Advertising Shopify Apps — Country-Level Market Share
All countries ranked by current install share of advertising Shopify apps, with change vs 30 days ago. Filter by date range, sort by share or share change.
| # | Country | Market Share | Change |
|---|---|---|---|
| 1 |  United States | 42.15% | 3.68 |
| 2 |  Colombia | 7.47% | 0.32 |
| 3 |  United Kingdom | 7.04% | 0.55 |
| 4 |  Canada | 5.66% | 2.98 |
| 5 |  Lebanon | 3.73% | 1.46 |
| 6 |  Germany | 3.16% | 1.92 |
| 7 |  Italy | 2.97% | 0.33 |
| 8 |  Latvia | 2.25% | 1.77 |
| 9 |  Chile | 2.24% | 0.81 |
| 10 |  Australia | 2.15% | 0.95 |
Showing 1-10 out of 83
Key Insights:
- United States drives 42.4% of advertising Shopify app installs — the largest single market for the category.
- Top 3 markets (United States, Colombia, Canada) cover 57.4% of all tracked advertising installs — highly concentrated demand.
- Canada is the fastest-growing market this month (+3.8pp) — emerging demand worth watching.
- United States's share of advertising app reviews has slipped the most this month (-3.2pp) — a relative shift, as other markets contributed a larger portion of this month's reviews.
Advertising Shopify Apps — Geographic Distribution Over Time
Monthly market share trajectory for the top 5 countries driving advertising Shopify app installs — see how regional dominance has shifted month by month.
Charts Data
| Country | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| United States | 37.1%1.57 | 37.8%0.73 | 34.3%3.53 | 43.4%9.09 | 41.0%2.33 | 43.3%2.27 |
| Canada | 7.2%5.65 | 9.4%2.20 | 6.3%3.05 | 9.2%2.86 | 3.0%6.24 | 8.7%5.74 |
| Lebanon | 5.3%5.25 | 0.0%5.25 | 2.5%2.50 | 4.5%1.97 | 5.7%1.21 | 5.7%0.05 |
| United Kingdom | 10.1%2.45 | 8.4%1.70 | 9.4%1.01 | 3.5%5.92 | 6.7%3.23 | 4.3%2.45 |
| Colombia | 0.0%– | 0.0%– | 0.0%– | 0.0%– | 0.0%– | 0.0%– |
Key Insights:
- United States's share of advertising app installs expanded from 38.9% → 43.3% over the charted period.
- Top 5 markets plotted: United States, Colombia, Canada, United Kingdom, Lebanon.
- Advertising app demand is highly concentrated — one market drives the bulk of installs, which usually means the leading apps prioritize that region's needs first.
Geographic Distribution of Advertising Shopify App Installs
United States dominates demand for advertising Shopify apps with 42.4% of tracked installs — a single market that effectively defines the category's product priorities and pricing. Colombia (8.5%) and Canada (6.5%) round out the top 3, together accounting for 57.4% of all advertising app installs. United Kingdom (6.2%) and Lebanon (4.3%) fill out the top 5, giving a combined view of where advertising app demand actually concentrates. Canada is the fastest-growing market this month (+3.8pp) — early-stage adoption that often precedes wider regional shifts. On the flip side, United States has lost the most share this month (-3.2pp).
With 42.4% of advertising app installs concentrated in United States, leading apps in this category typically prioritize United States-based merchants for localization, currency, and support hours — apps that over-index in Colombia (8.5%) or other regions are often the better fit for stores outside United States.
Geographic Trends for Advertising Shopify Apps Over Time
United States's share of advertising Shopify app installs grew from 38.9% (Nov 2024) to 43.3% (Oct 2026) — a +4.4pp tightening of geographic concentration toward this market. The top 5 plotted markets — United States, Colombia, Canada, United Kingdom, Lebanon — show which regions consistently drive advertising app demand over time.
United States's widening advertising lead means the leading apps will keep prioritizing this market for localization and feature work — merchants in other regions are increasingly underserved by the category leaders.
Top 5 Apps in Advertising
- TiXel: Meta Pixel TikTok Pixel — Among the most-installed advertising apps worldwide with 68.3% install share, rated 4.8★.
- Feedonomics for Advertising — Among the most-installed advertising apps worldwide with 0 install share.
- Reach: OpenAI Ads Pixel — Among the most-installed advertising apps worldwide with 23.9% install share, rated 4.6★.
- Pin Auto : Pinterest Publisher — Among the most-installed advertising apps worldwide with 0 install share, rated 4.8★.
- Infinite Google Ads ‑ GTM — Among the most-installed advertising apps worldwide with 3.5% install share, rated 4.9★.
Advertising Shopify Apps — Frequently Asked Questions
1. Which countries dominate advertising Shopify app installs?
United States dominates advertising Shopify app installs with 42.4% of all tracked share. The category is highly concentrated geographically — most leading apps optimize for United States merchants first.
2. Where are advertising Shopify apps most popular?
advertising apps are most popular in United States (42.4% share), Colombia (8.5%), and Canada (6.5%). The full breakdown is in the table above — sort by share to see all 10 default rows or paginate for the long tail.
3. Which country is the fastest-growing market for advertising Shopify apps?
Canada is the fastest-growing market for advertising apps this month, gaining +3.8pp of share versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which markets are losing share for advertising Shopify apps?
United States has shed the most share this month (-3.2pp). Sort the table by Change (Low to High) to see all decliners — could reflect market saturation or merchants migrating to alternative apps.
5. How is country-level market share calculated for advertising on Shopify?
For advertising (a keyword page), country share is computed from rank-weighted reviews originating from each country: position #1 carries roughly 40× the weight of position #22, and apps beyond #22 contribute zero. Each country's weighted score is divided by the global total to give the share %.
6. Has the leading market for advertising Shopify apps changed recently?
United States's share has moved meaningfully over the charted period — from 38.9% to 43.3%. The trend chart shows whether the shift is sustained or part of a wider geographic rotation.
