Custom Fonts Shopify Apps – Market Share Breakdown
(Updated October 2026) See which custom fonts Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.
Custom Fonts Shopify Apps — Full Market Share Table
All tracked custom fonts Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  Kite Discount, Free Gift, BOGO | 29.47% | 26.69 | Climbing |
| 2 |  Kaching Subscriptions App | 21.17% | 4.52 | Climbing |
| 3 |  Fontify: Google & Custom Fonts | 15.46% | 3.33 | Climbing |
| 4 |  Attrac Popup, Announcement Bar | 10.32% | 1.93 | Climbing |
| 5 |  Klaviyo: Email Marketing & SMS | 9.33% | 6.60 | Climbing |
| 6 |  CW Email Popup Email Marketing | 5.76% | 46.16 | Declining |
| 7 |  OPTIS Product Options, Variant | 1.74% | 0.20 | Climbing |
| 8 |  Fontio ‑ Google & Custom Fonts | 1.10% | 0.43 | Climbing |
| 9 |  RT: Google Fonts, Custom Fonts | 1.05% | 0.06 | Climbing |
| 10 |  Pop Convert ‑ Pop Ups, Banners | 0.97% | 0.97 | Climbing |
Showing 1-10 out of 26
Key Insights:
- Kite Discount, Free Gift, BOGO holds 29.5% share of custom fonts app installs — 8.3pp ahead of Kaching Subscriptions App (21.2%).
- Top 3 apps (Kite Discount, Free Gift, BOGO, Kaching Subscriptions App, Fontify: Google & Custom Fonts) account for 66.1% of all custom fonts install share — a fragmented market.
- Kite Discount, Free Gift, BOGO is gaining share fastest this month (+26.69pp) — the largest single gainer among the top custom fonts apps by share.
- CW Email Popup Email Marketing is losing share fastest (-46.16pp) — could indicate a churning user base or a stronger challenger gaining ground.
Custom Fonts Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 custom fonts Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| Attrac Popup, Announcement Bar | 6.5% | 8.4%1.93 | 10.3%1.85 | 29.6%19.28 | 30.3%0.71 | 30.5%0.25 |
| Kaching Subscriptions App | 18.3% | 16.4%1.85 | 21.1%4.66 | 22.7%1.62 | 24.4%1.68 | 24.7%0.31 |
| Klaviyo: Email Marketing & SMS | 3.6% | 2.7%0.87 | 9.3%6.58 | 11.1%1.77 | 20.9%9.84 | 21.5%0.55 |
| Fontify: Google & Custom Fonts | 15.4% | 12.5%2.92 | 14.9%2.39 | 11.9%2.96 | 9.5%2.47 | 8.6%0.91 |
| OPTIS Product Options, Variant | 1.8% | 1.5%0.31 | 1.7%0.22 | 2.8%1.08 | 6.6%3.78 | 6.5%0.05 |
Key Insights:
- Attrac Popup, Announcement Bar's share expanded from 6.5% → 30.5% over the charted period.
- Of the top 5 tracked custom fonts apps, 4 grew share and 1 lost share — leader is widening the gap.
Top Custom Fonts Shopify Apps by Country
Per-country market share rankings for custom fonts Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | 🌎 Worldwide |  United States |  India |  China |  United Kingdom |
|---|---|---|---|---|---|
| 1 | | | | | |
| 2 | | | | | |
| 3 | | | | ||
| 4 | | | | ||
| 5 | |  | |
Key Insights:
- Kite Discount, Free Gift, BOGO leads custom fonts apps in 3 of 4 tracked markets (India, China, United Kingdom).
- Kite Discount, Free Gift, BOGO leads worldwide, but United States bucks the trend — Kaching Subscriptions App leads there.
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Top 5 Apps in Custom Fonts
- Fontify: Google & Custom Fonts — Leads custom fonts apps with 8.6% install share, rated 4.9★ — losing share this month.
- RT: Google Fonts, Custom Fonts — Holds 0.9% of custom fonts app install share, rated 4.8★ — gaining share this month.
- Fontio ‑ Google & Custom Fonts — Holds 0.2% of custom fonts app install share, rated 5.0★ — losing share this month.
- Fontomize: Custom Fonts — Holds 0 of custom fonts app install share, rated 5.0★ — losing share this month.
- Attrac Popup, Announcement Bar — Holds 30.5% of custom fonts app install share, rated 5.0★ — gaining share this month.
Custom Fonts Shopify Apps — Frequently Asked Questions
1. Which custom fonts app has the highest market share on Shopify?
Kite Discount, Free Gift, BOGO ranks #1 by share among custom fonts apps at 29.5%, but the market is fragmented — multiple apps capture meaningful share. Compare the top 5 on features and pricing before deciding.
2. How is market share calculated for custom fonts Shopify apps?
For custom fonts (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which custom fonts apps are gaining market share on Shopify?
Kite Discount, Free Gift, BOGO is gaining custom fonts app market share fastest this month, up +26.69pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which custom fonts apps are losing market share on Shopify?
CW Email Popup Email Marketing has lost the most market share this month among custom fonts apps (-46.16pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most custom fonts Shopify app installs?
United States drives the largest share of custom fonts app installs at 37.7%, followed by United Kingdom at 8.1% and Australia at 5.9%. Use the country picker on the third card to compare market leaders by country.
6. How many custom fonts apps does ShopDigest track on Shopify?
ShopDigest tracks 96 custom fonts apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
7. Why does the highest-share custom fonts app differ from the #1 ranked app?
Rank reflects an app's current position in the Shopify App Store under custom fonts (driven by Shopify's own algorithm), while market share on ShopDigest is estimated from review counts and other factors as a proxy for active installs. The two metrics move on independent dynamics, so the highest-share app and the #1-ranked app are not always the same — and a divergence between them is worth noting rather than assuming one will pull the other along. For custom fonts, Kite Discount, Free Gift, BOGO leads on share; see the rankings tab for who currently holds #1 position.
