Shopify Store Revamp Focused on CRO for Barber Brand
Modern barber supply was generating strong traffic from ads but struggling with conversions. The main issue was clarity and focus. I restructured the homepage to highlight best selling products, reduced distractions, and simplified the buying journey without harming SEO. The result is a cleaner, product driven Shopify store with improved flow and stronger conversion potential.
Project details
- Industry
- Health and beauty
- Partner
- Ruchi · 5 from 3 reviews · Shopify partner since 2018
What was delivered
- Homepage restructured to highlight best-selling products
- Homepage distractions reduced
- Simplified buying journey
- Revamp carried out without harming SEO
Inside the project
Ad traffic that wasn't converting at Modern Barber Supply
Modern Barber Supply, a Shopify store selling barber tools, was getting strong traffic from ads but struggling to turn those visits into sales. Ruchi saw clarity and focus as the main issue. The project cover image shows the store's homepage with a hero section of hair clippers and trimmers, followed by an Our Brands section.
A homepage built around best-selling products
On the homepage, Ruchi restructured the layout to put best-selling products first, reduced distractions and simplified the buying journey, while making sure SEO wasn't harmed. Ruchi describes the result as a cleaner, product-driven Shopify store with improved flow and stronger conversion potential.
About the partner
Ruchi is based in Kirindiwela, Sri Lanka, has been a Shopify Partner since 2018 and has a 5-star rating from 3 reviews.
Frequently asked questions
Who did the Shopify CRO revamp for Modern Barber Supply?
Shopify Partner Ruchi revamped Modern Barber Supply's Shopify store to improve conversions from its ad traffic.
What was changed in the Modern Barber Supply Shopify store to improve conversions?
Ruchi restructured the homepage to highlight best-selling products, reduced distractions and simplified the buying journey without harming SEO.
How much does Ruchi charge for Shopify work?
Ruchi's listed price is "Starting from $590".
Some sections on this page were written by ShopDigest AI from Ruchi’s description and project images.
