John Cotton

The proof is in the impact. With Shopify powering John Cotton’s DTC journey, the business is set for serious growth. Here’s what we delivered: Three fully-functioning sites – Three distinct brands, each with their own identity, but all running on the same smart platform. One codebase, limitless potential Full control of the customer experience
Project details
- ServiceAI
- IndustryAI
- Home and garden
- Partner
- IDHL · 5 from 14 reviews · Shopify partner since 2014
What was delivered
AI-generated- Three fully functioning Shopify sites
- Three distinct brand identities
- One shared codebase across all three sites
Inside the project
AI-generatedWritten by ShopDigest AI from IDHL’s description and project images.
Three brands on one Shopify codebase
John Cotton moved into direct-to-consumer selling with Shopify as its platform, and IDHL delivered three fully functioning sites for it. Each site carries a distinct brand with its own identity, yet all three run on the same codebase. IDHL presents this as giving John Cotton full control of the customer experience across its brands, and says the business is set for serious growth.
What the John Cotton Group homepage shows
The project image shows the John Cotton Group homepage, with navigation to Our Story, Latest, Sustainability, Careers and Contact. A full-width hero introduces Earthkind, a sustainable bedding brand, with a Discover more button and a link to explore John Cotton further down the page.
About the partner
IDHL is a Platinum Shopify Partner based in Leeds, United Kingdom, a partner since 2014, serving the United Kingdom and United States with a 5 rating from 14 reviews. Its industries include Home and garden.
Frequently asked questions
AI-generatedWho built the Shopify sites for John Cotton?
IDHL built three fully functioning Shopify sites for John Cotton as part of the business's direct-to-consumer move.
How did IDHL run three brands on Shopify for John Cotton?
IDHL reports that the three distinct brands, each with its own identity, all run on one shared codebase, giving John Cotton full control of the customer experience.
Where is IDHL based?
IDHL is based in Leeds, United Kingdom, serves the United Kingdom and United States, and works in English.




