King Kong: Top Gym Bags Get Custom Theme for Higher AOV, Better UX

King Kong Apparel, renowned for high-quality gym bags, faced a clunky online customer experience due to makeshift updates on their six-year-old Shopify site. Stefan Gehrig, the owner, sought a revamp to boost average order value and multi-item orders. Ethercycle was chosen for our Shopify expertise and innovative approach.
Project details
- ServiceAI
- IndustryAI
- Sports and recreation
- Partner
- Ethercycle · 5 from 76 reviews · Shopify partner since 2011
What was delivered
AI-generated- Custom Shopify theme
- Revamp of a six-year-old Shopify store
Inside the project
AI-generatedWritten by ShopDigest AI from Ethercycle’s description and project images.
Replacing six years of makeshift updates on a gym bag store
King Kong Apparel is known for its gym bags and had run its Shopify site for six years. Ethercycle says years of makeshift updates had left the store's online customer experience clunky. The owner, Stefan Gehrig, wanted a revamp and chose Ethercycle for the work, which it delivered as a custom Shopify theme.
A custom theme built for bigger, multi-item orders
Stefan Gehrig set two commercial goals for the revamp: raise average order value and get shoppers to buy more than one item per order. Ethercycle's own title for the project ties the custom theme to higher AOV and a better user experience for King Kong Apparel's shoppers.
About the partner
Ethercycle is a Shopify Plus partner based in Skokie, United States, and has been a Shopify partner since 2011, with a rating of 5 from 76 reviews. Its listed price is Starting from $6995.
Frequently asked questions
AI-generatedWho built the custom Shopify theme for King Kong Apparel?
Ethercycle built the custom Shopify theme for King Kong Apparel, a gym bag brand, after its owner Stefan Gehrig asked for a revamp of the six-year-old store.
What was the goal of the King Kong Apparel Shopify redesign?
According to Ethercycle, the revamp aimed to fix a clunky customer experience caused by makeshift updates, and to raise average order value and multi-item orders.
What does Ethercycle charge for Shopify store work?
Ethercycle lists its pricing as Starting from $6995.




