Outerknown
Fractional CTO for 2.5 years, led the Development and E-commerce strategies. We performed a re-theme, added 4 retail locations, monograms / customization capabilties, BOPIS functionality, launched a re-commerce platform (Outerworn) and many other behind-the-scenes efforts with Operations.
Project details
- Industry
- Clothing and fashion
- Partner
- Dey's End Consulting
What was delivered
- Store re-theme
- 4 retail locations added
- Monogram and customization capabilities
- BOPIS functionality
- Outerworn re-commerce platform launch
Inside the project
2.5 years as Outerknown's fractional CTO
For 2.5 years, Dey's End Consulting acted as Outerknown's fractional CTO, leading both the development and the e-commerce strategies for the brand's Shopify store. Beyond the customer-facing projects, the role also covered many behind-the-scenes efforts carried out with Outerknown's Operations team.
A re-theme, BOPIS and the Outerworn launch
Dey's End Consulting reports a re-theme of the store, four retail locations added, monogram and customization capabilities, and buy online, pick up in store (BOPIS) functionality. The team also launched Outerworn, a re-commerce platform for the brand.
About the partner
Dey's End Consulting is a Shopify Plus partner based in Santa Monica, United States, working in English. Its industries include Clothing and fashion.
Frequently asked questions
Who was the fractional CTO for Outerknown's Shopify store?
Dey's End Consulting served as Outerknown's fractional CTO for 2.5 years, leading the brand's development and e-commerce strategies.
What Shopify work was done for the Outerknown clothing brand?
Dey's End Consulting reports a re-theme, four added retail locations, monogram and customization capabilities, BOPIS functionality and the launch of the Outerworn re-commerce platform.
Where is Dey's End Consulting based?
Dey's End Consulting is based in Santa Monica, United States, and works in English.
Some sections on this page were written by ShopDigest AI from Dey's End Consulting’s description and project images.
