Diggs Pet
For Diggs Pet, we built a headless Shopify storefront that powers immersive product storytelling. From configurable dog crates to UGC reviews and Klaviyo flows, we optimized every touchpoint for growth. The result: a sleek, conversion-driven DTC experience ready for global expansion.
Project details
- IndustryAI
- Pet care
- Partner
- Spell & Sell · 5 from 158 reviews · Shopify partner since 2018
What was delivered
AI-generated- Headless Shopify storefront
- Configurable dog crate products
- UGC reviews
- Email flows
- Full website redesign from client mockups and brand guidelines
- New site modules built since the redesign
Inside the project
AI-generatedWritten by ShopDigest AI from Spell & Sell’s description and project images.
A headless storefront for configurable dog crates
Diggs Pet sells dog crates. Spell & Sell describes the build as a headless Shopify storefront that powers immersive product storytelling, with configurable dog crates, UGC reviews and email flows among the touchpoints it optimised for growth. The agency calls the result a conversion-driven DTC experience ready for global expansion.
Redesign from DIGGS mockups, then new modules
In its review, DIGGS says Spell & Sell "executed a full website redesign based on mockups and brand guidelines that we provided, and have since built out numerous new modules that fit our look and feel and improve our website functionalities." The reviewer, who has worked with the agency "for a few years now", also calls the team "extremely knowledgeable about all things Shopify and even headless commerce."
About the partner
Spell & Sell is a Shopify Select Partner based in London, United Kingdom, and a Shopify Partner since 2018, rated 5 from 158 reviews. It serves the United Kingdom, United States and Germany and works in English and German.
Frequently asked questions
AI-generatedWho built the headless Shopify store for Diggs Pet?
Spell & Sell built the headless Shopify storefront for Diggs Pet. DIGGS's review says the agency also carried out a full website redesign based on mockups and brand guidelines the brand provided.
What did the Diggs Pet Shopify project include?
Spell & Sell reports building configurable dog crates, UGC reviews and email flows into the headless storefront. DIGGS's review adds that the agency has since built numerous new modules for the site.
Where is Spell & Sell based and which languages does it work in?
Spell & Sell is based in London, United Kingdom, and works in English and German.
