Custom Shopify Plus Development, SEO & Data Migration, UX/UI, CRO

• Migration of French Connection to a bespoke Shopify Plus store
• Multi-store setup across four regions
• Separate store for sister brand Great Plains
• UX/UI design implementation

Four regional Shopify Plus stores for French Connection

The fashion brand French Connection moved to a bespoke Shopify Plus store, and the launch was timed to land before peak season. Instead of one storefront, Velstar set up a multi-store structure that covers four regions. Velstar also built a separate store for the sister brand, Great Plains, so that label has its own storefront alongside the French Connection stores.

A minimalist French Connection storefront

On the design side, Velstar's UX/UI team implemented a clean, minimalist design. Velstar says the design reflects the brand's unique identity and the premium quality of its products, and that its aim was a better customer experience on the new Shopify Plus store.

About the partner

Velstar is a Platinum-tier Shopify Partner based in Liverpool, United Kingdom, and has been a partner since 2015. It holds a 5 rating from 11 reviews and lists prices starting from $170.

Who migrated French Connection to Shopify Plus?

Velstar migrated French Connection to a bespoke Shopify Plus store, with the launch timed for peak season.

What did the French Connection Shopify Plus project include?

Velstar set up French Connection on a multi-store setup across four regions, built a separate store for sister brand Great Plains and implemented a clean, minimalist UX/UI design.

Where is Velstar based and what does it charge for Shopify work?

Velstar is based in Liverpool, United Kingdom, and its profile lists prices as "Starting from $170".