GANT Australia, eCommerce growth with Pipelabs and AP21

Pipelabs has worked closely with GANT Australia now for a number of years, building the original website and integrating with AP21 via Pipelabs' ShopConnect product. The Australian eCommerce business has grown substantially over time and we have added managed customer support via Okendo and growth marketing via Klaviyo (Pipelabs is a premium Klaviyo partner as well)
Project details
- Industry
- Clothing and fashion
- Partner
- Pipelabs
What was delivered
- Original GANT Australia website
- AP21 integration
- Managed customer support
- Growth marketing
Inside the project
Linking the GANT Australia store to AP21
GANT Australia's original website was built by Pipelabs, which also connected the store to AP21 using its own integration product. The project images show the GANT Australia storefront on desktop and mobile: a full-width homepage hero with navigation above it, and a mobile product page with an image gallery, product name and product details.
Customer support and growth marketing as the business grew
The relationship has continued beyond the build. Pipelabs reports that the Australian eCommerce business has grown substantially over time, and over that period it has added managed customer support and growth marketing.
About the partner
Pipelabs is a Shopify Plus partner based in West Melbourne, Australia, serving clients in Australia and the United States. Its industries include clothing and fashion.
Frequently asked questions
Who built the GANT Australia Shopify store?
Pipelabs built the original GANT Australia website and has worked with the brand for a number of years.
How is the GANT Australia Shopify store connected to AP21?
Pipelabs integrated the store with AP21 using its own integration product.
What else has Pipelabs added for GANT Australia beyond the Shopify build?
Pipelabs reports adding managed customer support and growth marketing as GANT Australia's eCommerce business grew.
Some sections on this page were written by ShopDigest AI from Pipelabs’ description and project images.


