Silver Cross

• Store redesign
• Replatform to Shopify Plus
• Mobile-first storefront
• Streamlined navigation
• Improved product discovery

Moving Silver Cross to a redesigned Shopify Plus store

Silver Cross, a baby products brand whose range includes car seats, was both redesigned and replatformed to Shopify Plus by Northern Artillery. The agency describes the result as a faster, mobile-first experience with streamlined navigation and improved product discovery, built as a foundation for the brand's global growth.

Silver Cross's verdict on the redesign

Silver Cross reviewed Northern Artillery in July 2025 with a 5-star rating for store build or redesign. The brand called the experience "excellent" and wrote that the team "really took the time to understand our vision and brought it to life in a way that exceeded our expectations", also noting that communication was always clear and timely.

About the partner

Northern Artillery is a Premier Shopify Partner based in Leeds, United Kingdom, and has been a Shopify Partner since 2010. It holds a 5-star rating from 6 reviews and works in English.

Who redesigned the Silver Cross Shopify store?

Northern Artillery redesigned Silver Cross's online store and replatformed it to Shopify Plus.

What did the Silver Cross Shopify Plus redesign include?

Northern Artillery reports a faster, mobile-first experience with streamlined navigation and improved product discovery, built as a foundation for global growth.

Where is Northern Artillery based?

Northern Artillery is based in Leeds, United Kingdom, and works in English.