MSX Distribution

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Homepage of the MSX Distribution wholesale Shopify store, B2B platform built by Boraso

Abbiamo realizzato la nuova piattaforma B2B di MSXDistribution, punto di riferimento europeo nel settore sex toys. Il progetto ha trasformato la gestione digitale delle relazioni con i rivenditori implementando funzionalità evolute specifiche per il B2B, dalla gestione di listini personalizzati per cliente all'automazione degli ordini massivi fino al'integrazione con i sistemi gestionali esistenti

Project details

Industries
  • Business to business (B2B)
  • Adult products
Partner
Boraso
View all works

What was delivered

  • New B2B platform on Shopify
  • Customer-specific price lists
  • Automated bulk ordering
  • Integration with existing management systems

Inside the project

A B2B platform for a European sex toy distributor

MSX Distribution supplies sex toys and adult products to retailers, and Boraso describes it as a European reference point in that sector. The project images show a wholesale storefront with product categories including sex toys, intimate wear and bondage, alongside new arrivals and best sellers. Boraso built the company's new B2B platform to manage its digital relationships with retailers.

Retailer pricing, bulk orders and back-office links

Boraso's B2B features include price lists set per customer, so each retailer can have its own pricing, and automation for bulk orders. The platform was also integrated with the management systems MSX Distribution already used.

About the partner

Boraso is a Shopify Plus partner based in Milano, Italy, working in English and Italian. Business to business (B2B) is one of the industries Boraso works in.

From Boraso’s portfolio

The developer’s own description of this project, as listed on their Shopify Partner profile, with an English translation by ShopDigest AI.

We built the new B2B platform for MSXDistribution, a European reference point in the sex toys sector. The project transformed the digital management of relationships with retailers by implementing advanced B2B-specific features, from managing customer-specific price lists to automating bulk orders, through to integration with existing management systems

Original (Italian): Abbiamo realizzato la nuova piattaforma B2B di MSXDistribution, punto di riferimento europeo nel settore sex toys. Il progetto ha trasformato la gestione digitale delle relazioni con i rivenditori implementando funzionalità evolute specifiche per il B2B, dalla gestione di listini personalizzati per cliente all'automazione degli ordini massivi fino al'integrazione con i sistemi gestionali esistenti…

Frequently asked questions

Who built the Shopify B2B platform for MSX Distribution?

Boraso built the new B2B platform for MSX Distribution, a European sex toy distributor that sells to retailers.

What B2B features did Boraso add to MSX Distribution's Shopify store?

Boraso reports customer-specific price lists, automated bulk ordering and integration with MSX Distribution's existing management systems.

Where is Boraso based and which languages does it work in?

Boraso is based in Milano, Italy, and works in English and Italian.

Some sections on this page were written by ShopDigest AI from Boraso’s description and project images.

Tags

  • Store build or redesign
  • Business to business (B2B)
  • Custom Price Lists
  • Bulk Order Automation
  • Sex Toys
  • Lingerie
+3 more
  • Wholesale/B2B
  • Systems integration
  • Adult products