Fashionphile
Luxury re-commerce leader, performing a aomplex migration to Shopify from a homegrown platform. Complications factor was a substantial portion that remained on their platform, tied to authentication. They elected to build using their highly competent in-house Engineering team, so we supplemented them with Shopify knowledge & Product Management skills.
Project details
- Services
- Store migration
- Product management
- Industry
- Jewelry and accessories
- Partner
- Dey's End Consulting
What was delivered
- Migration from a homegrown platform to Shopify
- Shopify knowledge for the in-house engineering team
- Product management for the migration
Inside the project
Moving Fashionphile off a homegrown platform
Fashionphile, which Dey's End Consulting describes as a luxury re-commerce leader, moved to Shopify from its own homegrown platform. The expert calls the migration complex. A substantial part of the business stayed on Fashionphile's own platform because it was tied to authentication, so not everything moved to Shopify.
Shopify know-how alongside an in-house engineering team
Fashionphile chose to do the build with its own in-house engineering team, which Dey's End Consulting calls highly competent. Instead of building the store, Dey's End Consulting supplemented that team with Shopify knowledge and product management skills during the migration.
About the partner
Dey's End Consulting is a Shopify Plus partner based in Santa Monica, United States, working in English, and clothing and fashion is one of its industries.
Frequently asked questions
Who supported Fashionphile's migration to Shopify?
Dey's End Consulting supported Fashionphile's migration to Shopify. It added Shopify knowledge and product management skills to Fashionphile's in-house engineering team.
What platform did Fashionphile migrate to Shopify from?
Fashionphile moved to Shopify from a homegrown platform. According to Dey's End Consulting, a substantial part of the business tied to authentication stayed on that platform.
Where is Shopify migration partner Dey's End Consulting based?
Dey's End Consulting is based in Santa Monica, United States, and works in English.
Some sections on this page were written by ShopDigest AI from Dey's End Consulting’s description and project images.
