by PINTEREST inc
Place your products where people search for ideas to explore and purchase.
Free
Facebook & Instagram Shopify App by Meta
Sell on Facebook and Instagram easily while managing your business in one location with Shopify. Sell your products on Facebook and Instagram.
3.7 5,870 reviewsFree
Pros and cons
Pros and cons of Facebook & Instagram
Pros
- Here is the cleaned-up output after resolving overlapping themes and retaining dominant sentiment based on the reviews:
- Easy Integration: The app simplifies connecting Shopify stores to Facebook and Instagram, with many users reporting a seamless setup process.
- User-Friendly Interface: Many reviewers highlighted the app’s intuitive design and straightforward navigation.
- Quick Setup: Multiple users praised the app for its fast and hassle-free installation and configuration.
Cons
- Poor Customer Support: Many users reported a lack of responsive or helpful support from both Shopify and Facebook.
- Frequent Technical Issues: Numerous reviews mentioned bugs, crashes, and connectivity problems, especially after updates.
Screenshots
About the app
Sell your products on Facebook and Instagram.
- Shop Analytics: Get information about your shop, including top-selling items and most tagged content.
- Ad Performance Improvement: Improve ad results by setting up a conversion pixel.
- Shop Setup: Set up your shop quickly with a single account connection.
- Automated shop inventory: Sell using a single inventory that immediately updates to your store.
- Meta Support: Receive email and live chat assistance from Meta.
Keywords
Facebook Instagram shop Shopify appsMeta social selling Shopify appsShopify Facebook integration Shopify appsInstagram shopping Shopify appsSocial media sales Shopify appsFacebook ads Shopify appsInstagram ads Shopify appsShopify social commerce Shopify appsFacebook Instagram sync Shopify appsMeta marketing tools Shopify appsShopify social selling Shopify appsFacebook Instagram orders Shopify appsSocial media inventory sync Shopify appsShopify Meta integration Shopify appsFacebook Instagram checkout Shopify apps
Key features
- Automatically sync products to Facebook and Instagram shops for seamless selling.
- Track shop performance with insights on top-selling and most-tagged items.
- Improve ad results by setting up a conversion pixel for better targeting.
Pricing
Facebook & Instagram pricing plans
Free
$0 /month
Not sure which plan to pick? Discuss Free plans with us, learn about custom pricing, or get a demo.
Here’s an overview of Facebook & Instagram costs for each of the plan(s)
The app has 1 pricing plan: 1 free and 0 paid. The free plan offered by Facebook & Instagram is Free.
The details of the plans are outlined below.
- Free: this plan is free forever, incurring no subscription costs.
Facebook & Instagram price summary
| Pricing summary | Free to install. Additional charges may apply. |
| Total pricing plan(s) | 1 |
| Number of free plan(s) | 1 |
| Number of paid plan(s) | 0 |
| Free trial available | No |
Comparison
Top Facebook & Instagram alternatives — detailed comparison
The table below highlights the crucial differences between Facebook & Instagram and similar other Shopify apps based on parameters like ratings, reviews, features, pricing, etc.
| Apps | Add app | |||
| General information | ||||
| Ratings | 3.9 ★ (5,766 reviews) | 4.1 ★ (1,708 reviews) | 4.5 ★ (5,529 reviews) | |
| Developed by | Meta | PINTEREST inc | Google LLC | |
| Launch date | 4 October 2018 | 18 February 2020 | 28 November 2017 | |
| Pricing | Free | Free | Free | |
| Objective | Sell your products on Facebook and Instagram. | Place your products where people search for ideas to explore and purchase. | Advertise where people use Google and YouTube. | |
| Categories | Ads, Marketplaces | Ads, Marketplaces | Marketplaces, Ads | |
| Key features & highlights | ||||
| Purpose | Sell on Facebook and Instagram easily while managing your business in one location with Shopify. | Put your products on Pinterest and expose them to its 445M users who are looking for ideas and things to buy. | Show your products to new buyers seeking what you offer. | |
| Features list |
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| Highlights |
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| User reviews and ratings | ||||
| Recommended | 66.9% | 87.9% | 84.1% | |
| Pros |
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| Cons |
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| Pricing and plans | ||||
| Total pricing plans | 1 | 1 | 1 | |
| Free plan | Available | Available | Available | |
| Free trial | No | No | No | |
| Technical information | ||||
| Rating | 3.9 ★ | 4.1 ★ | 4.5 ★ | |
| Total reviews | 5,870 | 1,707 | 5,614 | |
| Launch date | 4 October 2018 | 18 February 2020 | 28 November 2017 | |
More details about Facebook & Instagram
Product description
Manage and boost your business on Facebook and Instagram with strong sales and marketing tools. Promote your products, reach new clientele, and provide seamless in-app shopping experiences. Sync your products to your social media shops for easy inventory management and creation of shoppable posts.
AI summary
The app facilitates seamless integration between Shopify stores and Facebook/Instagram, enabling product syncing, ad management, and performance tracking. Its strengths include straightforward setup for many users, efficient product catalog synchronization, and streamlined ad creation. The interface is often described as intuitive, with clear instructions guiding users through the process. However, significant limitations arise from Meta’s platform policies and technical constraints, such as frequent account suspensions, unclear eligibility requirements, and prolonged review processes. Many encounter errors during setup, particularly with Instagram shops or checkout features, often tied to regional restrictions or Meta’s opaque compliance checks. Support is inconsistent, with unresolved issues frequently attributed to Meta’s lack of responsive assistance. Additionally, inventory syncing occasionally fails, leading to discrepancies between Shopify and social platforms. While the app simplifies cross-platform selling when functional, its reliability heavily depends on Meta’s systems, which often introduce friction without clear resolution paths.
Support
For any questions, concerns, or assistance with Facebook & Instagram, the dedicated support team is readily available to help. To reach out to the support team, users can send an email to [email protected]. Additionally, Facebook & Instagram offers a comprehensive FAQ section to address common inquiries and provide self-help resources in their app FAQ section.
Language support
Details of the Facebook & Instagram are available in various languages on the Shopify app store, including English, Czech, Danish, German, Spanish, Finnish, French, Italian, Japanese, Korean, Norwegian (Bokmål), Dutch, Polish, Portuguese (Brazil), Portuguese (Portugal), Swedish, Thai, Turkish, Vietnamese, Chinese (Simplified), and Chinese (Traditional).
Facebook & Instagram support information in a nutshell
| Support email | support |
| Contact number(s) | Not available |
| FAQ page | FAQ details |
| Privacy policy | Privacy details |
| Language support | English, Czech, Danish, German, Spanish, Finnish, French, Italian, Japanese, Korean, Norwegian (Bokmål), Dutch, Polish, Portuguese (Brazil), Portuguese (Portugal), Swedish, Thai, Turkish, Vietnamese, Chinese (Simplified), and Chinese (Traditional) |
Integration
The list of top Shopify apps, features or software tools that Facebook & Instagram seamlessly integrates with are given below.
CheckoutShopify AdminFacebookInstagram
Developer
| Name | Meta |
| Profile | See all apps by Meta |
| Website | View developer profile |
| Address | 1101 Dexter Ave N, Seattle, WA, 98122 |
Installation
How to install Facebook & Instagram on your Shopify store
1
Send your details
Your name, email and store domain go straight to the Meta team.
2
The developer gets in touch
Meta contacts you directly to arrange setup for your store.
3
Install at your own pace
Perfect your store’s functionality without the pressure to move on until you’re ready.
Customer reviews
3.7
★★★★☆
5,870 total reviews
Facebook & Instagram has an overall rating of 3.7 stars from a total of 5,870 reviews on the Shopify app store. Of these, 3,925 (66.9%) are positive, 363 (6.2%) are neutral, and 1,582 (27.0%) are negative*.
*Ratings above four stars fall under positive review, three star reviews fall under neutral, and anything less than two stars falls under negative.
★★★★★THE SWITCHYARD SYNDICATEfrom United States · 11 September 2026
Easy to set up and makes managing Facebook and Instagram through Shopify much more convenient. Product syncing and account integration are straightforward, and having everything connected in one place saves a lot of time. Overall, a useful app for running and promoting an online store.
★★★★★Cloudyfrom Canada · 5 September 2026
Ça va bien mais on semble ne pas toucher beaucoup de personne merci
★★★★★Lumina Legacyfrom United States · 31 August 2026
very good helps me support my store and make money
★★★★★Resin4rose 🩷🩵from United Arab Emirates · 29 August 2026
“أهلاً وسهلاً فيك في متجرنا Resin4rose وجهتك الأولى لـ: مستلزمات الريزن، الشموع، صابون الخام، الجبس، الأكريلك، منتجات 3D، وقوالب السيليكون ،المستكه،الفخار جودة عالية + شحن سريع لكل الإمارات رسوم توصيل 19درهم فقط ويمكنك زياره متجرنا في العين رابط المتجر الألكتروني : https://resin4rosemolds.myshopify.com/ar انستجرام: https://www.instagram.com/reson4rose?utm_source=qrيسعدنا زيارتكم لنا في متجرنا ريزن فور روز We are happy to have you visit us in our store 5 شارع الوِجْدَانِي - وسط المدينة - النيادات - العين - الإمارات العربية المتحدة https://maps.google.com/?q=24.214746,55.780140
★★★★★Roxy's storefrom United States · 28 August 2026
This can help you with your store, great quality and safe.
Performance on the App Store
Rankings, review momentum and install geography, refreshed weekly. Open the full charts for history, benchmarks and keyword detail.
Category rank
#1
facebook · facebook ads
Total reviews
5,874
▲ 146 vs 30 days ago
Average rating
3.7 ★
▲ 0.01 vs 30 days ago
Top market
US
34.4% of installs · ▼ 0.01%
Category & keyword rankings
Position and market share today
| Keywordfacebook | #1 | 85.7% ▲1.9 |
| Keywordfacebook ads | #1 | 97.3% ▲2.6 |
| Keywordfacebook channel | #1 | 86.5% ▲1.9 |
| Keywordfacebook instagram | #1 | 40.7% ▲1.9 |
Reviews trend
Cumulative reviews · last 6 months
4,184 → 5,874 reviews · rating 3.7★ (+0.01)
Ranks #1 in 6 of 10 App Store groups tracked.Open full charts →
Facebook & Instagram FAQs
How do I install the Facebook & Instagram Shopify app?
To install Facebook & Instagram on your Shopify store, click on the Facebook & Instagram installation link. Login to the Shopify store on which you want to install the app and follow the onboarding process. If you need our expert guidance to help you install Facebook & Instagram on your Shopify store, then contact us now.
What are the key features of Facebook & Instagram?
The key features offered by Facebook & Instagram to Shopify store owners are:
- Get shop insights, including best performing products and top tagged content
- Help drive better ad performance by setting up a conversion pixel
- Easily set up your shop with a one-time account connection
- Sell from one inventory that automatically syncs to your shop
- Get email and live chat support from Meta
Does Facebook & Instagram integrate with other Shopify apps or tools?
Yes, Facebook & Instagram seamlessly integrates with other Shopify apps or tools, such as Get information about your shop, including top-selling items and most tagged content., Improve ad results by setting up a conversion pixel., Set up your shop quickly with a single account connection..
Is there a free trial available for Facebook & Instagram?
No, Facebook & Instagram does not offer any free trial.
What are the pricing plans for Facebook & Instagram?
The app offers 1 plan that is forever-free.
How does billing work for Facebook & Instagram?
Facebook & Instagram is completely free to install and use. Additional charges may or may not apply.
Can I cancel or upgrade my subscription plan at any time?
Yes, Facebook & Instagram allows its subscribers to cancel or upgrade their subscription plan at any time.
Does Facebook & Instagram offer customer support?
Yes, Facebook & Instagram offers a dedicated support team for any kind of app-related assistance. To reach out to the support team, users can send an email to [email protected]. Additionally, Facebook & Instagram offers a comprehensive FAQ section to address common inquiries and provide self-help resources.
Is Facebook & Instagram compatible with my Shopify theme?
Please reach out to their support team at [email protected] to confirm its compatibility with your specific Shopify theme.
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3.7★★★★☆5,870 reviews · 66.9% positive
Writing reviews on ShopDigest is coming soon.
- TSTHE SWITCHYARD SYNDICATE★★★★★
Easy to set up and makes managing Facebook and Instagram through Shopify much more convenient. Product syncing and account integration are straightforward, and having everything connected in one place saves a lot of time. Overall, a useful app for running and promoting an online store.
- CLCloudy★★★★★
Ça va bien mais on semble ne pas toucher beaucoup de personne merci
- LLLumina Legacy★★★★★
very good helps me support my store and make money
- R�Resin4rose 🩷🩵★★★★★
“أهلاً وسهلاً فيك في متجرنا Resin4rose وجهتك الأولى لـ: مستلزمات الريزن، الشموع، صابون الخام، الجبس، الأكريلك، منتجات 3D، وقوالب السيليكون ،المستكه،الفخار جودة عالية + شحن سريع لكل الإمارات رسوم توصيل 19درهم فقط ويمكنك زياره متجرنا في العين رابط المتجر الألكتروني : https://resin4rosemolds.myshopify.com/ar انستجرام: https://www.instagram.com/reson4rose?utm_source=qrيسعدنا زيارتكم لنا في متجرنا ريزن فور روز We are happy to have you visit us in our store 5 شارع الوِجْدَانِي - وسط المدينة - النيادات - العين - الإمارات العربية المتحدة https://maps.google.com/?q=24.214746,55.780140
- RSRoxy's store★★★★★
This can help you with your store, great quality and safe.
- SISIRIUS★★★★★
Muy buena , nos funciona de manera excelente para nuestro ejercicio comercial.
- LALojas Auto Prime★★★★★
Pode melhorar, parece tigrinho. Um dia entrega e no outro tira tudo
- BBBows By Yatziry★★★★★
"I purchased the custom velvet bow set for my daughter, and the craftsmanship exceeded my expectations! The stitching is seamless, the ribbon holds its shape perfectly, and the clip stays secure without pulling her hair. Delivery was quick, and the packaging was so thoughtfully done. Will definitely be purchasing again!"
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