where is IDHL based and which markets does it serve?
IDHL is based in Leeds, United Kingdom, and serves the United Kingdom and United States, working in English.
