Pinterest vs TikTok: Which Shopify App Is Best For Your Store In October 2025?

Discover the power of Shopify apps as we compare Pinterest and TikTok side by side. Evaluate their features, explore their unique benefits, compare their pricing plans and user ratings, and find the perfect fit for your business needs. Let's dive into the comparison table and unlock the possibilities that await your Shopify store.

Compare Pinterest and TikTok

General Information
Ratings
4.3(1,623 reviews)
4.8(10,432 reviews)
Developed byPINTEREST incTikTok Inc.
Launch Date2/18/202010/14/2020
PricingFreeFree
ObjectivePlace your products where people search for ideas to explore and purchase.Display your products to billions of TikTok users.
CategoriesAds, MarketplacesAds, Marketplaces
Key Features & Highlights
PurposePut your products on Pinterest and expose them to its 445M users who are looking for ideas and things to buy.Make TikTok video ads, monitor their performance and control your purchases.
Features List
  1. Automatically update your product catalog in near real-time for accuracy.
  2. Showcase your entire product catalog organically to Pinterest users.
  3. Track conversions and performance with detailed Pinterest Tag analytics.
  1. Instantly create TikTok ad campaigns using your own product images or videos.
  2. Seamlessly sync your Shopify product catalog with TikTok for easy product promotion.
  3. Manage TikTok Shop orders and inventory directly from your Shopify dashboard.
Highlights--
User Reviews and Ratings
Recommended %89.6%96.0%
Pros
  1. The app is consistently praised for its intuitive and easy-to-navigate design.
  2. Many users highlight the smooth and hassle-free connection between Pinterest and Shopify.
  3. Users frequently mention the app's ability to drive traffic and boost sales for their businesses.
  4. The installation and setup are described as fast and straightforward by numerous reviewers.
  5. The platform's visual nature is appreciated for showcasing products and inspiring creativity.
  6. Several users value the initial advertising credits provided upon setup.
  7. The automatic syncing of products from Shopify to Pinterest is a frequently mentioned benefit.
  8. Users enjoy the app for discovering trends and generating creative business ideas.
  9. The platform's ability to connect users with like-minded audiences is highlighted.
  10. Many users appreciate the personalized assistance and guidance during setup.
  1. The app is frequently praised for its straightforward and quick setup process.
  2. Many users highlight the intuitive and easy-to-navigate design.
  3. Positive feedback on the smooth and efficient connection with Shopify stores.
  4. Users appreciate the app’s ability to help expand their business reach and sales.
  5. The app is noted for its quick and responsive operation.
  6. Many users mention the availability of useful guides and support materials.
  7. The app is recognized as a powerful platform for advertising and promotions.
  8. New users often report a smooth and encouraging onboarding process.
  9. Some users highlight the attractive incentives and discounts offered.
  10. The app is praised for its ability to drive customer interaction and sales.
Cons
  1. Some users report difficulties with merchant account verification and sudden bans.
  2. Newer businesses face challenges due to Pinterest's requirement for domains older than 9 months.
  3. Occasional connectivity or syncing problems are noted, particularly with older accounts.
  4. A minority of users express frustration with delayed or unhelpful responses from support teams.
  1. Several users report unexpected account suspensions without clear resolution.
  2. Many complaints about unresponsive or ineffective support teams.
  3. Frequent mentions of glitches, especially during setup and integration.
  4. Issues with product synchronization between Shopify and TikTok.
Pricing and Plans
Total Pricing Plans11
Free PlanAvailableAvailable
Free TrialNoNo
Technical Information
Rating
4.3
4.8
Total Reviews1,69310,848
Launch Date2/18/202010/14/2020
SD Points1535004

Shopify Apps Detailed Comparison: Pinterest vs TikTok

In this comprehensive comparison, we'll delve into the details of two Shopify apps: Pinterest and TikTok. Whether you're seeking to optimize marketing efforts, streamline operations, or improve customer engagement, our in-depth analysis will help you make an informed decision.

Skip the detailed comparison and head straight to the final verdict section.

Overview of the apps

Pinterest vs TikTok: Overview

Let's dive into the overview of these two apps: Pinterest and TikTok, and uncover how these Shopify apps can elevate your online business and empower you with powerful tools and features.

Pinterest Overview

Pinterest is a Shopify app developed by Unknown Developer to help merchants with Place your products where people search for ideas to explore and purchase. With an average rating of 4.3 stars from 1,623 reviews , Pinterest is one of the top-rated Ads Shopify apps.

Launch Date: Feb 18, 2020

Purpose: Put your products on Pinterest and expose them to its 445M users who are looking for ideas and things to buy.

Pricing summary: Free to install. Additional charges may apply.


TikTok Overview

TikTok is a Shopify app developed by Unknown Developer to help merchants with Display your products to billions of TikTok users. With an average rating of 4.8 stars from 10,432 reviews, TikTok is one of the top-rated Ads Shopify apps.

Launch Date: Oct 14, 2020

Purpose: Make TikTok video ads, monitor their performance and control your purchases.

Pricing summary: Free to install. Additional charges may apply.


Salient Features

Pinterest vs TikTok: Features Comparison

While both apps are designed to optimize your Shopify store, their intended uses may vary. Let's take a more in-depth look at each of these apps' features.

Pinterest Features

Here are the salient features of Pinterest:

  • Upload your product list and maintain real-time updates with almost no delay
  • Show all your products naturally to Pinterest users.
  • Use the Pinterest Tag to monitor conversions and see detailed information about products.
  • Advertise your products and connect with your customers using ads that they can shop from.
  • Get a $100 USD ad credit when you start your first ad campaign on Pinterest.

TikTok Features

Here are the salient features of TikTok:

  • Install the TikTok Pixel with just one click to check how well your ads are doing.
  • Make videos on TikTok easily. Just upload your product pictures or clips.
  • Connect your products from Shopify to TikTok to make successful ads.

Pricing Details

Pinterest vs TikTok: Pricing Plans

There are tons of Shopify apps for small businesses and enterprises alike. From Pinterest to TikTok, each offers a range of pricing packages to accommodate different business needs.

Let's see how the prices of Pinterest and TikTok measure up.

Pinterest Pricing Details

Pinterest offers 1 free plan.

Free

$0/month


TikTok Pricing Details

TikTok offers 1 free plan.

Free

$0/month


Ratings and Reviews

Pinterest vs TikTok: User Ratings

User feedback and reviews play a crucial role in assessing the quality and effectiveness of any Shopify app. Let's take a closer look at what users are saying about Pinterest and TikTok.

Pinterest Ratings

Pinterest has garnered an overall rating of 4.3 stars from a total of 1,623 reviews on the Shopify app store.

4.3| 1,623 reviews

Of the total reviews, 86% are positive, 14% are neutral, and 14% are negative.

✨ AI Summary of Pinterest ReviewsThe Shopify Pinterest integration app enables seamless connectivity between a merchant’s store and Pinterest, facilitating product promotion through pins and ads. The app automatically syncs products, simplifying catalog management and ad creation. Its intuitive setup process is frequently highlighted, with many noting the ease of linking accounts and the inclusion of free ad credits. Strengths include robust visual marketing capabilities, trend discovery tools, and a user-friendly interface that appeals to both new and experienced users. The platform excels in driving traffic and brand awareness, particularly for visually oriented businesses like fashion, home decor, and art. However, some limitations include occasional merchant account approval delays, unclear website quality requirements, and limited control over ad targeting. A few users report technical issues, such as failed integrations or sudden account suspensions, though these appear infrequent. Overall, the app is a valuable tool for expanding reach and sales through Pinterest’s engaged audience, provided merchants meet its eligibility criteria.


TikTok Ratings

TikTok has garnered an overall rating of 4.8 stars from a total of 10,432 reviews on the Shopify app store.

4.8| 10,432 reviews

Of the total reviews, 96% are positive, 4% are neutral, and 4% are negative.

✨ AI Summary of TikTok ReviewsThe Shopify app facilitates seamless integration with TikTok, enabling businesses to promote products, run ads, and sync store data for streamlined marketing. Its primary strengths include an intuitive setup process, user-friendly interface, and efficient Shopify integration, often described as quick and straightforward. The app supports business growth by expanding reach through TikTok’s platform, with features like ad creation, product synchronization, and campaign management. However, notable limitations include inconsistent technical reliability, such as account suspension issues, bugs during registration, and poor customer support responsiveness. Some users report difficulties with product syncing, pixel setup, or unresponsive troubleshooting channels. Despite these challenges, the app is widely regarded as a valuable tool for driving traffic and sales, particularly for businesses leveraging TikTok’s marketing potential.


Pros and Cons

Pinterest vs TikTok: Pros and Cons

Let's explore the pros and cons of Pinterest and TikTok to better understand their strengths and limitations.

Pinterest Pros and Cons

Pros

The app is consistently praised for its intuitive and easy-to-navigate design.

Many users highlight the smooth and hassle-free connection between Pinterest and Shopify.

Users frequently mention the app's ability to drive traffic and boost sales for their businesses.

The installation and setup are described as fast and straightforward by numerous reviewers.

The platform's visual nature is appreciated for showcasing products and inspiring creativity.

Several users value the initial advertising credits provided upon setup.

The automatic syncing of products from Shopify to Pinterest is a frequently mentioned benefit.

Users enjoy the app for discovering trends and generating creative business ideas.

The platform's ability to connect users with like-minded audiences is highlighted.

Many users appreciate the personalized assistance and guidance during setup.

Cons

Some users report difficulties with merchant account verification and sudden bans.

Newer businesses face challenges due to Pinterest's requirement for domains older than 9 months.

Occasional connectivity or syncing problems are noted, particularly with older accounts.

A minority of users express frustration with delayed or unhelpful responses from support teams.


TikTok Pros and Cons

Pros

The app is frequently praised for its straightforward and quick setup process.

Many users highlight the intuitive and easy-to-navigate design.

Positive feedback on the smooth and efficient connection with Shopify stores.

Users appreciate the app’s ability to help expand their business reach and sales.

The app is noted for its quick and responsive operation.

Many users mention the availability of useful guides and support materials.

The app is recognized as a powerful platform for advertising and promotions.

New users often report a smooth and encouraging onboarding process.

Some users highlight the attractive incentives and discounts offered.

The app is praised for its ability to drive customer interaction and sales.

Cons

Several users report unexpected account suspensions without clear resolution.

Many complaints about unresponsive or ineffective support teams.

Frequent mentions of glitches, especially during setup and integration.

Issues with product synchronization between Shopify and TikTok.


Integrations

Pinterest vs TikTok: Featured Integrations

Seamless integration with other tools and platforms is crucial for maximizing the functionality and efficiency of your Shopify store. Let's explore the integration capabilities of Pinterest and TikTok, and see how effortlessly these apps can enhance your store operations.

Pinterest Integrations

Pinterest offers a wide range of integration options, allowing you to connect with popular third-party tools and services seamlessly. The developer has provided an extensive list of integration tools:

  • Checkout

    TikTok Integrations

    TikTok offers a wide range of integration options, allowing you to connect with popular third-party tools and services seamlessly. The developer has provided an extensive list of integration tools:

    • Checkout

      Support

      Pinterest vs TikTok: Support

      The support team plays a vital role in resolving queries, offering guidance, and addressing concerns related to Pinterest and TikTok. Their expertise and responsiveness are key considerations for ensuring a seamless app experience.

      Pinterest User Support

      For any inquiries or assistance regarding Pinterest, their dedicated support team is here to assist you. You can reach out to them via email at their support email.

      TikTok User Support

      For any inquiries or assistance regarding TikTok, their dedicated support team is here to assist you. You can reach out to them via email at their support email. To address common concerns, TikTok offers an extensive FAQ section on its website, providing helpful information and troubleshooting tips.


      Final Verdict

      Pinterest vs TikTok: Final Verdict

      When choosing the ideal Shopify app for your business, both Pinterest and TikTok offer unique strengths and considerations.

      The choice between Pinterest and TikTok depends on your specific needs and priorities. Consider your business requirements, goals, and the features that align most closely with your objectives. Take into account factors such as pricing, user reviews, support quality, and integrations while making a decision.

      We recommend thoroughly exploring the features and functionalities of each app. Remember, what works best for one business may not be ideal for another.

      Here's a breakdown of key factors to help you choose a winner.

      Average Rating (High priority factor)

      While considering user reviews, take note of the average ratings for Pinterest and TikTok. These ratings reflect users' overall satisfaction and can provide valuable insights into the reliability and effectiveness of each app. In this case, Pinterest holds an average rating of 4.3 stars, whereas TikTok has 4.8 star ratings.

      🥇 Winner: TikTok

      🥈 Runner Up: Pinterest

      For a comprehensive analysis, head to the Ratings and Reviews section.


      Total Reviews (High priority factor)

      Consider the total number of reviews Pinterest and TikTok have received. A higher number of reviews generally indicates a larger user base and more feedback, which can provide additional insights into the app's performance and user experience. Here, Pinterest has received a total of 1,623 reviews and TikTok has 10,432 reviews.

      🥇 Winner: TikTok

      🥈 Runner Up: Pinterest

      For a comprehensive analysis, head to the Ratings and Reviews section.


      Launch Date (Low priority factor)

      While not a direct measure of quality, consider the launch date of each app - Pinterest and TikTok to gain some context. A more established app brings years of experience and refinement to the table, but it's important to balance this factor with the app's average rating and total reviews. Pinterest and TikTok were launched on Feb 18, 2020 and Oct 14, 2020 respectively.

      🥇 Winner: Pinterest

      🥈 Runner Up: TikTok

      For a comprehensive analysis, head to the Overview of the Apps section.


      Budget (High priority factor)

      Take the time to analyze your specific needs, budget for the same, and long-term goals to decide which plan fits your requirements. Here, Pinterest offers 1 pricing plans (1 free plan, 0 paid plans) with an average plan price of $0.00. TikTok, on the other hand, has a total of 1 pricing plans (1 free plan, 0 paid plans) with an average plan price of $0.00.

      🥇 Winner: Pinterest, TikTok

      🥈 Runner Up: N/A

      For a comprehensive analysis, head to the Pricing Details section.


      Support Channel (Medium priority factor)

      Both Pinterest and TikTok provide customer support through various channels, such as email, live chat, FAQs section, or phone. A higher number of support channels indicates better accessibility and assistance, ensuring timely help whenever you need it. Here, the two apps offer the following support channels:

      Pinterest: Email - 1 support option

      TikTok: Email, FAQs page - 2 support options

      🥇 Winner: TikTok

      🥈 Runner Up: Pinterest

      For a comprehensive analysis, head to the Support section.


      Integrations (Medium priority factor)

      Evaluate the integration capabilities of Pinterest and TikTok. Consider the number and variety of integration options they offer with other tools and services - more integration options can provide flexibility and streamline your workflows. Both apps offer various integration options with popular Shopify tools and services.

      Pinterest: 1 integrations

      TikTok: 1 integrations

      🥇 Winner: TikTok

      🥈 Runner Up: Pinterest

      For a comprehensive analysis, head to the Integrations section.


      Trial Period (Low priority factor)

      Free trial periods allow you to explore the app's features and functionalities before committing. Pinterest has no free trial period. TikTok, on the other hand, has no free trial period.Take advantage of these trial periods to assess how well each app aligns with your specific business needs.

      🥇 Winner: N/A

      🥈 Runner Up: N/A

      For a comprehensive analysis, head to the Features section.


      By comparing and weighing these factors, you can make an informed decision and determine the winner between Pinterest and TikTok that aligns best with your requirements and preferences for a successful Shopify app experience.

      Need assistance in choosing the right app for your store?

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      • Highly experienced and vetted team for successful app installation
      • Assured support and guidance throughout the installation and beyond
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      • 30-day no questions asked refund policy
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      With our experts on board, you can have peace of mind and use your valuable time to focus on improving your business. Contact us today to experience the ease and convenience of our app installation services!


      Frequently Asked Questions

      FAQs for Pinterest and TikTok

      Find the full evaluation here.