Custom Policies Shopify Apps — Full Market Share Table
All tracked custom policies Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  Redo | 83.95% | 36.63 | Climbing |
| 2 |  Shipping Protection —Shipcheck | 6.14% | 3.50 | Declining |
| 3 |  Captain Shipping Protection | 2.83% | 0.13 | Declining |
| 4 |  AfterShip Returns & Exchanges | 2.72% | 30.07 | Declining |
| 5 |  Sam Shipping Protection Suite | 1.62% | 0.20 | Declining |
| 6 |  Navidium Shipping Protection | 0.79% | 0.67 | Climbing |
| 7 |  Return Prime:Return & Exchange | 0.55% | 1.02 | Declining |
| 8 |  ShipStation Orders & Inventory | 0.54% | 0.33 | Declining |
| 9 |  Loop Returns & Exchanges | 0.42% | 0.66 | Declining |
| 10 |  CWILL Returns & Exchanges | 0.09% | 1.12 | Declining |
Showing 1-10 out of 25
Key Insights:
- Redo holds 83.9% share of custom policies app installs — 77.8pp ahead of Shipping Protection —Shipcheck (6.1%).
- Top 3 apps (Redo, Shipping Protection —Shipcheck, Captain Shipping Protection) account for 92.9% of all custom policies install share — a concentrated market.
- Redo is gaining share fastest this month (+36.63pp) — the largest single gainer among the top custom policies apps by share.
- AfterShip Returns & Exchanges is losing share fastest (-30.07pp) — could indicate a churning user base or a stronger challenger gaining ground.
Custom Policies Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 custom policies Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| Redo | 37.6% | 46.5%8.92 | 46.6%0.08 | 70.2%23.57 | 47.4%22.73 | 84.0%36.51 |
| Shipping Protection —Shipcheck | 0.9% | 0.2%0.69 | 2.1%1.87 | 0.1%2.05 | 9.6%9.54 | 6.1%3.46 |
| Captain Shipping Protection | 0.1% | 0.1%0.04 | 0.1%0.07 | 0.1%0.03 | 3.0%2.90 | 2.8%0.12 |
| AfterShip Returns & Exchanges | 37.2% | 36.5%0.68 | 35.0%1.60 | 7.4%27.59 | 32.7%25.30 | 2.7%29.94 |
| Sam Shipping Protection Suite | 0.4% | 0.6%0.20 | 0.2%0.42 | 0.4%0.19 | 1.8%1.41 | 1.6%0.19 |
Key Insights:
- Redo's share expanded from 37.6% → 84.0% over the charted period.
- Of the top 5 tracked custom policies apps, 4 grew share and 1 lost share — leader is widening the gap.
Top Custom Policies Shopify Apps by Country
Per-country market share rankings for custom policies Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
United States
India
China
United Kingdom
Key Insights:
- Redo leads custom policies apps in 2 of 4 tracked markets (United States, United Kingdom).
- Redo leads worldwide, but 2 of 4 tracked markets crown a different leader — Return Prime:Return & Exchange in India, Easy Shipping Protection in China.
Top 5 Apps in Custom Policies
- Redo — Leads custom policies apps with 83.9% install share, rated 4.9★ — gaining share this month.
- Shipping Protection —Shipcheck — Holds 6.1% of custom policies app install share, rated 4.9★ — losing share this month.
- Captain Shipping Protection — Holds 2.8% of custom policies app install share, rated 4.9★ — losing share this month.
- Sam Shipping Protection Suite — Holds 1.6% of custom policies app install share, rated 4.9★ — losing share this month.
- AfterShip Returns & Exchanges — Holds 2.7% of custom policies app install share, rated 4.7★ — losing share this month.
Custom Policies Shopify Apps — Frequently Asked Questions
1. Which custom policies app has the highest market share on Shopify?
Redo dominates the custom policies category on Shopify with 83.9% of installs — 77.8pp ahead of Shipping Protection —Shipcheck. This is a clear leader by share, so most merchants default to it unless they have a niche-fit reason to pick differently.
2. How is market share calculated for custom policies Shopify apps?
For custom policies (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which custom policies apps are gaining market share on Shopify?
Redo is gaining custom policies app market share fastest this month, up +36.63pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which custom policies apps are losing market share on Shopify?
AfterShip Returns & Exchanges has lost the most market share this month among custom policies apps (-30.07pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most custom policies Shopify app installs?
United States drives the largest share of custom policies app installs at 82.1%, followed by Canada at 5.5% and Australia at 5.2%. Use the country picker on the third card to compare market leaders by country.
6. How many custom policies apps does ShopDigest track on Shopify?
ShopDigest tracks 96 custom policies apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
