Charity Donation Shopify Apps — Full Market Share Table
All tracked charity donation Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  Microsoft Clarity: AI Insights | 55.33% | 0.89 | Declining |
| 2 |  GoGenerosity Charity Donations | 14.51% | 2.09 | Climbing |
| 3 |  GoodAPI: Donations and Trees | 11.87% | 1.67 | Declining |
| 4 |  Chatty AI Chatbot & Live Chat | 6.70% | 0.33 | Declining |
| 5 |  Virtue Charity Donations | 6.60% | 0.95 | Climbing |
| 6 |  ScaleChart: Size Chart & Guide | 1.52% | 0.25 | Climbing |
| 7 |  Donation Hub | 0.99% | 0.98 | Climbing |
| 8 |  MP Size Chart & Size Guide | 0.84% | 0.84 | Climbing |
| 9 |  Donate Bee ‑ Easy Donations | 0.79% | 0.34 | Climbing |
| 10 |  Donate Now: Donation & Charity | 0.40% | 0.06 | Climbing |
Showing 1-10 out of 24
Key Insights:
- Microsoft Clarity: AI Insights holds 55.3% share of charity donation app installs — 40.8pp ahead of GoGenerosity Charity Donations (14.5%).
- Top 3 apps (Microsoft Clarity: AI Insights, GoGenerosity Charity Donations, GoodAPI: Donations and Trees) account for 81.7% of all charity donation install share — a fragmented market.
- GoGenerosity Charity Donations is gaining share fastest this month (+2.09pp) — the largest single gainer among the top charity donation apps by share.
- GoodAPI: Donations and Trees is losing share fastest (-1.67pp) — could indicate a churning user base or a stronger challenger gaining ground.
Charity Donation Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 charity donation Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 | Nov 2026 |
|---|---|---|---|---|---|---|
| Microsoft Clarity: AI Insights | 52.6%22.58 | 55.0%2.40 | 61.7%6.76 | 56.2%5.54 | 57.9%1.71 | 55.3%2.58 |
| GoGenerosity Charity Donations | 0.0%– | 0.0%– | 4.5%4.49 | 12.4%7.90 | 12.7%0.24 | 14.5%1.85 |
| GoodAPI: Donations and Trees | 26.1% | 20.4%5.73 | 16.8%3.57 | 13.6%3.25 | 10.4%3.19 | 11.9%1.51 |
| Chatty AI Chatbot & Live Chat | 5.6%0.31 | 5.0%0.59 | 6.8%1.82 | 7.2%0.32 | 5.8%1.33 | 6.7%0.86 |
| Virtue Charity Donations | 6.2%2.09 | 10.9%4.76 | 3.5%7.36 | 5.7%2.10 | 5.8%0.10 | 6.6%0.85 |
Key Insights:
- Microsoft Clarity: AI Insights's share expanded from 19.5% → 55.3% over the charted period.
- Of the top 5 tracked charity donation apps, 3 grew share and 2 lost share — leader is widening the gap.
Top Charity Donation Shopify Apps by Country
Per-country market share rankings for charity donation Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | Worldwide |  United States |  India |  China |  United Kingdom |
|---|---|---|---|---|---|
| 1 | Microsoft Clarity: AI Insights | Microsoft Clarity: AI Insights | Microsoft Clarity: AI Insights | Microsoft Clarity: AI Insights | Virtue Charity Donations |
| 2 | GoGenerosity Charity Donations | GoodAPI: Donations and Trees | Chatty AI Chatbot & Live Chat | Chatty AI Chatbot & Live Chat | Microsoft Clarity: AI Insights |
| 3 | GoodAPI: Donations and Trees | Chatty AI Chatbot & Live Chat | MP Size Chart & Size Guide | Virtue Charity Donations | Chatty AI Chatbot & Live Chat |
| 4 | Chatty AI Chatbot & Live Chat | Donate Bee ‑ Easy Donations | Virtue Charity Donations | GoGenerosity Charity Donations | ScaleChart: Size Chart & Guide |
| 5 | Virtue Charity Donations | Donation Hub | GoGenerosity Charity Donations |  Givonate: Charity & Donations |  Chatty: Claude connector app |
Key Insights:
- Microsoft Clarity: AI Insights leads charity donation apps in 3 of 4 tracked markets (United States, India, China).
- Microsoft Clarity: AI Insights leads worldwide, but United Kingdom bucks the trend — Virtue Charity Donations leads there.
Top 5 Apps in Charity Donation
- Virtue Charity Donations — Leads charity donation apps with 6.6% install share, rated 4.9★ — gaining share this month.
- GoGenerosity Charity Donations — Holds 14.5% of charity donation app install share, rated 5.0★ — gaining share this month.
- Givonate: Charity & Donations — Holds 0 of charity donation app install share, rated 5.0★.
- Donatly: POS Donate & Round Up — Holds 0 of charity donation app install share.
- GoodAPI: Donations and Trees — Holds 11.9% of charity donation app install share, rated 5.0★ — losing share this month.
Charity Donation Shopify Apps — Frequently Asked Questions
1. Which charity donation app has the highest market share on Shopify?
Microsoft Clarity: AI Insights ranks #1 by share among charity donation apps at 55.3%, but the market is fragmented — multiple apps capture meaningful share. Compare the top 5 on features and pricing before deciding.
2. How is market share calculated for charity donation Shopify apps?
For charity donation (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which charity donation apps are gaining market share on Shopify?
GoGenerosity Charity Donations is gaining charity donation app market share fastest this month, up +2.09pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which charity donation apps are losing market share on Shopify?
GoodAPI: Donations and Trees has lost the most market share this month among charity donation apps (-1.67pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most charity donation Shopify app installs?
United States drives the largest share of charity donation app installs at 24.1%, followed by Australia at 11.6% and United Kingdom at 10.9%. Use the country picker on the third card to compare market leaders by country.
6. How many charity donation apps does ShopDigest track on Shopify?
ShopDigest tracks 96 charity donation apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
7. Why does the highest-share charity donation app differ from the #1 ranked app?
Rank reflects an app's current position in the Shopify App Store under charity donation (driven by Shopify's own algorithm), while market share on ShopDigest is estimated from review counts and other factors as a proxy for active installs. The two metrics move on independent dynamics, so the highest-share app and the #1-ranked app are not always the same — and a divergence between them is worth noting rather than assuming one will pull the other along. For charity donation, Microsoft Clarity: AI Insights leads on share; see the rankings tab for who currently holds #1 position.
