Facebook & Instagram Vs Covet Instagram Feed & Reviews: Which Shopify App Is Best For Your Store In November 2026?

Discover the power of Shopify apps as we compare Facebook & Instagram and Covet Instagram Feed & Reviews side by side. Evaluate their features, explore their unique benefits, compare their pricing plans and user ratings, and find the perfect fit for your business needs. Let's dive into the comparison table and unlock the possibilities that await your Shopify store.

Facebook & Instagram and Covet Instagram Feed & Reviews split the comparison evenly — Facebook & Instagram leads on total reviews, budget and integrations, Covet Instagram Feed & Reviews on rating, track record and trial availability. Read the full verdict

Install in your Shopify store We pass your name, email and store domain to the Meta team so they can help install and configure the app on your store.

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Comparison

Top Facebook & Instagram alternatives — detailed comparison

The table below highlights the crucial differences between Facebook & Instagram and similar other Shopify apps based on parameters like ratings, reviews, features, pricing, etc.

Apps
Facebook & InstagramInstall
Covet Instagram Feed & ReviewsInstall
Add app
General information
Ratings3.9 ★ (5,766 reviews)4.8 ★ (204 reviews)
Developed byMetaSpace Squirrel Ltd.
Launch date4 October 201829 April 2016
PricingFree$9.99/month, $29.99/month, $79.99/month
ObjectiveSell your products on Facebook and Instagram.Create galleries featuring Instagram and photo reviews from users.
CategoriesAds, MarketplacesProduct reviews, Image gallery
Key features & highlights
PurposeSell on Facebook and Instagram easily while managing your business in one location with Shopify.Easily create and personalize shopping-friendly Instagram feeds and photo review galleries from user-generated content.
Features list
  • Automatically sync products to Facebook and Instagram shops for seamless selling.
  • Track shop performance with insights on top-selling and most-tagged items.
  • Improve ad results by setting up a conversion pixel for better targeting.
  • Automatically display Instagram photos, videos, and reels from profiles or hashtags.
  • Invite customers to upload their own photo or video reviews.
  • Enable users to browse and shop directly from the gallery.
Highlights
  • Based in United States
—
User reviews and ratings
Recommended66.8%93.7%
Pros
  • The app simplifies connecting Shopify stores to Facebook and Instagram, with many users reporting a seamless setup process.
  • Many reviewers highlighted the app’s intuitive design and straightforward navigation.
  • Multiple users praised the app for its fast and hassle-free installation and configuration.
  • The app is valued for its ability to enhance product visibility and streamline ad management.
  • Several users noted the app works consistently well once properly set up.
  • The app is appreciated for leveling the playing field for small and new businesses.
  • Many users reported increased sales and customer engagement after using the app.
  • The app offers a range of functionalities, including product syncing and performance tracking.
  • First-time users often found the app easy to understand and use.
  • The app is praised for its seamless connection with Shopify, making it a valuable tool for e-commerce.
  • Works effortlessly with Shopify and embeds smoothly into websites.
  • Offers extensive functionality, including shoppable galleries, product tagging, and customization options.
  • Simple installation and intuitive configuration process.
  • Responsive and helpful support team, frequently praised for quick issue resolution.
  • Clean, elegant design that enhances website appearance.
  • Supports various applications like lookbooks, customer showcases, and product galleries.
  • Clear instructions and guides for setup and troubleshooting.
  • Provides significant functionality even in the free version.
  • Loads quickly and operates smoothly.
  • Helps drive engagement, follows, and conversions.
Cons
  • Many users reported a lack of responsive or helpful support from both Shopify and Facebook.
  • Numerous reviews mentioned bugs, crashes, and connectivity problems, especially after updates.
  • Several users experienced sudden account suspensions or restrictions with little explanation or recourse.
  • Some users noted the app works intermittently, with features failing without warning.
  • Frequent disconnections and manual refreshes required for Instagram feeds.
  • Restrictions like single-product tagging in the free version can be frustrating.
  • Gallery layouts do not always adjust well to different devices.
  • Free users report more frequent functionality issues compared to paid plans.
Pricing and plans
Total pricing plans13
Free planAvailableNot available
Free trialNoYes, for 14 day(s)
Technical information
Rating3.9 ★4.8 ★
Total reviews5,855207
Launch date4 October 201829 April 2016

Facebook & Instagram vs Covet Instagram Feed & Reviews: Final Verdict

When choosing the ideal Shopify app for your business, both Facebook & Instagram and Covet Instagram Feed & Reviews offer unique strengths and considerations.

The choice between Facebook & Instagram and Covet Instagram Feed & Reviews depends on your specific needs and priorities. Consider your business requirements, goals, and the features that align most closely with your objectives. Take into account factors such as pricing, user reviews, support quality, and integrations while making a decision.

We recommend thoroughly exploring the features and functionalities of each app. Remember, what works best for one business may not be ideal for another.

Here's a breakdown of key factors to help you choose a winner.

🤝 Facebook & Instagram and Covet Instagram Feed & Reviews

Each takes 3 of the 7 comparison factors, with 1 tied. Facebook & Instagram leads on total reviews, budget and integrations; Covet Instagram Feed & Reviews leads on rating, track record and trial availability.

FactorPriorityFacebook & InstagramCovet Instagram Feed & Reviews
Average RatingHigh priority—WinnerDetail
Total ReviewsHigh priorityWinner—Detail
Launch DateLow priority—WinnerDetail
BudgetHigh priorityWinner—Detail
Support ChannelMedium priorityTiedTiedDetail
IntegrationsMedium priorityWinner—Detail
Trial PeriodLow priority—WinnerDetail

Average Rating

High priority

While considering user reviews, take note of the average ratings for Facebook & Instagram and Covet Instagram Feed & Reviews. These ratings reflect users' overall satisfaction and can provide valuable insights into the reliability and effectiveness of each app. In this case, Facebook & Instagram holds an average rating of 3.9 stars, whereas Covet Instagram Feed & Reviews has 4.8 star ratings.

🥇 Winner: Covet Instagram Feed & Reviews🥈 Runner Up: Facebook & Instagram
For complete details, see the Ratings and Reviews section.

Total Reviews

High priority

Consider the total number of reviews Facebook & Instagram and Covet Instagram Feed & Reviews have received. A higher number of reviews generally indicates a larger user base and more feedback, which can provide additional insights into the app's performance and user experience. Here, Facebook & Instagram has received a total of 5,766 reviews and Covet Instagram Feed & Reviews has 204 reviews.

🥇 Winner: Facebook & Instagram🥈 Runner Up: Covet Instagram Feed & Reviews
For complete details, see the Ratings and Reviews section.

Launch Date

Low priority

While not a direct measure of quality, consider the launch date of each app - Facebook & Instagram and Covet Instagram Feed & Reviews to gain some context. A more established app brings years of experience and refinement to the table, but it's important to balance this factor with the app's average rating and total reviews. Facebook & Instagram and Covet Instagram Feed & Reviews were launched on Oct 4, 2018 and Apr 29, 2016 respectively.

🥇 Winner: Covet Instagram Feed & Reviews🥈 Runner Up: Facebook & Instagram
For complete details, see the Overview of the Apps section.

Budget

High priority

Take the time to analyze your specific needs, budget for the same, and long-term goals to decide which plan fits your requirements. Here, Facebook & Instagram offers 1 pricing plan (1 free plan, 0 paid plans) with an average plan price of $0.00. Covet Instagram Feed & Reviews, on the other hand, has a total of 3 pricing plans (0 free plans, 3 paid plans) with an average plan price of $39.99.

🥇 Winner: Facebook & Instagram🥈 Runner Up: Covet Instagram Feed & Reviews
For complete details, see the Pricing Details section.

Support Channel

Medium priority

Both Facebook & Instagram and Covet Instagram Feed & Reviews provide customer support through various channels, such as email, live chat, FAQs section, or phone. A higher number of support channels indicates better accessibility and assistance, ensuring timely help whenever you need it. Here, the two apps offer the following support channels:

Facebook & Instagram3 support options
Covet Instagram Feed & Reviews3 support options
🥇 Winner: Facebook & Instagram, Covet Instagram Feed & Reviews🥈 Runner Up: N/A
For complete details, see the Support section.

Integrations

Medium priority

Evaluate the integration capabilities of Facebook & Instagram and Covet Instagram Feed & Reviews. Consider the number and variety of integration options they offer with other tools and services - more integration options can provide flexibility and streamline your workflows. Both apps offer various integration options with popular Shopify tools and services.

Facebook & Instagram4 integrations
Covet Instagram Feed & Reviews1 integration
🥇 Winner: Facebook & Instagram🥈 Runner Up: Covet Instagram Feed & Reviews
For complete details, see the Integrations section.

Trial Period

Low priority

Free trial periods allow you to explore the app's features and functionalities before committing. Facebook & Instagram has no free trial period. Covet Instagram Feed & Reviews, on the other hand, comes with a 14-day free trial period. Take advantage of these trial periods to assess how well each app aligns with your specific business needs.

🥇 Winner: Covet Instagram Feed & Reviews🥈 Runner Up: N/A
For complete details, see the Features section.

By comparing and weighing these factors, you can make an informed decision and determine the winner between Facebook & Instagram and Covet Instagram Feed & Reviews that aligns best with your requirements and preferences for a successful Shopify app experience.

Shopify Apps Detailed Comparison: Facebook & Instagram vs Covet Instagram Feed & Reviews

In this comprehensive comparison, we'll delve into the details of two Shopify apps: Facebook & Instagram and Covet Instagram Feed & Reviews. Whether you're seeking to optimize marketing efforts, streamline operations, or improve customer engagement, our in-depth analysis will help you make an informed decision.

OverviewFacebook & Instagram vs Covet Instagram Feed & Reviews

Let's dive into the overview of these two apps: Facebook & Instagram and Covet Instagram Feed & Reviews, and uncover how these Shopify apps can elevate your online business and empower you with powerful tools and features.

Facebook & Instagram Overview

Facebook & Instagram is a Shopify app developed by Unknown Developer to help merchants with Sell your products on Facebook and Instagram. Shopify store owners have given mixed reviews to the Facebook & Instagram app, resulting in an overall rating of 3.9 stars from 5,766 reviews in the Ads category.

Launch DateOct 4, 2018
PurposeSell on Facebook and Instagram easily while managing your business in one location with Shopify.
Pricing summaryFree to install. Additional charges may apply.

Covet Instagram Feed & Reviews Overview

Covet Instagram Feed & Reviews is a Shopify app developed by Unknown Developer to help merchants with Create galleries featuring Instagram and photo reviews from users. With an average rating of 4.8 stars from 204 reviews, Covet Instagram Feed & Reviews is one of the top-rated Product reviews Shopify apps.

Launch DateApr 29, 2016
PurposeEasily create and personalize shopping-friendly Instagram feeds and photo review galleries from user-generated content.
Pricing summaryFrom $9.99/month. Free trial available.
Features ComparisonFacebook & Instagram vs Covet Instagram Feed & Reviews

While both apps are designed to optimize your Shopify store, their intended uses may vary. Let's take a more in-depth look at each of these apps' features.

Facebook & Instagram Features

  • Get information about your shop, including top-selling items and most tagged content.
  • Improve ad results by setting up a conversion pixel.
  • Set up your shop quickly with a single account connection.
  • Sell using a single inventory that immediately updates to your store.
  • Receive email and live chat assistance from Meta.

Covet Instagram Feed & Reviews Features

  • Automatically show Instagram feed: pictures, videos and reels from @profile or #hashtag.
  • Photo Reviews - ask your customers to share their own photos or videos.
  • Shopping Gallery - lets users view and purchase directly from the gallery.
  • Lookbook - compile and display your product photos using all the stunning pictures.
  • Product Gallery - display your product pictures in practical, real-world use.
Pricing PlansFacebook & Instagram vs Covet Instagram Feed & Reviews

There are tons of Shopify apps for small businesses and enterprises alike. From Facebook & Instagram to Covet Instagram Feed & Reviews, each offers a range of pricing packages to accommodate different business needs.

Let's see how the prices of Facebook & Instagram and Covet Instagram Feed & Reviews measure up.

Facebook & Instagram Pricing Details

Facebook & Instagram offers 1 free plan.

Free
$0 /month

Covet Instagram Feed & Reviews Pricing Details

Covet Instagram Feed & Reviews offers 3 paid plans, which cost $9.99/ month, $29.99/ month, $79.99/ month. The paid plans also come with a 14-day free trial period.

Lite
$9.99 /month
  • 1 gallery
  • 200 review requests
  • Sync Instagram feed
  • 20+ stunning layout presets
Growth
$29.99 /month
  • 5 galleries
  • 500 review requests
  • Sync Instagram feed
  • Sync Instagram mentions
  • Sync 2 Instagram hashtags
Premium
$79.99 /month
  • 50 galleries
  • 2000 review requests
  • Sync Instagram feed
  • Sync Instagram mentions
  • Sync 5 Instagram hashtags

Install in your Shopify store We pass your name, email and store domain to the Meta team so they can help install and configure the app on your store.

User RatingsFacebook & Instagram vs Covet Instagram Feed & Reviews

User feedback and reviews play a crucial role in assessing the quality and effectiveness of any Shopify app. Let's take a closer look at what users are saying about Facebook & Instagram and Covet Instagram Feed & Reviews.

Facebook & Instagram Ratings

Facebook & Instagram has garnered an overall rating of 3.9 stars from a total of 5,766 reviews on the Shopify app store.

3.9★★★★☆| 5,766 reviews

Of the total reviews, 78% are positive, 22% are neutral, and 22% are negative.

✨ AI Summary of Facebook & Instagram Reviews

The app facilitates seamless integration between Shopify stores and Facebook/Instagram, enabling product syncing, ad management, and performance tracking. Its strengths include straightforward setup for many users, efficient product catalog synchronization, and streamlined ad creation. The interface is often described as intuitive, with clear instructions guiding users through the process. However, significant limitations arise from Meta’s platform policies and technical constraints, such as frequent account suspensions, unclear eligibility requirements, and prolonged review processes. Many encounter errors during setup, particularly with Instagram shops or checkout features, often tied to regional restrictions or Meta’s opaque compliance checks. Support is inconsistent, with unresolved issues frequently attributed to Meta’s lack of responsive assistance. Additionally, inventory syncing occasionally fails, leading to discrepancies between Shopify and social platforms. While the app simplifies cross-platform selling when functional, its reliability heavily depends on Meta’s systems, which often introduce friction without clear resolution paths.

Covet Instagram Feed & Reviews Ratings

Covet Instagram Feed & Reviews has garnered an overall rating of 4.8 stars from a total of 204 reviews on the Shopify app store.

4.8★★★★★| 204 reviews

Of the total reviews, 96% are positive, 4% are neutral, and 4% are negative.

✨ AI Summary of Covet Instagram Feed & Reviews Reviews

The app integrates Instagram feeds and galleries into Shopify stores, enabling shoppable posts, customer photo uploads, and customizable displays for product pages, homepages, or lookbooks. It offers a range of templates, easy setup with clear documentation, and flexible customization options for layout, scrolling, and image sizing. Strengths include its seamless Shopify compatibility, professional aesthetics, and responsive customer support that assists with setup and troubleshooting. The app also supports non-Instagram images, product tagging, and analytics, enhancing engagement and sales. However, some limitations include occasional synchronization issues with Instagram feeds, requiring manual refreshes, and connectivity problems with Meta’s APIs, particularly on free plans. While the free version has restricted features, the paid plans provide broader functionality, making it a versatile tool for brands leveraging social content.

Pros and ConsFacebook & Instagram vs Covet Instagram Feed & Reviews

Let's explore the pros and cons of Facebook & Instagram and Covet Instagram Feed & Reviews to better understand their strengths and limitations.

Facebook & Instagram Pros and Cons

Pros
  • The app simplifies connecting Shopify stores to Facebook and Instagram, with many users reporting a seamless setup process.
  • Many reviewers highlighted the app’s intuitive design and straightforward navigation.
  • Multiple users praised the app for its fast and hassle-free installation and configuration.
  • The app is valued for its ability to enhance product visibility and streamline ad management.
  • Several users noted the app works consistently well once properly set up.
  • The app is appreciated for leveling the playing field for small and new businesses.
  • Many users reported increased sales and customer engagement after using the app.
  • The app offers a range of functionalities, including product syncing and performance tracking.
  • First-time users often found the app easy to understand and use.
  • The app is praised for its seamless connection with Shopify, making it a valuable tool for e-commerce.
Cons
  • Many users reported a lack of responsive or helpful support from both Shopify and Facebook.
  • Numerous reviews mentioned bugs, crashes, and connectivity problems, especially after updates.
  • Several users experienced sudden account suspensions or restrictions with little explanation or recourse.
  • Some users noted the app works intermittently, with features failing without warning.

Covet Instagram Feed & Reviews Pros and Cons

Pros
  • Works effortlessly with Shopify and embeds smoothly into websites.
  • Offers extensive functionality, including shoppable galleries, product tagging, and customization options.
  • Simple installation and intuitive configuration process.
  • Responsive and helpful support team, frequently praised for quick issue resolution.
  • Clean, elegant design that enhances website appearance.
  • Supports various applications like lookbooks, customer showcases, and product galleries.
  • Clear instructions and guides for setup and troubleshooting.
  • Provides significant functionality even in the free version.
  • Loads quickly and operates smoothly.
  • Helps drive engagement, follows, and conversions.
Cons
  • Frequent disconnections and manual refreshes required for Instagram feeds.
  • Restrictions like single-product tagging in the free version can be frustrating.
  • Gallery layouts do not always adjust well to different devices.
  • Free users report more frequent functionality issues compared to paid plans.
Featured IntegrationsFacebook & Instagram vs Covet Instagram Feed & Reviews

Seamless integration with other tools and platforms is crucial for maximizing the functionality and efficiency of your Shopify store. Let's explore the integration capabilities of Facebook & Instagram and Covet Instagram Feed & Reviews, and see how effortlessly these apps can enhance your store operations.

Facebook & Instagram Integrations

Facebook & Instagram offers a wide range of integration options, allowing you to connect with popular third-party tools and services seamlessly. The developer has provided an extensive list of integration tools:

CheckoutShopify AdminFacebookInstagram

Covet Instagram Feed & Reviews Integrations

Covet Instagram Feed & Reviews offers a wide range of integration options, allowing you to connect with popular third-party tools and services seamlessly. The developer has provided an extensive list of integration tools:

Shopify Flow
SupportFacebook & Instagram vs Covet Instagram Feed & Reviews

The support team plays a vital role in resolving queries, offering guidance, and addressing concerns related to Facebook & Instagram and Covet Instagram Feed & Reviews. Their expertise and responsiveness are key considerations for ensuring a seamless app experience.

Facebook & Instagram User Support

For any inquiries or assistance regarding Facebook & Instagram, their dedicated support team is here to assist you. You can reach out to them via email at [email protected]. To address common concerns, Facebook & Instagram offers an extensive FAQ section on its website, providing helpful information and troubleshooting tips.

Covet Instagram Feed & Reviews User Support

For any inquiries or assistance regarding Covet Instagram Feed & Reviews, their dedicated support team is here to assist you. You can reach out to them via email at [email protected]. To address common concerns, Covet Instagram Feed & Reviews offers an extensive FAQ section on its website, providing helpful information and troubleshooting tips.

Need assistance in choosing the right app for your store?

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Install in your Shopify store We pass your name, email and store domain to the Meta team so they can help install and configure the app on your store.

FAQs for Facebook & Instagram and Covet Instagram Feed & Reviews

1. What is the key difference between these Shopify apps: Facebook & Instagram and Covet Instagram Feed & Reviews?

When comparing various Shopify apps, their main objective sets them apart. Facebook & Instagram is designed to help merchants with Sell your products on Facebook and Instagram.. On the other hand, Covet Instagram Feed & Reviews focuses on Create galleries featuring Instagram and photo reviews from users.. Assessing these differences will help you determine which app aligns best with your unique business needs.

2. Which app between Facebook & Instagram and Covet Instagram Feed & Reviews offers free pricing plan options for Shopify merchants?

Facebook & Instagram has 1 free plan. Covet Instagram Feed & Reviews has no free plans.

3. What are the pricing plans for Facebook & Instagram and Covet Instagram Feed & Reviews?

While the specific pricing plans may vary for each app, here's a general breakdown:

Facebook & Instagram offers a total of 1 pricing plan: 1 free plan and 0 paid plans. Paid plan costs: Not available. Free plan cost: Free.

Covet Instagram Feed & Reviews offers a total of 3 pricing plans: 0 free plans and 3 paid plans. Paid plan costs: $9.99/ month, $29.99/ month, $79.99/ month. Free plan costs: Not available.

4. Is there a free trial available for Facebook & Instagram and Covet Instagram Feed & Reviews?

Facebook & Instagram has no free trial period. Covet Instagram Feed & Reviews, on the other hand, comes with a 14-day free trial period.

5. What are the integration options available for Facebook & Instagram and Covet Instagram Feed & Reviews?

Facebook & Instagram: Checkout, Shopify Admin, Facebook, Instagram.

Covet Instagram Feed & Reviews: Shopify Flow.

6. What are the support options available for Facebook & Instagram and Covet Instagram Feed & Reviews?

Facebook & Instagram · Email: [email protected] · FAQ: https://www.facebook.com/business/help/502918981320043?locale=en_US&draft=502918981320043

Covet Instagram Feed & Reviews · Email: [email protected] · Website: https://spacesquirrel.zendesk.com/hc/en-us/categories/115000207912-Bulk-Discounts · FAQ: https://covet.pics/help-center/faq

7. Are Facebook & Instagram and Covet Instagram Feed & Reviews compatible with my Shopify theme?

Generally, Facebook & Instagram and Covet Instagram Feed & Reviews are designed to be compatible with most Shopify themes. However, it is always advisable to review the app documentation or contact the app's support team to ensure seamless integration with your specific theme.

8. Which app between Facebook & Instagram and Covet Instagram Feed & Reviews is better?

Determining which app between Facebook & Instagram and Covet Instagram Feed & Reviews is better depends on your specific business requirements. It is recommended to thoroughly evaluate each app based on various factors such as customer reviews, support, integrations, and functionalities to make an informed decision that aligns best with your unique requirements.

Most popular

Most popular Shopify apps on the market

Install in your Shopify store We pass your name, email and store domain to the Meta team so they can help install and configure the app on your store.

.myshopify.com

Compared in this guide

Facebook & Instagram
3.9 ★ · 5,766 reviews · Free plan
Covet Instagram Feed & Reviews
4.8 ★ · 204 reviews · From $9.99/mo
Install Facebook & InstagramView full app detail

Verdict at a glance

Facebook & Instagram and Covet Instagram Feed & Reviews each take 3 of the 7 comparison factors, with 1 tied.

🥇 Winner: Facebook & Instagram, Covet Instagram Feed & Reviews🥈 Runner Up: N/A
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