KAYALI

For its new ecommerce presence in the UK, US and UAE, Middle-Eastern fragrance brand KAYALI needed more than a store. It needed a digital experience that captured the brand essence, inspired discovery, and guided customers toward their perfect scent. The bespoke Shopify Plus store was crafted to make the customer’s exploration as intuitive and immersive as smelling the scents in person.
Project details
- ServiceAI
- IndustryAI
- Health and beauty
- Partner
- Radiant · 5 from 1 review · Shopify partner since 2018
What was delivered
AI-generated- Bespoke Shopify Plus store
- Ecommerce presence for the UK, US and UAE
Inside the project
AI-generatedWritten by ShopDigest AI from Radiant’s description and project images.
A Shopify Plus store for KAYALI's UK, US and UAE launch
KAYALI, a Middle-Eastern fragrance brand, was launching a new ecommerce presence in the UK, US and UAE and needed more than a store. Radiant's answer was a bespoke Shopify Plus build meant to capture the brand essence, inspire discovery and guide customers toward their perfect scent. The aim, in Radiant's words, was to make exploring online as intuitive and immersive as smelling the scents in person.
Shopping by scent note on mobile
The project images show the store on mobile. The homepage opens with a featured fragrance and its scent-family labels. Below that come a Shop the Favourites product carousel with size selection and add to bag, and a Shop by Note section. Product pages show the fragrance notes as labels, a size selector, an At First Glance row of ingredient images, a link to a scent quiz and a How to Use panel.
About the partner
Radiant is a Shopify Plus tier partner based in Birmingham, United Kingdom, and has been a Shopify Partner since 2018. It serves merchants in the United Kingdom, United States, Saudi Arabia and the United Arab Emirates, and Health and beauty is among its industries.
Frequently asked questions
AI-generatedWho built the Shopify Plus store for fragrance brand KAYALI?
Radiant built KAYALI's bespoke Shopify Plus store for the brand's new ecommerce presence in the UK, US and UAE.
What was the KAYALI Shopify store designed to do?
According to Radiant, the store was built to capture the brand essence, inspire discovery and guide customers toward their perfect scent, making online exploration as intuitive and immersive as smelling the scents in person.
Where is Shopify partner Radiant based?
Radiant is based in Birmingham, United Kingdom, works in English and serves the United Kingdom, United States, Saudi Arabia and the United Arab Emirates.




