Custom Shopify Plus Build, Migration, Bespoke App Development, CRO

In collaboration with AVON’s UX team, we designed a fresh new user experience, removing the barriers to purchase and putting the brand’s high-quality beauty products centre stage. Then we seamlessly migrated AVON’s ecommerce operations to a custom Shopify Plus store, enhancing functionality with third-party apps and integrating required back-end systems.
Project details
- IndustryAI
- Health and beauty
- Partner
- Velstar · 5 from 11 reviews · Shopify partner since 2015
What was delivered
AI-generated- New user experience designed with AVON's UX team
- Migration of AVON's ecommerce operations to a custom Shopify Plus store
- Third-party apps added to extend store functionality
- Integration of required back-end systems
Inside the project
AI-generatedWritten by ShopDigest AI from Velstar’s description and project images.
A new user experience for AVON's beauty products
Working alongside AVON's own UX team, Velstar designed a fresh user experience for the brand's online store. The work had two stated aims: removing the barriers to purchase, and putting AVON's beauty products centre stage.
Moving AVON's ecommerce operations to Shopify Plus
Once the new experience was designed, Velstar migrated AVON's ecommerce operations to a custom Shopify Plus store. Velstar extended the store's functionality with third-party apps and connected the back-end systems AVON required. The work's title also lists bespoke app development alongside the custom build and the migration.
About the partner
Velstar is a Platinum tier Shopify Partner based in Liverpool, United Kingdom, partnering with Shopify since 2015 and rated 5 from 11 reviews. Its industries include Health and beauty.
Frequently asked questions
AI-generatedWho migrated AVON's ecommerce store to Shopify Plus?
Velstar migrated AVON's ecommerce operations to a custom Shopify Plus store, adding third-party apps and integrating the back-end systems AVON required.
What did Velstar's work on the AVON Shopify Plus store include?
Working with AVON's UX team, Velstar designed a new user experience aimed at removing barriers to purchase and putting AVON's beauty products centre stage, then carried out the migration to Shopify Plus.
What does Velstar charge for Shopify work?
Velstar lists its pricing as "Starting from $170".

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