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Top 95 Birthday Shopify Apps in October 2026

Check out all birthday apps tailor-made for your Shopify store. Whether you are seeking free or paid solutions, Shopify offers a diverse range of 95 top-notch apps catering to businesses of all sizes. These apps are designed to boost your Shopify store's performance and make managing your business a breeze. Explore the collection and discover how these birthday apps can take your Shopify store to the next level! We meticulously handpicked these top birthday apps by evaluating various parameters, including ratings, reviews, price, popularity, launch date, and best matches, to ensure they offer the best value and experience to our users. Read full information here. Check out all birthday apps tailor-made for your Shopify store. Whether you're seeking free plans or premium solutions, Shopify offers a diverse range of 95 top-notch apps catering to businesses of all sizes. Discover the perfect tools to elevate your' e-commerce experience today!

Klaviyo: Email Marketing & SMS leads birthday apps with 80.5% market share, ahead of Brevo PushOwl: Email,Push,SMS at 7.0%. A concentrated field — one app holds most of the tracked installs.

95 apps trackedUpdated 22 October 2026

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Top ranked · #1 of 95
Birthday Upsell Discount

Birthday Upsell Discount by AppHive

Pros
  • Multiple users highlighted the responsiveness and helpfulness of the support team.
  • The app is praised for its ease of use and ability to fulfill core needs efficiently.
Cons
  • Some users reported noticeable delays, particularly in the settings section.

What merchants said

“Best Shopify App for Birthday Discounts at an Affordable Monthly Price.”
iberiaskinbrands · India · ★ 5.0 · 7/20/2026

Summary

Starting PriceFree
Free TrialFree plan
Launch Date29 Apr 2024
DeveloperAppHive
Ratings5.0 ★ (12)
View on ShopifyView charts
About the App

Birthday Upsell Discount, a Birthday Shopify app, has achieved 12 reviews and an average rating of 5 stars since its launch 2 years ago. Designed to assist Shopify merchants with - "Build deeper connections by celebrating customers’ birthdays with personalized emails and discounts." it is a valuable addition to the Birthday app lineup.

Top Features:

Birthday Shopify apps can help elevate your e-commerce game. Birthday Upsell Discount offers a host of key features, including:

  • Celebrate customers' birthdays to deepen your brand’s connections.
  • Boost loyalty with personalized birthday emails and unique discounts.
  • Gain insights and refine your marketing with valuable insights.
  • Effortlessly enhance retention by honoring customers’ special day.
  • Strengthen relationships and drive engagement through birthday celebrations.
Pricing Details

Birthday Upsell Discount offers 1 free plan and 3 paid plans.

Considering installing this Birthday Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. Free · $0/month

    Included features: 50 customers, Access to the default email template, Unlimited emails

  2. Pro · $4.99/month

    Included features: 1000 customers, Access to all email templates, Unlimited emails

  3. Advanced · $9.99/month

    Included features: 5000 customers, Access to all email templates, Unlimited emails

  4. Unlimited · $19.99/month

    Included features: Unlimited customers, Access to all email templates, Unlimited emails

Pros and Cons

Delve into ShopDigest's expert insights on Birthday Upsell Discount - a Birthday Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business.

Pros
  • Multiple users highlighted the responsiveness and helpfulness of the support team.
  • The app is praised for its ease of use and ability to fulfill core needs efficiently.
Cons
  • Some users reported noticeable delays, particularly in the settings section.
Talk to the developer

Install in Your Store Now

Your request goes to the team that built Birthday Upsell Discount, not a support queue.

#2 of 95
Happy Birthday Email by UW

Happy Birthday Email by UW by Union Works Apps

Increase customer loyalty by setting up an automated Birthday Club.

Pricing Plans: $10/month, $20/month, $40/month
Free Trial: 28 days
Pros
  • Consistently praised for responsiveness, helpfulness, and going above and beyond to resolve issues.
  • Users highlight the straightforward installation and seamless integration with platforms like Klaviyo and Mailchimp.
  • The app is frequently described as user-friendly with a clean, easy-to-navigate design.
Cons
  • Some users note the app could better sync with Shopify’s native customer data management.

What merchants said

“Cute concept, customers LOve it! Lots of freedoms for the shop owner with design. Developer is attentive and responsive. They always have enhancements and care about what the shop owners want. Cost effective too, and we have a 100% capture rate! My customers just LOve this touch, it's personalized and celebratory.I pick up a lot of new customers with this app. They come, they browse, they sign up for the birthday club and then when they get their gift, they come to the site ready to buy. Some customers have been waiting all year for this discount! It's dependable and consistent. The checkouts are usually larger than my average cart and my regular gals feel super special! Nothing better than a birthday present sitting in your inbox! Do something nice for your repeat customers!”
Bluefishfinder Com · United States · ★ 5.0 · 9/2/2026

Summary

Starting Price$10/mo
Free Trial28 days
Launch Date23 Jun 2017
Ratings5.0 ★ (145)
View on ShopifyView charts
About the App

Happy Birthday Email by UW, a Birthday Shopify app, has achieved 145 reviews and an average rating of 5 stars since its launch 9 years ago. Designed to assist Shopify merchants with - "Gather your customers' birthdays and email them a special discount code on their special day." it is a valuable addition to the Birthday app lineup.

Top Features:

Birthday Shopify apps can help elevate your e-commerce game. Happy Birthday Email by UW offers a host of key features, including:

  • Birthday email discount:Each year, send your customers a birthday email with a special discount code.
  • Customer DOB Collection:Gathers your customers' birthdays at various points throughout your store.
  • App Campaign Analysis:The app displays campaign statistics and tracks the use of discount codes.
  • Email Integration:Manage Birthday Club emails from your Email Service Provider using our integrated options.
  • Club Integration:Get more Birthday Club registrations using our integration tools.
Pricing Details

Happy Birthday Email by UW offers 0 free plans and 3 paid plans.

Considering installing this Birthday Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. Base · $10/month

    Included features: Store up to 1k Birthday Club members, Send birthday emails and follow-ups, Capture birthdays online and in-store, Add birthdays to customer metafields, Track revenue from birthday emails, Break down customers by age group

  2. Growth · $20/month

    Included features: Store up to 5k Birthday Club members, Send birthday emails and follow-ups, Capture birthdays online and in-store, Add birthdays to customer metafields, Track revenue from birthday emails, Break down customers by age group

  3. Unlimited · $40/month

    Included features: Store unlimited Birthday Club members, Connects to Klaviyo and other ESPs, Send birthday emails and follow-ups, Capture birthdays online and in-store, Add birthdays to customer metafields, Track revenue from birthday emails, Break down customers by age group

Pros and Cons

Delve into ShopDigest's expert insights on Happy Birthday Email by UW - a Birthday Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business.

Pros
  • Consistently praised for responsiveness, helpfulness, and going above and beyond to resolve issues.
  • Users highlight the straightforward installation and seamless integration with platforms like Klaviyo and Mailchimp.
  • The app is frequently described as user-friendly with a clean, easy-to-navigate design.
  • Many users report high conversion rates and positive customer feedback on birthday discounts.
  • The app runs smoothly without major technical issues, as noted by long-term users.
  • Automated birthday emails and discount generation save time and boost engagement.
  • Proactive updates and willingness to implement user-suggested features are highlighted.
  • Users observe increased repeat purchases and customer loyalty due to birthday incentives.
  • Works well across web, POS, and integrates with third-party tools.
Cons
  • Some users note the app could better sync with Shopify’s native customer data management.
  • Manual handling required for importing existing customer birthday data.
  • Requests for additional analytics (e.g., birthday date ranges) or pre-birthday reminders are unmet.
Talk to the developer

Install in Your Store Now

Your request goes to the team that built Happy Birthday Email by UW, not a support queue.

#3 of 95
Happy Birthday Marketing

Happy Birthday Marketing by Northern Apps

Increase your income by offering birthday discounts through email marketing!

Pricing Plans: Free, $9.95/month
Free Trial: 30 days
Pros
  • The app is consistently praised for its straightforward setup and intuitive interface.
  • Multiple reviews highlight prompt, knowledgeable, and personalized assistance, often mentioning Chris by name.
  • Users report increased customer engagement and sales through automated birthday discounts.
Cons
  • One user noted the inability to restrict discounts to specific products or collections.

What merchants said

“App is very easy to use and Chris was great when I had some questions on setup. We've had 1 successful code use so far and hope to have more in the future as we grow our site following. ”
Designs By Scamper · United States · ★ 5.0 · 4/17/2025

Summary

Starting PriceFree
Free Trial30 days
Launch Date11 Jul 2022
DeveloperNorthern Apps
Ratings4.5 ★ (28)
View on ShopifyView charts
About the App

Happy Birthday Marketing, a Birthday Shopify app, has achieved 28 reviews and an average rating of 4.5 stars since its launch 4 years ago. Designed to assist Shopify merchants with - "Increase your earnings by offering birthday discounts through email marketing!" it is a valuable addition to the Birthday app lineup.

Top Features:

Birthday Shopify apps can help elevate your e-commerce game. Happy Birthday Marketing offers a host of key features, including:

  • Email Customization:Personalize the text, colors, and logo of your birthday discount email.
  • Post-Order Birthday Signup:Signup for birthday on the order confirmation page displayed after making a purchase.
  • Birthday signup page:Signup page for birthdays that you can attach to your website and emails
  • Birthday Conversion Boost:Sign up for birthday on the page after purchase to boost conversion rates.
  • Customer Birthday Synchronization:Link customer's birthday with their Klaviyo profile.
Pricing Details

Happy Birthday Marketing offers 1 free plan and 1 paid plan.

Considering installing this Birthday Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. Free · $0/month

    Included features: 50 customers

  2. Unlimited · $9.95/month

    Included features: Unlimited customers

Pros and Cons

Delve into ShopDigest's expert insights on Happy Birthday Marketing - a Birthday Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business.

Pros
  • The app is consistently praised for its straightforward setup and intuitive interface.
  • Multiple reviews highlight prompt, knowledgeable, and personalized assistance, often mentioning Chris by name.
  • Users report increased customer engagement and sales through automated birthday discounts.
  • The app works well with Shopify and other platforms like Klaviyo without requiring technical expertise.
  • Flexibility in tailoring discounts and sign-up fields to fit specific business needs.
  • Clients appreciate the personalized birthday incentives, enhancing brand loyalty.
  • Installation and setup guides are well-documented and easy to follow.
Cons
  • One user noted the inability to restrict discounts to specific products or collections.
Talk to the developer

Install in Your Store Now

Your request goes to the team that built Happy Birthday Marketing, not a support queue.

Keyword ranking

Top three ranked in Shopify App Store

Birthday Upsell Discount
Birthday Upsell Discount

Build deeper connections by celebrating customers’ birthdays with personalized emails and discounts.

5.0 ★ (12)$4.99/mo onwards
View app data →
Happy Birthday Email by UW
Happy Birthday Email by UW

Gather your customers' birthdays and email them a special discount code on their special day.

5.0 ★ (145)$10/mo onwards
View app data →
Happy Birthday Marketing
Happy Birthday Marketing

Increase your earnings by offering birthday discounts through email marketing!

4.5 ★ (28)$9.95/mo onwards
View app data →
#4 of 95
Klaviyo: Email Marketing & SMS

Klaviyo: Email Marketing & SMS by Klaviyo

A combined platform for email, SMS, and more customer interactions.

Pricing Plans: Free, $15/month, $20/month
Pros
  • The app is frequently praised for its intuitive interface and straightforward setup.
  • Users highlight the app’s advanced capabilities, especially for segmentation and automation.
  • Many reviews commend the responsive and helpful customer service.
Cons
  • The cost is cited as a barrier, especially for small businesses.

What merchants said

“Super intuitivo, muy fácil de usar, muy visual, además de que tienes todos los tutoriales necesarios para ejecutar y para mejorar”
Iguana Sell ES · Spain · ★ 5.0 · 10/20/2026

Summary

Starting PriceFree
Free TrialFree plan
Launch Date20 Sep 2012
DeveloperKlaviyo
Ratings4.7 ★ (3,400)
Install NowView charts
About the App

Klaviyo: Email Marketing & SMS, a Birthday Shopify app, has achieved 3381 reviews and an average rating of 4.7 stars since its launch 14 years ago. Designed to assist Shopify merchants with - "Smart automated marketing for retail, ecommerce, and wellness companies" it is a valuable addition to the Birthday app lineup.

Top Features:

Birthday Shopify apps can help elevate your e-commerce game. Klaviyo: Email Marketing & SMS offers a host of key features, including:

  • Data Unification:Merge data from Shopify, such as web activity, tags, catalog, and coupons, along with data from other platforms.
  • Behavior-Based User Segmentation:Dividing users based on past and current activities for improved targeting.
  • Automated coupon tracking:Create coupon codes for automated processes and campaigns to simplify tracking.
  • Ecommerce Templates:Ready-made templates such as Welcome, Back in Stock, Browse Abandon, and Price Drop.
  • Real-time revenue analytics:See revenue data instantly for each automation, campaign, segment, and channel.
Pricing Details

Klaviyo: Email Marketing & SMS offers 1 free plan and 2 paid plans.

Considering installing this Birthday Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. Free · $0/month

    Included features: Sync Shopify data–tags, catalog, coupons, Templates for Email/SMS, Forms & push notifications, Segmentation & personalization, A/B testing, +more

  2. SMS · $15/month

    Included features: Multi-channel segmentation and flows, Smart opt-in & multi-channel list growth, SMS AI for campaign creation, Automated two-way conversations, Transactional SMS, Branded SMS links, Multi-channel A/B testing, Customizable multi-channel attribution

  3. Email · $20/month

    Included features: Multi-channel segmentation and flows, Personalized product recommendations, Reputation repair AI for deliverability, Email AI for campaign creation, Send time optimization, Predictive analytics, Multi-channel A/B testing, 160+ campaign templates

Pros and Cons

Delve into ShopDigest's expert insights on Klaviyo: Email Marketing & SMS - a Birthday Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business. Read our full Klaviyo: Email Marketing & SMS Birthday App review.

Pros
  • The app is frequently praised for its intuitive interface and straightforward setup.
  • Users highlight the app’s advanced capabilities, especially for segmentation and automation.
  • Many reviews commend the responsive and helpful customer service.
  • Seamless compatibility with Shopify is a recurring positive theme.
  • Users report significant revenue growth and improved engagement from campaigns.
  • The availability of a free tier is appreciated by new users.
  • The app provides comprehensive data tracking and reporting tools.
  • Pre-built flows and automation features save time and enhance efficiency.
  • The clean layout and intuitive navigation are frequently mentioned.
  • Onboarding materials, webinars, and tutorials are valued for easing the learning curve.
Cons
  • The cost is cited as a barrier, especially for small businesses.
  • Some users experienced abrupt account closures with unclear reasons.
  • Canceling subscriptions is described as cumbersome and unresponsive.
  • Occasional technical issues, such as integration errors or feature malfunctions, are noted.
  • The overlapping theme of Customer Support was retained under Pros as the majority of reviews praised it, despite a few negative mentions. Slow Customer Support was removed from Cons to avoid redundancy.
Talk to the developer

Install in Your Store Now

Your request goes to the team that built Klaviyo: Email Marketing & SMS, not a support queue.

#5 of 95
Birthday Email Marketing

Birthday Email Marketing by New craft

Pricing Plans: Free, $9/month, $19/month, $39/month
Key Features
  • Birthday email with a unique discount code for every customer
  • Anniversary email on the day someone became your customer
  • Collect birthdays at checkout, on your store or on a signup page
  • Import birthdays you already have from a CSV file or customer metafield
  • The app sends the emails for you, no separate email tool needed

Summary

Starting PriceFree
Free TrialFree plan
Launch Date16 Apr 2025
DeveloperNew craft
Ratings5.0 ★ (5)
View on ShopifyView charts
About the App

Birthday Email Marketing, a Birthday Shopify app, has achieved 5 reviews and an average rating of 5 stars since its launch 1 years ago. Designed to assist Shopify merchants with - "Send customers a personal discount on their birthday and anniversary. A reason to order again." it is a valuable addition to the Birthday app lineup.

Top Features:

Birthday Shopify apps can help elevate your e-commerce game. Birthday Email Marketing offers a host of key features, including:

  • Birthday email with a unique discount code for every customer
  • Anniversary email on the day someone became your customer
  • Collect birthdays at checkout, on your store or on a signup page
  • Import birthdays you already have from a CSV file or customer metafield
  • The app sends the emails for you, no separate email tool needed
Pricing Details

Birthday Email Marketing offers 1 free plan and 3 paid plans.

Considering installing this Birthday Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. Free · $0/month

    Included features: Up to 50 birthday club subscribers, Birthday emails with unique codes, Signup at checkout and on your store, CSV and metafield import

  2. Starter · $9/month

    Included features: Up to 1,000 birthday club subscribers, Everything in Free, Customer anniversary emails

  3. Growth · $19/month

    Included features: Up to 5,000 birthday club subscribers, Everything in Starter, Multi-language emails and signup forms

  4. Unlimited · $39/month

    Included features: Unlimited birthday club subscribers, Everything in Growth

Talk to the developer

Install in Your Store Now

Your request goes to the team that built Birthday Email Marketing, not a support queue.

#6 of 95
Essent Loyalty Program Rewards

Essent Loyalty Program Rewards by Essential Apps

Pricing Plans: Free, $10/month, $24/month, $79/month
Free Trial: 14 days
Pros
  • Quick and straightforward installation process with minimal steps.
  • Highly adaptable to match brand aesthetics and user preferences.
  • Intuitive navigation and clean design enhance usability.
Cons
  • Some users noted missing functionalities like POS compatibility.

What merchants said

“Absolutely brilliant app and constantly improving. The team are on-hand quickly to answer any queries I have, Jemuel and Tauras have been particularly helpful and really looking forward to seeing what else is in store. It's easy to set up and customise, lots of different options for tiers, points earning and the capability to do points multipliers for limited time for promotions. I couldn't be more pleased, such a great app.”
Groomers Limited · United Kingdom · ★ 5.0 · 10/16/2026

Summary

Starting PriceFree
Free Trial14 days
Launch Date25 Nov 2024
Ratings5.0 ★ (496)
View on ShopifyView charts
About the App

Essent Loyalty Program Rewards, a Birthday Shopify app, has achieved 491 reviews and an average rating of 5 stars since its launch 2 years ago. Designed to assist Shopify merchants with - "Grow repeat purchases with a loyalty rewards program: points, store credit cashback, VIP tiers, POS" it is a valuable addition to the Birthday app lineup.

Top Features:

Birthday Shopify apps can help elevate your e-commerce game. Essent Loyalty Program Rewards offers a host of key features, including:

  • Loyalty points customers redeem: orders, signup, birthday, reviews, socials
  • Store credit & cashback rewards auto-apply at checkout — no discount codes
  • Referral & affiliate program: refer a friend link, earn rewards & discounts
  • VIP tiers, POS, 180+ languages, Klaviyo integrations & friendly 24/7 support
  • Loyalty analytics & ROI: see the revenue and retention your program drives
Pricing Details

Essent Loyalty Program Rewards offers 1 free plan and 3 paid plans.

Considering installing this Birthday Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. Free · $0/month

    Included features: Up to 250 loyalty influenced orders​, Basic loyalty program, Single VIP tier, Referral program, Product, Cart, Popup, Account placements, 12 ways to earn points, Built-in email notifications & Klaviyo, Discounts, Gifts, Free shipping rewards

  2. Starter · $10/month

    Included features: Free loyalty point program, Dedicated loyalty landing page​, Exclusive unlisted product rewards, Shopify flow custom points, POS support for in-store loyalty, 24/7 human support

  3. Essential · $24/month

    Included features: Points on every product card, Loyalty status in Orders & Profile pages, Branded icons & email domain, Store Credit reward, Point & VIP tier expiry, 24/7 human support

  4. Growth · $79/month

    Included features: Redeem at Checkout (Shopify Plus), Analytics, Unlimited VIP Tiers, Custom Collection / Product points, Exclude Shipping / Taxes, Priority 24/7 support

Pros and Cons

Delve into ShopDigest's expert insights on Essent Loyalty Program Rewards - a Birthday Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business.

Pros
  • Quick and straightforward installation process with minimal steps.
  • Highly adaptable to match brand aesthetics and user preferences.
  • Intuitive navigation and clean design enhance usability.
  • No-cost option with robust features for small businesses.
  • Works smoothly with Shopify and other platforms.
  • Includes points, rewards, referrals, and VIP tiers.
  • Helpful and timely assistance from the customer service team.
  • Instant updates on points and rewards for users.
  • Accommodates diverse user bases with language options.
  • Drives engagement, retention, and sales.
Cons
  • Some users noted missing functionalities like POS compatibility.
  • No automatic adjustment for returned orders.
  • Certain promised updates (e.g., Mailchimp integration) are pending.
  • Occasional glitches reported, though quickly addressed by support.
Talk to the developer

Install in Your Store Now

Your request goes to the team that built Essent Loyalty Program Rewards, not a support queue.

#7 of 95
Brevo PushOwl: Email,Push,SMS

Brevo PushOwl: Email,Push,SMS by PushOwl powered by Brevo

Get back lost sales and improve marketing with website notifications

Pricing Plans: Free, $19/month, $79/month
Pros
  • Consistently praised for being responsive, helpful, and proactive in resolving issues and providing guidance.
  • Frequently highlighted for its intuitive interface and straightforward setup process.
  • Users report noticeable improvements in sales, abandoned cart recovery, and customer engagement.
Cons
  • Some users noted the app is less effective without a substantial customer base or high engagement.

What merchants said

“We have been using Brevo for a while now and are happy with the app! It's easy to navigate and they have a great team that is always there to help.”
Terra Thread® · United States · ★ 5.0 · 10/19/2026

Summary

Starting PriceFree
Free TrialFree plan
Launch Date31 Jul 2017
Ratings4.8 ★ (2,318)
View on ShopifyView charts
About the App

Brevo PushOwl: Email,Push,SMS, a Birthday Shopify app, has achieved 2301 reviews and an average rating of 4.8 stars since its launch 9 years ago. Designed to assist Shopify merchants with - "Boost sales using specific web push. Retrieve forgotten carts simply to encourage more buying." it is a valuable addition to the Birthday app lineup.

Top Features:

Birthday Shopify apps can help elevate your e-commerce game. Brevo PushOwl: Email,Push,SMS offers a host of key features, including:

  • Subscriber Accumulation:Instantly gather subscribers using the in-built opt-in feature.
  • Web Push Campaign Creation:Create a web push campaign quickly with Campaign Creator.
  • Automated cart recovery:Retrieve lost shopping carts using the automated process.
  • Personalized Marketing through Customer Behavior:Study how customers behave and customize your marketing using their shopping cart information.
  • Web push tracking:Monitor how well your web push marketing is doing.
Pricing Details

Brevo PushOwl: Email,Push,SMS offers 1 free plan and 2 paid plans.

Considering installing this Birthday Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. Basic Bundle · $0/month

    Included features: Web Push Notifications: 500 / month, Emails: From 500 / Month, Subscribers: ∞, Brevo's Email Marketing Suite, with:, - Newsletters & Pop-ups, - Back in Stock Reminders, - Price Drop Alerts, - Welcome Emails & Notifications

  2. Plus Bundle · $19/month

    Included features: Web Push Notifications: 10k/month, Emails: From 1000 / Month, Email Marketing & SMS Marketing Suite, Everything from [Basic Bundle], plus:, - Custom Email Pop-ups, - Abandoned Cart Recovery Automation, - Send Notifications with Hero Images, - Product Shipping Updates

  3. Power Bundle · $79/month

    Included features: Web Push Notifications: 25k/month, Email Marketing & SMS Marketing Suite, Everything from [Plus Bundle], plus:, - Flash Sale Campaigns, - Browse Abandonment Automation, - Custom Automation & Segmentation, - Smart Delivery (higher delivery rates), - Dedicated Account Manager

Pros and Cons

Delve into ShopDigest's expert insights on Brevo PushOwl: Email,Push,SMS - a Birthday Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business.

Pros
  • Consistently praised for being responsive, helpful, and proactive in resolving issues and providing guidance.
  • Frequently highlighted for its intuitive interface and straightforward setup process.
  • Users report noticeable improvements in sales, abandoned cart recovery, and customer engagement.
  • Seamlessly works with Shopify and other apps, enhancing functionality.
  • Many users appreciated the hands-on assistance during setup and personalized onboarding.
  • Users frequently mention the app pays for itself through increased revenue and subscriber growth.
  • Offers a wide range of tools for campaigns, automations, and customer communication.
  • Stable and bug-free experience across devices and use cases.
  • Flexible pricing and tailored solutions for businesses of different sizes.
  • Users credit the app for driving growth, improving marketing strategies, and enhancing customer reach.
Cons
  • Some users noted the app is less effective without a substantial customer base or high engagement.
  • A few users felt the app’s extensive features could be overwhelming without guidance.
Talk to the developer

Install in Your Store Now

Your request goes to the team that built Brevo PushOwl: Email,Push,SMS, not a support queue.

#8 of 95
Omnisend Email Marketing & SMS

Omnisend Email Marketing & SMS by Omnisend

Send emails, newsletters, and text messages. Increase your subscriber base using popups.

Pricing Plans: Free, $16/month, $59/month
Pros
  • The app is consistently praised for its intuitive and easy-to-navigate design.
  • Many users highlight quick, knowledgeable, and helpful responses from support staff.
  • Advanced segmentation and workflow automation are frequently mentioned as standout features.
Cons
  • Some users criticize unexpected price hikes and unclear billing practices.

What merchants said

“Prompt replies, easy walk through with getting setup and answered all my questions. I couldn't ask for more. Very pleased!”
The Art Howse · United States · ★ 5.0 · 10/16/2026

Summary

Starting PriceFree
Free TrialFree plan
Launch Date10 Mar 2014
DeveloperOmnisend
Ratings4.7 ★ (3,202)
View on ShopifyView charts
About the App

Omnisend Email Marketing & SMS, a Birthday Shopify app, has achieved 3189 reviews and an average rating of 4.7 stars since its launch 12 years ago. Designed to assist Shopify merchants with - "Create email marketing campaigns quickly. Use popups to collect more email addresses and increase sales." it is a valuable addition to the Birthday app lineup.

Top Features:

Birthday Shopify apps can help elevate your e-commerce game. Omnisend Email Marketing & SMS offers a host of key features, including:

  • Email marketing solution:Effortlessly design and send email advertisements, newsletters, and worldwide SMS campaigns.
  • Email Marketing Strategies: Expand your email list using exit-intent popups, spin-to-win, and various other signup forms.
  • Summer Sales Templates:Pre-made Summer Sales email marketing templates available, no coding required.
  • Cart Recovery Setup:Set up abandoned carts, welcome and browse abandonment with just a single click.
  • Powerful Marketing Automations:Use over 20 pre-made automations to customize your approach and increase your sales.
Pricing Details

Omnisend Email Marketing & SMS offers 1 free plan and 2 paid plans.

Considering installing this Birthday Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. FREE · $0/month

    Included features: Email up to 250 people, Send 500 emails per month, Use Omnisend inside ChatGPT/Claude (MCP), Grow your email list with popups & forms, Automate abandoned cart & welcome emails, Describe a segment, built-in AI makes it, 250+ customizable email templates, 24/7 live support — even on Free

  2. STANDARD · $16/month

    Included features: EVERYTHING in Free plan, plus:, Send 6,000 emails per month, Send unlimited web push notifications, Describe a popup and Forms AI builds it, No Omnisend branding on emails & forms, Meet our email expert on $400/mo+ plans, Starter deal: 30% off for first 3 months

  3. PRO · $59/month

    Included features: EVERYTHING in Standard plan, plus:, Send unlimited emails, Advanced reporting, Personalized product recommender AI, Dynamic content personalization, Add SMS starting at $0.007/message, Starter deal: 30% off for first 3 months

Pros and Cons

Delve into ShopDigest's expert insights on Omnisend Email Marketing & SMS - a Birthday Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business.

Pros
  • The app is consistently praised for its intuitive and easy-to-navigate design.
  • Many users highlight quick, knowledgeable, and helpful responses from support staff.
  • Advanced segmentation and workflow automation are frequently mentioned as standout features.
  • Users appreciate the professional and customizable email templates.
  • The app is noted for its seamless and fast setup, especially with Shopify.
  • Several users find the pricing competitive compared to alternatives like Mailchimp or Klaviyo.
  • Regular updates and new functionalities are well-received by users.
  • The app is described as fast, reliable, and efficient in handling campaigns.
  • Users value the detailed and actionable marketing insights provided.
  • Those switching from other platforms report smooth transitions and better experiences.
Cons
  • Some users criticize unexpected price hikes and unclear billing practices.
  • Occasional reports of bugs, especially with older devices or specific integrations.
  • A small number of users faced account suspensions due to email bounce issues.
Talk to the developer

Install in Your Store Now

Your request goes to the team that built Omnisend Email Marketing & SMS, not a support queue.

#9 of 95
TxtCart AI: SMS Marketing

TxtCart AI: SMS Marketing by TxtCart

AI-Powered Text Advertising, Shopping Cart Recovery and Data Analysis

Pricing Plans: Free, $99/month, $499/month
Free Trial: 14 days
Pros
  • Consistently praised for being responsive, professional, and helpful, with many users highlighting specific team members.
  • The app successfully recovers abandoned carts, leading to increased sales and revenue for users.
  • The app is easy to set up and use, with an intuitive design that requires minimal effort to operate.
Cons
  • Some users report hidden fees, such as unexpected commissions on sales, and unclear pricing terms.

What merchants said

“Haven't seen it in action yet, but customer service is top notch and ix recommend anytime.”
RUPTURE POINT · United States · ★ 5.0 · 10/18/2026

Summary

Starting PriceFree
Free Trial14 days
Launch Date02 Feb 2021
DeveloperTxtCart
Ratings4.9 ★ (554)
View on ShopifyView charts
About the App

TxtCart AI: SMS Marketing, a Birthday Shopify app, has achieved 544 reviews and an average rating of 4.9 stars since its launch 5 years ago. Designed to assist Shopify merchants with - "Use AI-based SMS alerts to retrieve abandoned shopping carts and SMS marketing to increase sales." it is a valuable addition to the Birthday app lineup.

Top Features:

Birthday Shopify apps can help elevate your e-commerce game. TxtCart AI: SMS Marketing offers a host of key features, including:

  • Cart Recovery SMS:Two-way SMS chats for retrieving abandoned shopping carts with text message alerts.
  • Text Marketing Benefits:Using text marketing to help recover abandoned carts, improve sales, and enhance return on investment.
  • SMS Compliance & Analytics:In-built SMS compliance and immediate analytics available within your SMS app interface.
  • 1-click Data Syncing:Easy 1-click data syncing with Shopify for quick results.
  • AI-powered SMS marketing:Use AI and SMS flows to boost your SMS marketing with strategies like winback, pop-ups, and more.
Pricing Details

TxtCart AI: SMS Marketing offers 1 free plan and 2 paid plans.

Considering installing this Birthday Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. Starter · $0/month

    Included features: up to 500 avg orders/month, Affordable SMS & MMS rates, AI Agent, SMS campaigns, Flow builder + 22+ ready-made templates, Popups to grow your SMS list, Revenue & ROI reporting, 24/7 Live Chat Support

  2. Growth · $99/month

    Included features: up to 2,000 avg orders/month, Everything in Starter, plus:, Customer segmentation & Shopify tags, Advanced flow customization, A/B testing to find what sells, Keywords & QR codes for list growth, Auto-capture AI knowledge base, Integrations with your existing tools

  3. Pro · $499/month

    Included features: Up to 5,000 avg orders/month, Everything in Growth, plus:, Dedicated success manager + Slack, Advanced brand-voice AI, Advanced identity attribution, Escalation alerts + priority support, Advanced reports & benchmarks

Pros and Cons

Delve into ShopDigest's expert insights on TxtCart AI: SMS Marketing - a Birthday Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business.

Pros
  • Consistently praised for being responsive, professional, and helpful, with many users highlighting specific team members.
  • The app successfully recovers abandoned carts, leading to increased sales and revenue for users.
  • The app is easy to set up and use, with an intuitive design that requires minimal effort to operate.
  • Many users report significant returns on investment, with some seeing dramatic increases in recovered sales.
  • Works effortlessly with Shopify, automating SMS campaigns and abandoned cart recovery without manual intervention.
  • The AI-driven conversations make interactions feel genuine, improving customer trust and conversion rates.
  • Users highlight the fast and straightforward installation process, allowing immediate use.
  • The app efficiently handles SMS marketing, reducing the need for manual intervention.
  • Enhances brand legitimacy and customer engagement through professional SMS interactions.
Cons
  • Some users report hidden fees, such as unexpected commissions on sales, and unclear pricing terms.
  • The app is not fully functional in certain regions (e.g., UK), causing frustration for some users.
  • Smaller or new businesses find the fees prohibitive, especially without significant sales volume.
  • A few users experienced app crashes or difficulties accessing features, though these reports are less frequent.
Talk to the developer

Install in Your Store Now

Your request goes to the team that built TxtCart AI: SMS Marketing, not a support queue.

#10 of 95
FX Halloween Effects Animation

FX Halloween Effects Animation by Effective Apps

Over 150 effects and decorations: Includes fireworks, lightbulbs, confetti, and snow.

Pricing Plans: Free, $4.99/month
Free Trial: 7 days
Pros
  • The app is consistently praised for its intuitive and straightforward interface.
  • Users appreciate the diverse range of seasonal and event-specific animations.
  • Multiple reviews highlight quick and helpful assistance from the support team.
Cons
  • Some users report difficulties canceling subscriptions or unexpected charges.

What merchants said

“Very great and beautiful designs. One must try it for sure”
Crybananacat · India · ★ 5.0 · 10/15/2026

Summary

Starting PriceFree
Free Trial7 days
Launch Date17 Jan 2020
Ratings4.8 ★ (169)
View on ShopifyView charts
About the App

FX Halloween Effects Animation, a Birthday Shopify app, has achieved 169 reviews and an average rating of 4.8 stars since its launch 6 years ago. Designed to assist Shopify merchants with - "Decorate your shop with 3D Halloween decorations. Over 180 holiday items are available." it is a valuable addition to the Birthday app lineup.

Top Features:

Birthday Shopify apps can help elevate your e-commerce game. FX Halloween Effects Animation offers a host of key features, including:

  • Holiday Store Decor:Add fun holiday effects to your store like flowers, butterflies, and more.
  • Holiday-themed sales and promotions:More than 180 holiday themes for all your yearly sales, promotions, and events.
  • Automated Effects Scheduler:Effects Scheduler: Automatically adds effects and decorations on any chosen date.
  • Transient Decorations:Effect Duration: The drop effect and decorations may vanish after a certain period.
  • Performance Monitoring:The decorations and effects are regularly checked for performance and speed.
Pricing Details

FX Halloween Effects Animation offers 1 free plan and 1 paid plan.

Considering installing this Birthday Shopify app? Explore the pricing details and discover if they align with your budget and needs.

  1. Development Stores · $0/month

    Included features: For development & partner stores only, Unlimited access to all of the features, Payment will be activated on upgrade

  2. Monthly Plan · $4.99/month

    Included features: 100+ 3D falling effects for every season, 300+ decorations, Schedule effects (Yearly Plan only), Can show in specific pages of your store

Pros and Cons

Delve into ShopDigest's expert insights on FX Halloween Effects Animation - a Birthday Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business.

Pros
  • The app is consistently praised for its intuitive and straightforward interface.
  • Users appreciate the diverse range of seasonal and event-specific animations.
  • Multiple reviews highlight quick and helpful assistance from the support team.
  • The app runs smoothly without causing lag or glitches on websites.
  • Users value the ability to tailor effects to specific holidays or events.
  • Many note increased customer interaction and positive feedback due to the app’s effects.
  • The setup process is frequently described as quick and hassle-free.
  • Several users mention the app’s reasonable cost relative to its value.
  • Users express excitement about ongoing additions and improvements.
  • The team’s willingness to create custom effects upon request is highly regarded.
Cons
  • Some users report difficulties canceling subscriptions or unexpected charges.
  • Occasional reports of effects being cut off or not rendering properly on mobile devices.
  • Certain functionalities, like the scheduler, require a paid plan.
Talk to the developer

Install in Your Store Now

Your request goes to the team that built FX Halloween Effects Animation, not a support queue.

Showing 1-10 out of 95

Best birthday Apps in Shopify

birthday apps are designed to address specific needs and challenges faced by Shopify store merchants. Whether you're looking to optimize your store's SEO, improve customer support, enhance product listings, or streamline your inventory management, there's an app for that.

Discover a wealth of cutting-edge tools and features offered by these remarkable birthday Shopify apps, including Birthday Upsell Discount, Happy Birthday Email by UW, Happy Birthday Marketing, and many more. Our app collection provides a comprehensive overview of the top apps in the birthday category, enabling you to select the ones that will take your e-commerce venture to new heights.

Empower your Shopify store with the best birthday apps the platform has to offer and elevate your online business.

Explore Apps by Criteria:

  1. Most Popular birthday Apps
  2. Highest Reviewed birthday Apps
  3. Top Rated birthday Apps
  4. Newly Launched birthday Apps

Overview of the Above Top Birthday Shopify Apps in October 2026

There are a number of birthday apps in the Shopify app store designed to supercharge your e-commerce success. Whether you're a seasoned entrepreneur or just starting your online journey, the right apps can make all the difference. We have listed the top Shopify apps in the birthday category, based on their popularity and average rating, to help you make informed decisions.

App NameCategoryDeveloperStarting PriceFree PlanReviews
Birthday Upsell DiscountBirthday Upsell DiscountBirthdayAppHive$0/month● Available5.0 ★ (12)
Happy Birthday Email by UWHappy Birthday Email by UWBirthdayUnion Works Apps$10/month● Unavailable5.0 ★ (145)
Happy Birthday MarketingHappy Birthday MarketingBirthdayNorthern Apps$0/month● Available4.5 ★ (28)
Klaviyo: Email Marketing & SMSKlaviyo: Email Marketing & SMSBirthdayKlaviyo$0/month● Available4.7 ★ (3381)
Birthday Email MarketingBirthday Email MarketingBirthdayNew craft$0/month● Available5.0 ★ (5)
Essent Loyalty Program RewardsEssent Loyalty Program RewardsBuilt for ShopifyBirthdayEssential Apps$0/month● Available5.0 ★ (491)
Brevo PushOwl: Email,Push,SMSBrevo PushOwl: Email,Push,SMSBirthdayPushOwl powered by Brevo$0/month● Available4.8 ★ (2301)
Omnisend Email Marketing & SMSOmnisend Email Marketing & SMSBirthdayOmnisend$0/month● Available4.7 ★ (3189)
TxtCart AI: SMS MarketingTxtCart AI: SMS MarketingBirthdayTxtCart$0/month● Available4.9 ★ (544)
FX Halloween Effects AnimationFX Halloween Effects AnimationBuilt for ShopifyBirthdayEffective Apps$0/month● Available4.8 ★ (169)

Have a Closer Look at the Best Birthday Apps

Now let us jump in and check out these Top 5 Birthday Shopify apps.

Birthday Upsell Discount

1. Birthday Upsell Discount

5.0 ★ (12)
Birthday Upsell Discount screenshot 1
Birthday Upsell Discount screenshot 2
Birthday Upsell Discount screenshot 3
Birthday Upsell Discount screenshot 4

Reviews

Most Recent Review

5.0 ★Amazing

Best Shopify App for Birthday Discounts at an Affordable Monthly Price.

iberiaskinbrands · India · 20 Jul 2026

Recent Review

5.0 ★Amazing

I think it will be really good when I get some customers!

HaythereHorseArt.com · United Kingdom · 14 May 2026
Why is Birthday Upsell Discount a top Birthday Shopify app?
With an impressive overall rating of 5 stars and 12 reviews, Birthday Upsell Discount stands out as one of the top Birthday Shopify apps. The main objective of the app is - Build deeper connections by celebrating customers’ birthdays with personalized emails and discounts. Its purpose underscores its significance in enhancing your Shopify store experience.

ShopDigest selects the top Shopify apps in the Birthday category based on various parameters, including the number of installations across Shopify stores, the app's ranking in the Shopify App Store, the number of merchants' reviews, and its overall customer rating, among other factors.
Why integrate Birthday Upsell Discount with your Shopify store?
By integrating a Birthday app with your Shopify store, you unlock a range of benefits. Birthday Upsell Discount, a popular Birthday Shopify app, brings the following functionalities and value to a Shopify store, including:
  • Celebrate customers' birthdays to deepen your brand’s connections.
  • Boost loyalty with personalized birthday emails and unique discounts.
  • Gain insights and refine your marketing with valuable insights.
  • Effortlessly enhance retention by honoring customers’ special day.
  • Strengthen relationships and drive engagement through birthday celebrations.
Learn more about the Birthday Upsell Discount features in detail.

Shopify merchants highlight key advantages, such as Celebrate customers' birthdays to deepen your brand’s connections., Boost loyalty with personalized birthday emails and unique discounts., and more,
What are some of the top alternatives for Birthday Upsell Discount?
Looking for options? Dive into a selection of Birthday apps that rival Birthday Upsell Discount, each offering unique features to enhance your Shopify store. Consider these top alternatives: which can match or even surpass the offerings of Birthday Upsell Discount, giving you flexibility and choice.
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Happy Birthday Email by UW

2. Happy Birthday Email by UW

5.0 ★ (145)
Happy Birthday Email by UW screenshot 1
Happy Birthday Email by UW screenshot 2
Happy Birthday Email by UW screenshot 3
Happy Birthday Email by UW screenshot 4
Happy Birthday Email by UW screenshot 5
Happy Birthday Email by UW screenshot 6
Happy Birthday Email by UW screenshot 7
Happy Birthday Email by UW screenshot 8

Reviews

Most Recent Review

5.0 ★Amazing

Cute concept, customers LOve it! Lots of freedoms for the shop owner with design. Developer is attentive and responsive. They always have enhancements and care about what the shop owners want. Cost effective too, and we have a 100% capture rate! My customers just LOve this touch, it's personalized and celebratory.I pick up a lot of new customers with this app. They come, they browse, they sign up for the birthday club and then when they get their gift, they come to the site ready to buy. Some customers have been waiting all year for this discount! It's dependable and consistent. The checkouts are usually larger than my average cart and my regular gals feel super special! Nothing better than a birthday present sitting in your inbox! Do something nice for your repeat customers!

Bluefishfinder Com · United States · 02 Sep 2026

Recent Review

5.0 ★Amazing

I really do support this app. It's fairly easy to set up. Stu is fantastic to work with! This functions just like you want it to.

Lighthearted Candle Company · United States · 13 Apr 2026
Why is Happy Birthday Email by UW a top Birthday Shopify app?
With an impressive overall rating of 5 stars and 145 reviews, Happy Birthday Email by UW stands out as one of the top Birthday Shopify apps. The main objective of the app is - Gather your customers' birthdays and email them a special discount code on their special day. Its purpose underscores its significance in enhancing your Shopify store experience.

ShopDigest selects the top Shopify apps in the Birthday category based on various parameters, including the number of installations across Shopify stores, the app's ranking in the Shopify App Store, the number of merchants' reviews, and its overall customer rating, among other factors.
Why integrate Happy Birthday Email by UW with your Shopify store?
By integrating a Birthday app with your Shopify store, you unlock a range of benefits. Happy Birthday Email by UW, a popular Birthday Shopify app, brings the following functionalities and value to a Shopify store, including:
  • Birthday email discount: Each year, send your customers a birthday email with a special discount code.
  • Customer DOB Collection: Gathers your customers' birthdays at various points throughout your store.
  • App Campaign Analysis: The app displays campaign statistics and tracks the use of discount codes.
  • Email Integration: Manage Birthday Club emails from your Email Service Provider using our integrated options.
  • Club Integration: Get more Birthday Club registrations using our integration tools.
Learn more about the Happy Birthday Email by UW features in detail.

Shopify merchants highlight key advantages, such as Sends your customers a birthday email each year with a unique discount code, Collects your customers DOB at multiple touchpoints across your store, and more,
What are some of the top alternatives for Happy Birthday Email by UW?
Looking for options? Dive into a selection of Birthday apps that rival Happy Birthday Email by UW, each offering unique features to enhance your Shopify store. Consider these top alternatives: which can match or even surpass the offerings of Happy Birthday Email by UW, giving you flexibility and choice.
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Happy Birthday Marketing

3. Happy Birthday Marketing

4.5 ★ (28)
Happy Birthday Marketing screenshot 1
Happy Birthday Marketing screenshot 2
Happy Birthday Marketing screenshot 3
Happy Birthday Marketing screenshot 4
Happy Birthday Marketing screenshot 5

Reviews

Most Recent Review

5.0 ★Amazing

App is very easy to use and Chris was great when I had some questions on setup. We've had 1 successful code use so far and hope to have more in the future as we grow our site following.

Designs By Scamper · United States · 17 Apr 2025

Recent Review

5.0 ★Amazing

This app is easy to set up and does exactly what we need it to do. Customer service is quick to respond and very helpful as well. Great app!

Butterfly Reflections, Ink. · United States · 14 Apr 2025
Why is Happy Birthday Marketing a top Birthday Shopify app?
With an impressive overall rating of 4.5 stars and 28 reviews, Happy Birthday Marketing stands out as one of the top Birthday Shopify apps. The main objective of the app is - Increase your earnings by offering birthday discounts through email marketing! Its purpose underscores its significance in enhancing your Shopify store experience.

ShopDigest selects the top Shopify apps in the Birthday category based on various parameters, including the number of installations across Shopify stores, the app's ranking in the Shopify App Store, the number of merchants' reviews, and its overall customer rating, among other factors.
Why integrate Happy Birthday Marketing with your Shopify store?
By integrating a Birthday app with your Shopify store, you unlock a range of benefits. Happy Birthday Marketing, a popular Birthday Shopify app, brings the following functionalities and value to a Shopify store, including:
  • Email Customization: Personalize the text, colors, and logo of your birthday discount email.
  • Post-Order Birthday Signup: Signup for birthday on the order confirmation page displayed after making a purchase.
  • Birthday signup page: Signup page for birthdays that you can attach to your website and emails
  • Birthday Conversion Boost: Sign up for birthday on the page after purchase to boost conversion rates.
  • Customer Birthday Synchronization: Link customer's birthday with their Klaviyo profile.
Learn more about the Happy Birthday Marketing features in detail.

Shopify merchants highlight key advantages, such as Customize birthday discount email copy, colors, logo image, etc, Birthday signup on thank you page (order status page) shown after order is made, and more,
What are some of the top alternatives for Happy Birthday Marketing?
Looking for options? Dive into a selection of Birthday apps that rival Happy Birthday Marketing, each offering unique features to enhance your Shopify store. Consider these top alternatives: which can match or even surpass the offerings of Happy Birthday Marketing, giving you flexibility and choice.
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Klaviyo: Email Marketing & SMS screenshot 1
Klaviyo: Email Marketing & SMS screenshot 2
Klaviyo: Email Marketing & SMS screenshot 3
Klaviyo: Email Marketing & SMS screenshot 4
Klaviyo: Email Marketing & SMS screenshot 5
Klaviyo: Email Marketing & SMS screenshot 6

Reviews

Most Recent Review

5.0 ★Amazing

Super intuitivo, muy fácil de usar, muy visual, además de que tienes todos los tutoriales necesarios para ejecutar y para mejorar

Iguana Sell ES · Spain · 20 Oct 2026

Recent Review

5.0 ★Amazing

Great customer service, came ack instantly and added value.

DTC Mode · United Kingdom · 20 Oct 2026
Why is Klaviyo: Email Marketing & SMS a top Birthday Shopify app?
With an impressive overall rating of 4.7 stars and 3,400 reviews, Klaviyo: Email Marketing & SMS stands out as one of the top Birthday Shopify apps. The main objective of the app is - Smart automated marketing for retail, ecommerce, and wellness companies Its purpose underscores its significance in enhancing your Shopify store experience.

ShopDigest selects the top Shopify apps in the Birthday category based on various parameters, including the number of installations across Shopify stores, the app's ranking in the Shopify App Store, the number of merchants' reviews, and its overall customer rating, among other factors.
Why integrate Klaviyo: Email Marketing & SMS with your Shopify store?
By integrating a Birthday app with your Shopify store, you unlock a range of benefits. Klaviyo: Email Marketing & SMS, a popular Birthday Shopify app, brings the following functionalities and value to a Shopify store, including:
  • Data Unification: Merge data from Shopify, such as web activity, tags, catalog, and coupons, along with data from other platforms.
  • Behavior-Based User Segmentation: Dividing users based on past and current activities for improved targeting.
  • Automated coupon tracking: Create coupon codes for automated processes and campaigns to simplify tracking.
  • Ecommerce Templates: Ready-made templates such as Welcome, Back in Stock, Browse Abandon, and Price Drop.
  • Real-time revenue analytics: See revenue data instantly for each automation, campaign, segment, and channel.
Learn more about the Klaviyo: Email Marketing & SMS features in detail.

Shopify merchants highlight key advantages, such as Unify data from Shopify–web activity, tags, catalog, coupons–and other platforms, User segmentation using historical and real-time behaviors for better targeting, and more,
What are some of the top alternatives for Klaviyo: Email Marketing & SMS?
Looking for options? Dive into a selection of Birthday apps that rival Klaviyo: Email Marketing & SMS, each offering unique features to enhance your Shopify store. Consider these top alternatives: which can match or even surpass the offerings of Klaviyo: Email Marketing & SMS, giving you flexibility and choice.
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Birthday Email Marketing

5. Birthday Email Marketing

5.0 ★ (5)
Birthday Email Marketing screenshot 1
Birthday Email Marketing screenshot 2
Birthday Email Marketing screenshot 3
Birthday Email Marketing screenshot 4
Birthday Email Marketing screenshot 5

Reviews

No reviews available for this app.

Why is Birthday Email Marketing a top Birthday Shopify app?
With an impressive overall rating of 5 stars and 5 reviews, Birthday Email Marketing stands out as one of the top Birthday Shopify apps. The main objective of the app is - Send customers a personal discount on their birthday and anniversary. A reason to order again. Its purpose underscores its significance in enhancing your Shopify store experience.

ShopDigest selects the top Shopify apps in the Birthday category based on various parameters, including the number of installations across Shopify stores, the app's ranking in the Shopify App Store, the number of merchants' reviews, and its overall customer rating, among other factors.
Why integrate Birthday Email Marketing with your Shopify store?
By integrating a Birthday app with your Shopify store, you unlock a range of benefits. Birthday Email Marketing, a popular Birthday Shopify app, brings the following functionalities and value to a Shopify store, including:
  • Birthday email with a unique discount code for every customer
  • Anniversary email on the day someone became your customer
  • Collect birthdays at checkout, on your store or on a signup page
  • Import birthdays you already have from a CSV file or customer metafield
  • The app sends the emails for you, no separate email tool needed
Learn more about the Birthday Email Marketing features in detail.

Shopify merchants highlight key advantages, such as Birthday email with a unique discount code for every customer, Anniversary email on the day someone became your customer, and more,
What are some of the top alternatives for Birthday Email Marketing?
Looking for options? Dive into a selection of Birthday apps that rival Birthday Email Marketing, each offering unique features to enhance your Shopify store. Consider these top alternatives: which can match or even surpass the offerings of Birthday Email Marketing, giving you flexibility and choice.
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How We Selected the Top Shopify Apps in birthday

Our team employs a comprehensive evaluation process that takes into account various factors to ensure you are presented with only the best options. Here's how we do it:

  • By Reviews: We understand the value of peer recommendations, and that's why we've sorted these top Shopify apps in birthday based on the highest praise received from users, ensuring you get tried-and-tested solutions. The top listed apps here have earned the trust of fellow Shopify merchants. Jump to Highest Reviewed birthday Shopify Apps.
  • By Price: Budget consideration is important while choosing a Shopify app for your store. That's why we have also categorized these top Shopify apps in birthday by price, enabling you to find the perfect solutions that align with your financial goals without compromising on quality. Jump to Top Paid birthday Shopify Apps.
  • By Launch Date: To keep you updated about the latest innovations, we've organized these Shopify apps based on their launch date. You can check the list of recently launched top apps in birthday that could bring innovative solutions to your Shopify store. Jump to Newly Launched birthday Shopify Apps.
  • By Popularity: We feature the birthday apps that are making waves among Shopify store owners, helping you stay ahead of the curve. These apps have captured the attention of ecommerce owners and are listed as the top in the popularity section of the Shopify app store. Jump to Most Popular birthday Shopify Apps.
  • By Ratings: We prioritize apps that have consistently earned high ratings, reflecting their impact and user satisfaction. These birthday apps with excellent ratings stand out from their competitors, making them a solid choice for your business needs. Jump to Top Rated birthday Shopify Apps.
  • By Best Match: We harness the power of Shopify's own recommendations! Our selection considers apps that Shopify suggests as a strong fit for birthday, ensuring you access the platform's expert insights. Jump to Best Match birthday Shopify Apps.

With these criteria in mind, we strive to present you with a diverse and well-rounded selection of the top birthday Shopify apps in 2026. Rest assured, our selection process is designed to assist you in finding the most suitable solutions for your Shopify store needs.

How to Choose the Best birthday Shopify App For Your Store

Choosing the right birthday Shopify App for your store depends on various factors specific to your business goals. To make an informed decision, follow these steps:

  • Identify Your Requirements: Begin by understanding the specific goals and challenges your store faces. List the key features and functionalities you need in a birthday app to address these requirements effectively.
  • Read User Reviews: Explore user reviews and ratings for the birthday apps you are considering. Real-hand experiences from other Shopify merchants can provide valuable insights into how each app performs.
  • Compare Features: Use our app comparison page, where you can add the birthday apps of your choice and perform a side-by-side comparison. This page allows you to evaluate each app's features, pricing, support, and other essential factors to help you find the best fit for your store.
  • Consider Budget: While some apps offer free plans with basic functionalities, others may require a paid subscription for access to advanced features. You can check out our complete list of Top Paid birthday Shopify apps, and choose an app that aligns with your budget and can grow with your store as it expands.
  • Support and Documentation: Check the documentation and customer support resources of the app. A well-supported birthday app that offers comprehensive documentation can help you implement and use it more effectively.
  • Integration Compatibity: Ensure that the birthday app you choose can seamlessly integrate with your existing apps and theme to avoid compatibility issues.
  • Trial Periods: Some birthday apps offer a free trial period that enables you to test the app's capabilities before purchasing a subscription.

Each Shopify store is different, and the best birthday app for your store will be one that aligns closely with your specific business requirements.

More Information on birthday Shopify Apps

Now let us jump in and check out these Top 10 birthday Shopify apps.

In this comprehensive guide, we've provided you with a complete collection of birthday Shopify apps that can help streamline your ecommerce journey. These birthday Shopify apps cover a wide spectrum of needs to take your store forward. From 95 outstanding apps, we've covered every facet of birthday, ensuring you have access to a vast range of tools to enhance your Shopify store.

However, choosing the perfect birthday app for your specific requirements is key. Consider your specific goals, read user reviews, and compare features to find the ideal match for your Shopify store. Our Shopify app comparison page simplifies this process by allowing you to create side-by-side comparisons for any birthday apps of your choice. ShopDigest guides you through the selection process, making it easier to find and install the perfect birthday app that aligns with your goals.

Shopify birthday App Installation

There are thousands of birthday Shopify apps with different installation instructions, integration complexities, and customization levels. Our team at ShopDigest is here to assist you every step of the way. Installing your chosen app is a breeze with our service, ensuring a seamless integration into your store's ecosystem.

What's included

  • Safely install/uninstall Shopify app of your choice
  • App integration with any theme as per specification
  • Configurations & setup
  • Assured support and guidance
  • Get discount offers (not guaranteed)

What's not included

  • Shopify app subscription cost
Keyword charts

Explore key insights for birthday apps

Market share, rank movement, install geography and review pace — tracked across all 95 apps. Open the full charts for history and app-level detail.

Open birthday charts

Market share leaders

Oct 2026
Klaviyo: Email Marketing & SMS80.5%
Brevo PushOwl: Email,Push,SMS7.0%
Omnisend Email Marketing & SMS3.6%
Essent Loyalty Program Rewards3.4%
TxtCart AI: SMS Marketing1.6%

The top two apps hold 87.6% of tracked installs.

Rank movers, 30 days

Top 10 tracked
FX Halloween Effects AnimationFX Halloween Effects Animation▲ 4#10

1 app climbed and 0 dropped among the top 10 tracked.

Where installs come from

Keyword-wide
🇺🇸United States41.2%
🇬🇧United Kingdom8.0%
🇦🇺Australia7.2%
🇨🇦Canada4.3%
🇩🇪Germany3.8%

United States and United Kingdom merchants drive 49.2% of installs.

Reviews added, 30 days

Top tracked apps
Klaviyo: Email Marketing & SMS+90
Brevo PushOwl: Email,Push,SMS+56
Omnisend Email Marketing & SMS+27
TxtCart AI: SMS Marketing+21
Essent Loyalty Program Rewards+14

217 new reviews across the top 10 tracked apps in the last 30 days.

Key Insights:
  • Birthday Upsell Discount commands 1.0% market share, 0.7pp ahead of Happy Birthday Email by UW — a fragmented birthday category.
  • In the last 30 days, 1 app climbed in ranking among the top 10 tracked birthday apps.
  • Klaviyo: Email Marketing & SMS added the most new reviews this month (+90) — strong adoption momentum.

Frequently Asked Questions for birthday Shopify Apps

1. What are some of the top Shopify apps under the birthday category?

Here are some of the top Shopify apps under the birthday category:

  • Birthday Upsell Discount
  • Happy Birthday Email by UW
  • Happy Birthday Marketing
  • Klaviyo: Email Marketing & SMS
  • Birthday Email Marketing
  • Essent Loyalty Program Rewards
  • Brevo PushOwl: Email,Push,SMS
  • Omnisend Email Marketing & SMS
  • TxtCart AI: SMS Marketing
  • FX Halloween Effects Animation

Each of these apps offers unique features and functionalities tailored to boost your birthday efforts and optimize your store's performance. Explore these top choices and find the perfect fit for your business needs.

2. How do I install a birthday Shopify app?

Installing a birthday Shopify app is simple. Navigate to the Shopify App Store, search for the specific app you want to install, and click on the "Install Now" button. Follow the on-screen instructions to integrate the app seamlessly into your Shopify store. If you need our expert guidance to help you install birthday apps on your Shopify store, feel free to contact us now.

3. Are there free apps available in the birthday category?

Yes, the birthday category offers a variety of free apps that can be integrated into your Shopify store at no cost. These free apps come with a range of basic features and functionalities to assist you in managing various aspects of your ecommerce business.

4. Are there any trial options available for paid apps in the birthday category?

Many paid apps in the birthday category offer free trial periods, allowing you to explore their features and assess their compatibility for your business. Take advantage of these trial periods to determine if the app aligns with your needs before opting for a paid plan.

5. How can I determine which birthday Shopify app is best for my store?

Determining the best birthday Shopify app for your store requires careful consideration of your business requirements and goals. To make an informed decision, we recommend visiting our App Comparison Page. There, you can easily add the apps of your choice and conduct a side-by-side comparison of their features, functionalities, pricing, and user reviews.

Some popular birthday Shopify apps are:

  • Birthday Upsell Discount
  • Happy Birthday Email by UW
  • Happy Birthday Marketing
  • Klaviyo: Email Marketing & SMS
  • Birthday Email Marketing
  • Essent Loyalty Program Rewards
  • Brevo PushOwl: Email,Push,SMS
  • Omnisend Email Marketing & SMS
  • TxtCart AI: SMS Marketing
  • FX Halloween Effects Animation
6. Can I use multiple birthday Shopify apps simultaneously?

You can use multiple birthday Shopify apps at the same time to create a powerful ecosystem for your store. Just ensure that the apps complement each other and do not conflict in their functionalities.

7. How can I find the latest and trending Shopify apps in the birthday category?

To discover the latest and trending Shopify apps in the birthday category, visit:

Newly launched birthday Shopify apps
Most popular birthday Shopify apps

These lists showcase recently added Shopify apps and those gaining popularity among users.

8. Are there any discounts or promotions available for birthday Shopify apps?

At times, app developers may offer special promotions or discounts. Keep an eye on the app details and the Shopify app store for any ongoing deals or exclusive offers.

Alternatively, contact our team if you're looking for discounts on birthday app pricing plans, we can help secure better deals on the birthday app exclusively for you.

*Disclaimer: Please note that ShopDigest doesn't guarantee discounts on the apps as any changes to the pricing plans are ultimately up to the discretion of the developer.

About ShopDigest

The Shopify ecosystem, shown through the work

ShopDigest is an independent directory of Shopify work. Developers, agencies and experts publish the projects they’ve actually shipped — migrations, rebuilds, custom apps, headless storefronts — with the results attached.

For merchants, that means judging a partner on evidence instead of a sales page: browse real builds in your category and budget, then reach out directly. For builders, it means one profile that keeps working after the project ships.

No commissions, no pay-to-rank placements. The best work rises because people save and follow it.

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About ShopDigest

Show the work.
Win the work.

A portfolio directory for the Shopify ecosystem — builders publish, merchants browse, nobody buys a better position.

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