Custom Clothing Shopify Apps — Full Market Share Table
All tracked custom clothing Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 | 72.84% | 3.74 | Climbing | |
| 2 | 9.46% | 4.72 | Climbing | |
| 3 | 3.34% | 0.57 | Declining | |
| 4 | 3.16% | 0.52 | Declining | |
| 5 | 2.22% | 0.05 | Climbing | |
| 6 | 1.99% | 2.31 | Declining | |
| 7 | 1.83% | 0.93 | Declining | |
| 8 | 1.78% | 2.24 | Declining | |
| 9 | 1.38% | 0.92 | Declining | |
| 10 | 0.52% | 0.52 | Climbing |
Showing 1-10 out of 26
Key Insights:
- Easify Custom Product Options holds 72.8% share of custom clothing app installs — 63.4pp ahead of Airventory: Print on Demand (9.5%).
- Top 3 apps (Easify Custom Product Options, Airventory: Print on Demand, Report Pundit: Custom Reports) account for 85.6% of all custom clothing install share — a fragmented market.
- Airventory: Print on Demand is gaining share fastest this month (+4.72pp) — the largest single gainer among the top custom clothing apps by share.
- Custlo ‑ Customer accounts app is losing share fastest (-2.31pp) — could indicate a churning user base or a stronger challenger gaining ground.
Custom Clothing Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 custom clothing Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| | 44.6%1.88 | 70.0%25.43 | 54.1%15.97 | 45.6%8.42 | 67.3%21.71 | 72.8%5.49 |
| | — | 1.2% | 2.1%0.98 | 1.6%0.52 | 6.4%4.78 | 9.5%3.06 |
| | 4.8%0.04 | 2.5%2.35 | 2.9%0.43 | 3.7%0.84 | 3.8%0.06 | 3.3%0.44 |
| | 4.8%1.34 | 2.1%2.74 | 2.9%0.77 | 3.8%0.89 | 3.6%0.14 | 3.2%0.46 |
| | 3.2%0.34 | 1.4%1.78 | 1.8%0.35 | 2.2%0.44 | 2.1%0.13 | 2.2%0.13 |
Key Insights:
- Easify Custom Product Options's share contracted from 76.2% → 72.8% over the charted period.
- Of the top 5 tracked custom clothing apps, 4 grew share and 1 lost share — challengers are eating into leader's share.
Top Custom Clothing Shopify Apps by Country
Per-country market share rankings for custom clothing Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | Worldwide | ||||
|---|---|---|---|---|---|
| 1 | |||||
| 2 | |||||
| 3 | |||||
| 4 | |||||
| 5 |
Key Insights:
- Easify Custom Product Options leads custom clothing apps in all 4 tracked markets — United States, India, China, United Kingdom.
Top 5 Apps in Custom Clothing
- Slaite POD ‑ Print‑on‑Demand — Leads custom clothing apps with 0 install share, rated 5.0★.
- Airventory: Print on Demand — Holds 9.5% of custom clothing app install share, rated 5.0★ — gaining share this month.
- PODpluser:Print on Demand — Holds 0 of custom clothing app install share, rated 4.2★.
- Tailor Size guide & Fit Finder — Holds 1.4% of custom clothing app install share, rated 5.0★ — losing share this month.
- Wannabe — Holds 0 of custom clothing app install share.
Custom Clothing Shopify Apps — Frequently Asked Questions
1. Which custom clothing app has the highest market share on Shopify?
Easify Custom Product Options ranks #1 by share among custom clothing apps at 72.8%, but the market is fragmented — multiple apps capture meaningful share. Compare the top 5 on features and pricing before deciding.
2. How is market share calculated for custom clothing Shopify apps?
For custom clothing (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which custom clothing apps are gaining market share on Shopify?
Airventory: Print on Demand is gaining custom clothing app market share fastest this month, up +4.72pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which custom clothing apps are losing market share on Shopify?
Custlo ‑ Customer accounts app has lost the most market share this month among custom clothing apps (-2.31pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most custom clothing Shopify app installs?
United States drives the largest share of custom clothing app installs at 34.7%, followed by United Kingdom at 14.6% and Australia at 7.4%. Use the country picker on the third card to compare market leaders by country.
6. How many custom clothing apps does ShopDigest track on Shopify?
ShopDigest tracks 96 custom clothing apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
7. Why does the highest-share custom clothing app differ from the #1 ranked app?
Rank reflects an app's current position in the Shopify App Store under custom clothing (driven by Shopify's own algorithm), while market share on ShopDigest is estimated from review counts and other factors as a proxy for active installs. The two metrics move on independent dynamics, so the highest-share app and the #1-ranked app are not always the same — and a divergence between them is worth noting rather than assuming one will pull the other along. For custom clothing, Easify Custom Product Options leads on share; see the rankings tab for who currently holds #1 position.