nutriment | New UX, Better CX: Nutriment’s Shopify Transformation

• Migration from Magento to Shopify Plus
• Customer, order, content and discount code migration
• New store interface design
• Advanced filtering
• Subscriptions and B2B functionality
• Sage ERP integration

Moving Nutriment's pet food store off Magento

Nutriment, a brand selling food for dogs and cats, moved its store from Magento to Shopify Plus. ABRIO GmbH carried over the full store data: customers, orders, content and discount codes. Behind the storefront, a Sage ERP integration connects the Shopify Plus store to Nutriment's backend operations.

A new interface with filtering, subscriptions and B2B

On the front end, ABRIO GmbH designed a new interface with advanced filtering, subscriptions and B2B functionality. The project images show a homepage with a search bar, a trade partners link and navigation split into For Dogs, For Cats, About and Guides. ABRIO GmbH reports that the UX overhaul significantly improved customer experience and engagement.

About the partner

ABRIO GmbH is a Shopify Plus tier partner based in Frankfurt Am Main, Germany, a Shopify Partner since 2021 with a 5 rating from 10 reviews. It works in English and German, and its industries include Pet care.

Who migrated Nutriment's Shopify store from Magento to Shopify Plus?

ABRIO GmbH migrated Nutriment from Magento to Shopify Plus. It also designed a new interface for the store.

What was included in Nutriment's Magento to Shopify Plus migration?

ABRIO GmbH says it migrated the full store data, including customers, orders, content and discount codes. It also added advanced filtering, subscriptions, B2B functionality and a Sage ERP integration.

Where is ABRIO GmbH based and which languages does it work in?

ABRIO GmbH is based in Frankfurt Am Main, Germany, and works in English and German.