RasenExpert | D2C-Launch · SEO · Conversion Rate Optimierung

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Homepage of the RasenExpert lawn care Shopify store built by Alexander Karl von karl.cc

Strategische Einführung der D2C-Brand „RasenExpert“ als Erweiterung des Portfolios der O.E.M. Tec GmbH. Umsetzung eines performanten Shopify-Stores mit SEO-Strategie für Top-Rankings (Seite 1 bei Google) und kontinuierlicher Conversion Rate Optimierung durch datenbasierte A/B-Tests – für nachhaltiges Wachstum und messbare Ergebnisse.

Project details

Industry
  • Home and garden
Partner
Alexander Karl von karl.cc · 5 from 3 reviews · Shopify partner since 2020
View all works

What was delivered

  • Shopify store for the new RasenExpert D2C brand
  • SEO strategy targeting page 1 on Google
  • Continuous conversion rate optimization through A/B tests

Inside the project

A D2C lawn care brand for O.E.M. Tec GmbH

RasenExpert launched as a direct-to-consumer brand that extends the portfolio of O.E.M. Tec GmbH. Alexander Karl von karl.cc describes the work as a strategic launch built on a performance-focused Shopify store. The project images show a homepage with navigation for a replacement blade search, mowing and cutting, sowing and fertilizing, care and maintenance and a RasenExpert guide.

Page-one SEO and A/B-tested conversion work

Alongside the store build, the expert put in place an SEO strategy aimed at top rankings on page 1 of Google. Conversion rate optimization was carried out continuously through data-driven A/B tests, with sustainable growth and measurable results as the stated goals.

About the partner

Alexander Karl von karl.cc is a Shopify Select Partner based in Berlin, Germany, partnering with Shopify since 2020, rated 5 from 3 reviews and working in English, German and Russian.

From Alexander Karl von karl.cc’s portfolio

The developer’s own description of this project, as listed on their Shopify Partner profile, with an English translation by ShopDigest AI.

Strategic launch of the D2C brand "RasenExpert" as an extension of the portfolio of O.E.M. Tec GmbH. Implementation of a high-performance Shopify store with an SEO strategy for top rankings (page 1 on Google) and continuous conversion rate optimization through data-driven A/B tests – for sustainable growth and measurable results.

Original (German): Strategische Einführung der D2C-Brand „RasenExpert“ als Erweiterung des Portfolios der O.E.M. Tec GmbH. Umsetzung eines performanten Shopify-Stores mit SEO-Strategie für Top-Rankings (Seite 1 bei Google) und kontinuierlicher Conversion Rate Optimierung durch datenbasierte A/B-Tests – für nachhaltiges Wachstum und messbare Ergebnisse.

Frequently asked questions

Who built the Shopify store for the RasenExpert lawn care brand?

Alexander Karl von karl.cc built the Shopify store for RasenExpert, a D2C brand launched as an extension of the O.E.M. Tec GmbH portfolio.

What SEO and conversion work was done for RasenExpert on Shopify?

Alexander Karl von karl.cc set up an SEO strategy aimed at page-one Google rankings and continuous conversion rate optimization through data-driven A/B tests.

Where is Alexander Karl von karl.cc based and which languages do they work in?

Alexander Karl von karl.cc is based in Berlin, Germany, and works in English, German and Russian.

Some sections on this page were written by ShopDigest AI from Alexander Karl von karl.cc’s description and project images.

Tags

  • Store build or redesign
  • Home and garden
  • D2C Brand Launch
  • Lawn Care
  • Lawn Mower Blades
  • A/B Testing
  • Fertilizer
  • Grass Seed
+3 more
  • SEO
  • Conversion rate optimization
  • Replacement Blade Finder