Happy Birthday Emails by UW by Union Works Apps

Gather your customers' birthdays and email them a special discount code on their special day. Increase customer loyalty by setting up an automated Birthday Club.

5.0

(193)

$10/month
$20/month
$40/month
XY
5

Sk8erboy®, Germany

10/18/2025

Super Support und eine einfache App die funktioniert wie sie soll. Sind seit Monaten sehr zufrieden

1 of 8

Install in your Shopify Store

.myshopify.com
72 customers chose this

pie chart

Happy Birthday Emails by UW Charts

Track Happy Birthday Emails by UW's ranking, reviews, and performance over time with interactive charts. See how it compares to similar apps in the same category.

View Charts

Pros and Cons

Pros and Cons of Happy Birthday Emails by UW

Pros

Excellent Customer Support: Consistently praised for responsiveness, helpfulness, and going above and beyond to resolve issues.

Easy Setup and Integration: Users highlight the straightforward installation and seamless integration with platforms like Klaviyo and Mailchimp.

Intuitive User Interface: The app is frequently described as user-friendly with a clean, easy-to-navigate design.

Effective Birthday Campaigns: Many users report high conversion rates and positive customer feedback on birthday discounts.

Cons

Limited Shopify Admin Integration: Some users note the app could better sync with Shopify’s native customer data management.

Data Import Challenges: Manual handling required for importing existing customer birthday data.


Screenshots


About the App

Increase customer loyalty by setting up an automated Birthday Club.

  • Birthday email discount: Each year, send your customers a birthday email with a special discount code.
  • Customer DOB Collection: Gathers your customers' birthdays at various points throughout your store.
  • App Campaign Analysis: The app displays campaign statistics and tracks the use of discount codes.
  • Email Integration: Manage Birthday Club emails from your Email Service Provider using our integrated options.
  • Club Integration: Get more Birthday Club registrations using our integration tools.

Keywords

birthday marketing Shopify apps
loyalty program Shopify apps
SMS birthday collection Shopify apps
birthday emails Shopify apps
customer engagement Shopify apps
relational eCommerce Shopify apps
birthday campaign Shopify apps

Key Features

  • Automatically sends personalized birthday emails with discount codes to customers.
  • Collects customer birthdays through multiple store touchpoints like checkout and POS.
  • Tracks campaign performance and discount code usage with detailed analytics.

Pricing

Happy Birthday Emails by UW Pricing Plans

Base

$10/month

  • Store up to 1k Birthday Club members

  • Compatible with checkout app blocks

  • Send birthday emails and follow-ups

  • Connects to Klaviyo and other ESPs

  • Capture birthdays online and in-store

Growth

$20/month

  • Store up to 5k Birthday Club members

  • Compatible with checkout app blocks

  • Send birthday emails and follow-ups

  • Connects to Klaviyo and other ESPs

  • Capture birthdays online and in-store

Unlimited

$40/month

  • Store unlimited Birthday Club members

  • Compatible with checkout app blocks

  • Send birthday emails and follow-ups

  • Connects to Klaviyo and other ESPs

  • Capture birthdays online and in-store

Not sure which plan to pick? Discuss Base or Growth plans with us, learn about custom pricing, or get a demo.

Here's an overview of Happy Birthday Emails by UW costs for each of the plan(s):

The app offers 3 paid plan(s). The paid plan(s) offered by Happy Birthday Emails by UW: (Base, Growth, Unlimited).

The details of the plan(s) are outlined below:

Base: The Base plan costs $10 and comes with a 28-day free trial period. The plan offers a host of features, including Store up to 1k Birthday Club members, Compatible with checkout app blocks, Send birthday emails and follow-ups, Connects to Klaviyo and other ESPs, Capture birthdays online and in-store, Add birthdays to customer metafields, Track revenue from birthday emails, Break down customers by age group.

Growth: The Growth plan costs $20 and comes with a 28-day free trial period. The plan offers a host of features, including Store up to 5k Birthday Club members, Compatible with checkout app blocks, Send birthday emails and follow-ups, Connects to Klaviyo and other ESPs, Capture birthdays online and in-store, Add birthdays to customer metafields, Track revenue from birthday emails, Break down customers by age group.

Unlimited: The Unlimited plan costs $40 and comes with a 28-day free trial period. The plan offers a host of features, including Store unlimited Birthday Club members, Compatible with checkout app blocks, Send birthday emails and follow-ups, Connects to Klaviyo and other ESPs, Capture birthdays online and in-store, Add birthdays to customer metafields, Track revenue from birthday emails, Break down customers by age group.

Happy Birthday Emails by UW Price Summary
Pricing summaryFrom $10/month. Free trial available.
Total Pricing Plan(s)3
Number of free plan(s)0
Number of paid plan(s)3
Cost of Paid Plan(s)$10, $20, $40
Free trial availableYes, for 28 day(s)

For further information regarding Happy Birthday Emails by UW app pricing plans, see the official website.

Happy Birthday Emails by UW Shopify App Discounts

If you are looking for discounts on Happy Birthday Emails by UW app pricing plans, feel free to contact our team - we'd be happy to help! Additionally, if you are an agency or a shop merchant with multiple Shopify stores, we can work directly with Union Works Apps to secure better deals on the Happy Birthday Emails by UW app exclusively for you.

*Disclaimer: Please note that ShopDigest doesn't guarantee discounts on apps as any changes to the pricing plans are ultimately up to the discretion of the developer.

Contact Us For a Discount
Coming Soon

Testimonials

What our users say about Happy Birthday Emails by UW

Super Support und eine einfache App die funktioniert wie sie soll. Sind seit Monaten sehr zufrieden

Sk8erboy®
Germany

This app is fantastic! I love that I had the opportunity to customize a lot of the elements for how this app is implemented. After a few weeks I had a small hiccup with how my birthday members were subscribed so I reached out to the Happy Birthday team. A member on their team, Stu Jones, worked tirelessly to make sure that our app was functioning perfectly. I cannot speak highly enough about how Stu helped our company. I HIGHLY recommend this for any business!

Lighthearted Candle Company
United States

These guys are awesome. Unbelievable support and guidance- AND FAST.When we had challenges, they actually offered up a solution whereby we would no longer need to use their software.These guys are really great. You're in good hands.

Junior's Cheesecake
United States

Trusted By

Trusted by the best Shopify stores

Sk8erboy®

Germany

Lighthearted Candle Company

United States

Junior's Cheesecake

United States

Quirksmith

India

Secrets

Spain

The Handmade Soap Company

Ireland

Moody Fashion

Switzerland

Bendita

Chile


Gather your customers' birthdays and email them a special discount code on their special day.

Expand your birthday club

Start gathering birthdays right away through the Order Status Page, Shopify POS and your special Birthday Sign-up Page.

Email Automation Campaign

Your birthday email campaign will be set up in minutes. It will gather birthdays and offer customers' birthday discounts.

Adjustable Campaign

Customize the discount amount, timing, subject, message, logo, and design to fit your store's brand.


Comparison

Top Happy Birthday Emails by UW Alternatives Detailed Comparison

The table below highlights the crucial differences between Happy Birthday Emails by UW and similar other Shopify apps based on parameters like ratings, reviews, features, pricing, etc.

Happy Birthday Emails by UWHappy Birthday Emails by UWView on Shopify
Buy Button channelBuy Button channelView on Shopify
General Information
Ratings
5.0(141 reviews)
3.5(192 reviews)
Developed byUnion Works AppsShopify
Launch Date6/23/20171/12/2012
Pricing$10/month, $20/month, $40/monthFree
ObjectiveIncrease customer loyalty by setting up an automated Birthday Club.Sell your products on any blog or website.
CategoriesGiveaways and contests, AnalyticsCart customization, Analytics
Key Features & Highlights
PurposeGather your customers' birthdays and email them a special discount code on their special day.Increase your sales with Buy Buttons. Easily make checkout links to advertise your products or collections.
Features List
  1. Automatically sends personalized birthday emails with discount codes to customers.
  2. Collects customer birthdays through multiple store touchpoints like checkout and POS.
  3. Tracks campaign performance and discount code usage with detailed analytics.
  1. Enable instant checkout directly from any website or blog.
  2. Promote products to frequent visitors of your blog or website.
  3. Customize button fonts, colors, and layouts to align with your brand.
Highlights
  1. Works with the latest themes
-
User Reviews and Ratings
Recommended %99.5%64.2%
Pros
  1. Consistently praised for responsiveness, helpfulness, and going above and beyond to resolve issues.
  2. Users highlight the straightforward installation and seamless integration with platforms like Klaviyo and Mailchimp.
  3. The app is frequently described as user-friendly with a clean, easy-to-navigate design.
  4. Many users report high conversion rates and positive customer feedback on birthday discounts.
  5. The app runs smoothly without major technical issues, as noted by long-term users.
  6. Automated birthday emails and discount generation save time and boost engagement.
  7. Proactive updates and willingness to implement user-suggested features are highlighted.
  8. Users observe increased repeat purchases and customer loyalty due to birthday incentives.
  9. Works well across web, POS, and integrates with third-party tools.
  1. The app seamlessly integrates with external websites, blogs, and social media platforms, requiring minimal technical knowledge.
  2. Effectively drives sales by simplifying the checkout process and reducing customer friction.
  3. Enables sales on non-Shopify sites (e.g., WordPress, Squarespace) while centralizing orders in Shopify.
  4. Ideal for small businesses or side hustles, avoiding the need for a full Shopify store setup.
  5. Users appreciate the straightforward process to create and embed buy buttons.
  6. Useful for creating targeted product pages or collections for specific campaigns or audiences.
  7. No additional cost for basic functionality, making it accessible for budget-conscious users.
  8. Facilitates cross-selling between multiple Shopify stores or collections.
Cons
  1. Some users note the app could better sync with Shopify’s native customer data management.
  2. Manual handling required for importing existing customer birthday data.
  3. Requests for additional analytics (e.g., birthday date ranges) or pre-birthday reminders are unmet.
  1. Users report insufficient control over button styling, layout, and product page design.
  2. Fails to function properly on iOS devices (iPhone/iPad) in some cases.
  3. Does not integrate with the main Shopify store cart, causing confusion for customers.
  4. Product images appear blurry or low-resolution in the buy button interface.
  5. Lacks support for discounts, subscriptions, or analytics tied to specific buttons.
Pricing and Plans
Total Pricing Plans30
Free PlanNot availableNot available
Free TrialYes, for 28 day(s)No
Technical Information
Rating
5.0
3.5
Total Reviews193245
Launch Date6/23/20171/12/2012
SD Points2112

More Details About Happy Birthday Emails by UW

Looking to install Happy Birthday Emails by UW app on your store?

ShopDigest helps businesses upgrade their Shopify stores by offering easy app installation services.

Why Choose ShopDigest?

  • Highly experienced and vetted team for successful app installation
  • Assured support and guidance throughout the installation and beyond
  • Customized services to meet unique business needs
  • 30-day no questions asked refund policy
  • Lowest pricing guaranteed (starts at just $10/hour)

Customer Reviews

5.0
193 total reviews
5
186
4
6
3
0
2
0
1
1

Happy Birthday Emails by UW has an overall rating of 4.9 stars from a total of 193 reviews on the Shopify app store. Of these, 192 (99.5%) are positive, 0 (0.0%) are neutral, and 1 (0.5%) are negative*.

*Ratings above four stars fall under positive review, three stars reviews fall under neutral, and anything less than two stars falls under negative.

Sk8erboy®from Germany
October 18, 2025

Super Support und eine einfache App die funktioniert wie sie soll. Sind seit Monaten sehr zufrieden

Lighthearted Candle Companyfrom United States
September 19, 2025

This app is fantastic! I love that I had the opportunity to customize a lot of the elements for how this app is implemented. After a few weeks I had a small hiccup with how my birthday members were subscribed so I reached out to the Happy Birthday team. A member on their team, Stu Jones, worked tirelessly to make sure that our app was functioning perfectly. I cannot speak highly enough about how Stu helped our company. I HIGHLY recommend this for any business!

Junior's Cheesecakefrom United States
September 15, 2025

These guys are awesome. Unbelievable support and guidance- AND FAST.When we had challenges, they actually offered up a solution whereby we would no longer need to use their software.These guys are really great. You're in good hands.

Quirksmithfrom India
September 8, 2025

We've been using this app for over a year. It has been a simple and very relevant way to get users to come back. The support was super prompt whenever we've reached out to them. Easy to use app. Highly recommend!

Developer response
Developer ResponseSeptember 8, 2025

We've been using this app for over a year. It has been a simple and very relevant way to get users to come back. The support was super prompt whenever we've reached out to them. Easy to use app. Highly recommend!

Secretsfrom Spain
March 19, 2025

Es una muy buena app para gestionar los mails de cumpleaños. Me permite que solo pongan su cumpleaños si ya compraron, lo cual ayuda a mi estrategia de marketing. Además, su soporte es amable y me ayudaron cuando lo necesité.

Developer response
Developer ResponseMarch 21, 2025

Es una muy buena app para gestionar los mails de cumpleaños. Me permite que solo pongan su cumpleaños si ya compraron, lo cual ayuda a mi estrategia de marketing. Además, su soporte es amable y me ayudaron cuando lo necesité.


Video Demo and Screenshots

Product Screenshots

Happy Birthday Emails by UW screenshot 1
Happy Birthday Emails by UW screenshot 2

Installation Steps

How to install Happy Birthday Emails by UW on your Shopify store

1

Find your app

Use filters like pricing, availability, and features to find the perfect match for your store's needs.

2

Get a personalized setup plan

Our team will create an installation plan based on your current store setup, goals, and requirements.

3

Install at your own pace

Perfect your store's functionality without the pressure to move on until you're ready.

Install in your Shopify Store

.myshopify.com
72 customers chose this

Happy Birthday Emails by UW FAQ's


Buy Button channel icon
3.5
profile picture 1profile picture 2profile picture 4
480 installs last month approx
Buy Button channel
$0/mo onwards
Unlock member rates
Triple Whale icon
4.1
profile picture 1profile picture 2profile picture 4
180 installs last month approx
Triple Whale
$0/mo onwards
Unlock member rates
Microsoft Clarity: AI Insights icon
4.5
profile picture 1profile picture 2profile picture 4
968 installs last month approx
Microsoft Clarity: AI Insights
$0/mo onwards
Unlock member rates

Most Popular

Most popular Shopify apps on the market

Judge.me Product Reviews App icon
5.0
profile picture 1profile picture 2profile picture 4
30.6K reviews overall
Judge.me Product Reviews App
Free
Unlock member rates
TikTok icon
4.8
profile picture 1profile picture 2profile picture 4
10.2K reviews overall
TikTok
Free
Unlock member rates
Pop Convert - Pop Ups, Banners icon
4.9
profile picture 1profile picture 2profile picture 4
8.9K reviews overall
Pop Convert - Pop Ups, Banners
Free
Unlock member rates
EcomSend Pop Ups, Email Popups icon
5.0
profile picture 1profile picture 2profile picture 4
7.6K reviews overall
EcomSend Pop Ups, Email Popups
Free
Unlock member rates
Loox - Product Reviews App icon
4.9
profile picture 1profile picture 2profile picture 4
7.5K reviews overall
Loox - Product Reviews App
$12.99/mo onwards
Unlock member rates