Custom Policies Shopify Apps — Country-Level Market Share
All countries ranked by current install share of custom policies Shopify apps, with change vs 30 days ago. Filter by date range, sort by share or share change.
| # | Country | Market Share | Change |
|---|---|---|---|
| 1 |  United States | 82.13% | 13.10 |
| 2 |  Canada | 5.48% | 0.68 |
| 3 |  Australia | 5.21% | 0.07 |
| 4 |  United Kingdom | 2.56% | 3.96 |
| 5 |  Netherlands | 0.75% | 1.00 |
| 6 |  Hong Kong | 0.65% | 0.94 |
| 7 |  India | 0.49% | 0.84 |
| 8 |  Spain | 0.47% | 0.17 |
| 9 |  Italy | 0.42% | 0.75 |
| 10 |  Germany | 0.33% | 1.20 |
Showing 1-10 out of 74
Key Insights:
- United States drives 82.1% of custom policies Shopify app installs — the largest single market for the category.
- Top 3 markets (United States, Canada, Australia) cover 92.8% of all tracked custom policies installs — highly concentrated demand.
- United Kingdom's share of custom policies app reviews has slipped the most this month (-4.0pp) — a relative shift, as other markets contributed a larger portion of this month's reviews.
Custom Policies Shopify Apps — Geographic Distribution Over Time
Monthly market share trajectory for the top 5 countries driving custom policies Shopify app installs — see how regional dominance has shifted month by month.
Charts Data
| Country | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| United States | 66.0%66.04 | 67.2%1.20 | 65.0%2.26 | 70.6%5.64 | 68.7%1.89 | 82.1%13.40 |
| Canada | 6.0%6.05 | 5.6%0.47 | 5.2%0.35 | 3.9%1.36 | 6.1%2.27 | 5.5%0.66 |
| Australia | 8.2%8.21 | 8.7%0.50 | 6.6%2.12 | 6.2%0.44 | 5.3%0.89 | 5.2%0.05 |
| United Kingdom | 5.2%5.22 | 5.2%0.04 | 5.2%– | 1.7%3.49 | 6.5%4.80 | 2.6%3.93 |
| Netherlands | 1.1%1.10 | 1.1%0.03 | 1.4%0.35 | 0.7%0.75 | 1.7%1.06 | 0.7%1.00 |
Key Insights:
- Top 5 markets plotted: United States, Canada, Australia, United Kingdom, Netherlands.
- Custom Policies app demand is highly concentrated — one market drives the bulk of installs, which usually means the leading apps prioritize that region's needs first.
Geographic Distribution of Custom Policies Shopify App Installs
United States dominates demand for custom policies Shopify apps with 82.1% of tracked installs — a single market that effectively defines the category's product priorities and pricing. Canada (5.5%) and Australia (5.2%) round out the top 3, together accounting for 92.8% of all custom policies app installs. United Kingdom (2.6%) and Netherlands (0.8%) fill out the top 5, giving a combined view of where custom policies app demand actually concentrates. On the flip side, United Kingdom has lost the most share this month (-4.0pp).
With 82.1% of custom policies app installs concentrated in United States, leading apps in this category typically prioritize United States-based merchants for localization, currency, and support hours — apps that over-index in Canada (5.5%) or other regions are often the better fit for stores outside United States.
Geographic Trends for Custom Policies Shopify Apps Over Time
The top 5 plotted markets — United States, Canada, Australia, United Kingdom, Netherlands — show which regions consistently drive custom policies app demand over time.
Top 5 Apps in Custom Policies
- Redo — Among the most-installed custom policies apps worldwide with 83.9% install share, rated 4.9★.
- Shipping Protection —Shipcheck — Among the most-installed custom policies apps worldwide with 6.1% install share, rated 4.9★.
- Captain Shipping Protection — Among the most-installed custom policies apps worldwide with 2.8% install share, rated 4.9★.
- Sam Shipping Protection Suite — Among the most-installed custom policies apps worldwide with 1.6% install share, rated 4.9★.
- AfterShip Returns & Exchanges — Among the most-installed custom policies apps worldwide with 2.7% install share, rated 4.7★.
Custom Policies Shopify Apps — Frequently Asked Questions
1. Which countries dominate custom policies Shopify app installs?
United States dominates custom policies Shopify app installs with 82.1% of all tracked share. The category is highly concentrated geographically — most leading apps optimize for United States merchants first.
2. Where are custom policies Shopify apps most popular?
custom policies apps are most popular in United States (82.1% share), Canada (5.5%), and Australia (5.2%). The full breakdown is in the table above — sort by share to see all 10 default rows or paginate for the long tail.
3. Which country is the fastest-growing market for custom policies Shopify apps?
United States is the fastest-growing market for custom policies apps this month, gaining +13.1pp of share versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which markets are losing share for custom policies Shopify apps?
United Kingdom has shed the most share this month (-4.0pp). Sort the table by Change (Low to High) to see all decliners — could reflect market saturation or merchants migrating to alternative apps.
5. How is country-level market share calculated for custom policies on Shopify?
For custom policies (a keyword page), country share is computed from rank-weighted reviews originating from each country: position #1 carries roughly 40× the weight of position #22, and apps beyond #22 contribute zero. Each country's weighted score is divided by the global total to give the share %.
6. Has the leading market for custom policies Shopify apps changed recently?
United States has held its lead consistently across the charted period — share has stayed near 82.1%. Use the trend chart to see week-over-week movement and the table to compare specific dates.
