Equetech Migration & Store Build from ASP.net

We migrated Equetech from ASP.net to Shopify, delivering a faster, more flexible ecommerce platform built for growth. Alongside a full redesign to elevate the store’s look and feel, we implemented SparkLayer for B2B functionality and Loox to strengthen social proof, driving improved user experience, higher conversions and measurable business growth.
Project details
- Industries
- Sports and recreation
- Clothing and fashion
- Partner
- We are Chain · 5 from 3 reviews · Shopify partner since 2019
What was delivered
- Migration from ASP.net to Shopify
- Full store redesign
- B2B functionality
- Social proof
Inside the project
Moving Equetech off ASP.net with a full redesign
Equetech sells equestrian clothing and accessories, with store navigation in the project images covering Women, Men, Junior, Horse, Accessories, Outlet and Seasonal. We are Chain moved the store from ASP.net to Shopify, which the agency describes as a faster, more flexible platform built for growth, and carried out a full redesign alongside the migration. The project images show a homepage with a full-width hero slider, a category menu, a currency selector and account, search, wishlist and cart icons.
B2B functionality and social proof on Shopify
Two additions went in on top of the migration: B2B functionality for Equetech and stronger social proof on the store. We are Chain reports that the finished project drove improved user experience, higher conversions and measurable business growth for the brand.
About the partner
We are Chain is a Shopify Partner based in Shaftesbury, United Kingdom, partnering with Shopify since 2019 and rated 5 out of 5 from 3 reviews. The agency works in English and lists Clothing and fashion among its industries.
Frequently asked questions
Who migrated Equetech from ASP.net to Shopify?
We are Chain migrated Equetech from ASP.net to Shopify and carried out a full store redesign as part of the project.
What platform did Equetech move to Shopify from?
Equetech's store moved to Shopify from ASP.net, according to We are Chain.
What was included in the Equetech Shopify migration?
Alongside the migration, We are Chain redesigned the store, added B2B functionality and strengthened social proof on the site.
What results did the Equetech Shopify migration deliver?
We are Chain reports improved user experience, higher conversions and measurable business growth after the move to Shopify.
Where is We are Chain based?
We are Chain is based in Shaftesbury, United Kingdom, and works in English.
Some sections on this page were written by ShopDigest AI from We are Chain’s description and project images.




