Discount Code Display — Market Share Across Shopify App Store Groups
Discount Code Display's estimated install share within each Shopify App Store group it appears in — categories, keywords, and collections — with current %, status (Growing / Stable / Declining), and 30-day change. Filterable by date range and sortable by share or share change.
| Category/Keyword | Market Share | Status |
|---|---|---|
| Keyword Display weather | 0.96%0.13 | Climbing |
| Category Promotions - Other Marketing and conversion > Promotions > Promotions - Other | 0.15%0.01 | Declining |
| Keyword Cart sharing | 0.08%0.00 | Climbing |
| Category Cart customization Marketing and conversion > Checkout > Cart customization | 0.05%0.00 | Climbing |
| Keyword promo code | 0.04%0.07 | Declining |
| Category Checkout Marketing and conversion > Checkout | 0.03%0.00 | Climbing |
| Category Promotions Marketing and conversion > Promotions | 0.02%0.00 | Climbing |
| Category Marketing and conversion | 0.00%0.00 | Climbing |
Showing 1-8 out of 8
Key Insights:
- Discount Code Display captures 1.0% of installs in Display weather — its strongest position among the 8 Shopify groups shown.
- Over the past 30 days, 6 gained share and 2 lost share — net positive share momentum.
- Display weather is the biggest gainer (+0.13pp) — strongest share momentum this month.
Discount Code Display — Market Share Trend Across Top Groups
Monthly market share trajectory for Discount Code Display across its top 5 Shopify App Store groups over the past year — pick categories or keywords to plot, filter by country, and switch sub-tabs for absolute share or per-interval change.
Charts Data
| Category / Keyword | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| Keyword Display Weather | 2.64% | 0.18%2 | 0.34%0 | 0.15%0 | 0.84%1 | 0.96%0 |
| Category Promotions - Other | 0.09% | 0.09%– | 0.09%– | 0.09%– | 0.16%0 | 0.15%0 |
| Keyword Cart Sharing | 0.03% | 0.04%0 | 0.01%0 | 0.02%0 | 0.08%0 | 0.08%– |
| Category Cart Customization | 0.02% | 0.02%– | 0.02%– | 0.02%– | 0.04%0 | 0.05%0 |
| Keyword Promo Code | 0.02% | 0.01%0 | 0.03%0 | 0.03%– | 0.10%0 | 0.04%0 |
Key Insights:
- Discount Code Display's biggest share gain is in Display Weather — expanded from 0.1% to 1.0% over the charted period.
- Across the 5 plotted groups, Discount Code Display expanded share in 5 and contracted in 0.
Top Categories Discount Code Display Ranks In on Shopify
- Keyword Display weather — Holds 1.0% market share in this keyword (+0.13pp this month) — Discount Code Display's growing footprint here.
- Category Promotions - Other — Holds 0.2% market share in this category (-0.01pp this month) — slipping in this category.
- Keyword Cart sharing — Holds 0.1% market share in this keyword (+0.00pp this month) — Discount Code Display's growing footprint here.
- Category Cart customization — Holds 0.0% market share in this category (+0.00pp this month) — Discount Code Display's growing footprint here.
- Keyword promo code — Holds 0.0% market share in this keyword (-0.07pp this month) — slipping in this keyword.
Discount Code Display on Shopify — Market Share FAQs
1. Where does Discount Code Display have the most market share on Shopify?
Discount Code Display captures the largest share of installs in Display weather — 1.0% of the group's tracked install base, followed by 0.2% in Promotions - Other and 0.1% in Cart sharing. Sort the table by Share to see the full ordered list.
2. Which Shopify categories is Discount Code Display gaining or losing share in?
Discount Code Display is gaining share in more groups than it's losing. Display weather is the biggest gainer this month — switch the table sub-tab to "Market Share Changes" to see the full set of gainers and losers ordered by movement size.
3. How is Discount Code Display's Shopify market share calculated?
Market share is estimated from each app's review velocity within a group, used as a proxy for install share. For category and collection groups, it's a straight share-of-reviews calculation; for keyword groups, ranking position is weighted (rank #1 ≈ 40× the weight of rank #22, with apps beyond #22 excluded) since search traffic concentrates heavily at the top. The Country filter on the table re-computes share using only that country's reviews.
4. How often does Discount Code Display's Shopify market share update?
Share figures are recomputed weekly from the latest review data. Discount Code Display's current trajectory shows expanding share across multiple Shopify groups — the chart's Monthly granularity smooths weekly noise; switch to Weekly to see the inflection points.
