Micro Scooters

• Product discovery improvements
• Mobile usability improvements
• Performance improvements
• Scalable architecture for international growth
• Localisation and merchandising across multiple markets

Product discovery and mobile usability for a family scooter brand

Micro Scooters is a global family brand, and the project images show a store selling scooters and ride-on luggage for children. Northern Artillery describes the goal as a more intuitive, personalised Shopify experience, with the work centred on product discovery, mobile usability and performance.

An architecture for Micro Scooters' multiple markets

Alongside the shopper-facing work, the project included a scalable architecture to support Micro Scooters' international growth, covering localisation and ongoing merchandising across multiple markets.

About the partner

Northern Artillery is a Shopify Premier partner based in Leeds, United Kingdom, a partner since 2010 with a 5 rating from 6 reviews. Its industries include sports and recreation.

Who worked on the Micro Scooters Shopify store?

Northern Artillery worked with Micro Scooters on a more intuitive, personalised Shopify experience for the global family brand.

What did the Micro Scooters Shopify project focus on?

Northern Artillery reports that it focused on product discovery, mobile usability and performance, plus a scalable architecture for international growth, localisation and merchandising across multiple markets.

Where is Northern Artillery based?

Northern Artillery is based in Leeds, United Kingdom, and works in English.