ELA Handbags
For ELA, we led a full Klaviyo email marketing strategy designed to increase revenue, build brand loyalty, and deepen emotional connection with their audience. From welcome flows and abandoned cart sequences to campaign management and list segmentation, every touchpoint was crafted to reflect ELA’s thoughtful, design-first approach. We paired this with a Shopify site refresh to support email-drive
Project details
- ServicesAI
- IndustryAI
- Jewelry and accessories
- Partner
- Off-Paper Creative Agency · 5 from 5 reviews · Shopify partner since 2020
What was delivered
AI-generated- Email marketing strategy
- Welcome flows
- Abandoned cart sequences
- Campaign management
- List segmentation
- Shopify site refresh
Inside the project
AI-generatedWritten by ShopDigest AI from Off-Paper Creative Agency’s description and project images.
Email flows and campaigns for ELA's handbag customers
ELA sells handbags and accessories, and Off-Paper Creative Agency led its full email marketing strategy. The work covered welcome flows, abandoned cart sequences, campaign management and list segmentation. The agency's stated aims were to increase revenue, build brand loyalty and deepen ELA's emotional connection with its audience, with every touchpoint crafted to reflect what the agency calls ELA's thoughtful, design-first approach.
A Shopify site refresh alongside the email programme
Alongside the emails, the agency carried out a Shopify site refresh. The project images show the ELA homepage, with navigation to collections, bags, accessories and gift cards above a full-width hero section.
About the partner
Off-Paper Creative Agency is a Shopify Select partner based in Toronto, Canada. It has been a Shopify Partner since 2020, serves Canada, the United States and the United Kingdom, holds a 5-star rating from 5 reviews and lists jewelry and accessories among its industries.
Frequently asked questions
AI-generatedWho ran email marketing for ELA Handbags on Shopify?
Off-Paper Creative Agency led a full email marketing strategy for ELA and also carried out a Shopify site refresh.
What did the email marketing work for the ELA handbag store include?
Off-Paper Creative Agency reports that it covered welcome flows, abandoned cart sequences, campaign management and list segmentation.
Where is Off-Paper Creative Agency based?
Off-Paper Creative Agency is based in Toronto, Canada, serves Canada, the United States and the United Kingdom, and works in English.
