Excel Shopify Apps — Country-Level Market Share
All countries ranked by current install share of excel Shopify apps, with change vs 30 days ago. Filter by date range, sort by share or share change.
| # | Country | Market Share | Change |
|---|---|---|---|
| 1 |  United States | 42.66% | 3.11 |
| 2 |  United Kingdom | 9.52% | 0.38 |
| 3 |  Australia | 6.30% | 0.06 |
| 4 |  Canada | 5.41% | 0.46 |
| 5 |  Germany | 4.53% | 0.39 |
| 6 |  Netherlands | 3.47% | 0.44 |
| 7 |  India | 2.51% | 0.32 |
| 8 |  France | 2.32% | 0.92 |
| 9 |  Italy | 1.88% | 0.11 |
| 10 |  Spain | 1.65% | 0.07 |
Showing 1-10 out of 112
Key Insights:
- United States drives 42.6% of excel Shopify app installs — the largest single market for the category.
- Top 3 markets (United States, United Kingdom, Australia) cover 58.6% of all tracked excel installs — highly concentrated demand.
- France's share of excel app reviews has slipped the most this month (-0.9pp) — a relative shift, as other markets contributed a larger portion of this month's reviews.
Excel Shopify Apps — Geographic Distribution Over Time
Monthly market share trajectory for the top 5 countries driving excel Shopify app installs — see how regional dominance has shifted month by month.
Charts Data
| Country | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| United States | 40.5%0.82 | 40.8%0.29 | 40.3%0.41 | 40.1%0.27 | 39.3%0.73 | 42.6%3.31 |
| United Kingdom | 9.2%0.64 | 8.6%0.64 | 8.4%0.12 | 9.2%0.77 | 10.3%1.10 | 9.6%0.72 |
| Australia | 5.2%0.60 | 5.6%0.38 | 5.6%0.02 | 6.1%0.47 | 5.3%0.83 | 6.3%1.07 |
| Canada | 6.5%0.21 | 5.8%0.68 | 6.3%0.50 | 6.1%0.17 | 4.6%1.49 | 5.3%0.70 |
| Germany | 4.0%0.03 | 3.8%0.19 | 3.6%0.18 | 3.9%0.29 | 4.8%0.94 | 4.6%0.27 |
Key Insights:
- United States's share of excel app installs expanded from 41.7% → 42.6% over the charted period.
- Top 5 markets plotted: United States, United Kingdom, Australia, Canada, Germany.
- Excel app demand is highly concentrated — one market drives the bulk of installs, which usually means the leading apps prioritize that region's needs first.
Geographic Distribution of Excel Shopify App Installs
United States dominates demand for excel Shopify apps with 42.6% of tracked installs — a single market that effectively defines the category's product priorities and pricing. United Kingdom (9.6%) and Australia (6.3%) round out the top 3, together accounting for 58.6% of all excel app installs. Canada (5.3%) and Germany (4.6%) fill out the top 5, giving a combined view of where excel app demand actually concentrates. On the flip side, France has lost the most share this month (-0.9pp).
With 42.6% of excel app installs concentrated in United States, leading apps in this category typically prioritize United States-based merchants for localization, currency, and support hours — apps that over-index in United Kingdom (9.6%) or other regions are often the better fit for stores outside United States.
Geographic Trends for Excel Shopify Apps Over Time
United States's share of excel Shopify app installs grew from 41.7% (Nov 2024) to 42.6% (Oct 2026) — a +0.9pp tightening of geographic concentration toward this market. The top 5 plotted markets — United States, United Kingdom, Australia, Canada, Germany — show which regions consistently drive excel app demand over time.
United States's widening excel lead means the leading apps will keep prioritizing this market for localization and feature work — merchants in other regions are increasingly underserved by the category leaders.
Top 5 Apps in Excel
- Matrixify: Data Export Import — Among the most-installed excel apps worldwide with 88.5% install share, rated 4.9★.
- DataChamp Excel & CSV Export — Among the most-installed excel apps worldwide with 1.6% install share, rated 4.9★.
- Altera ‑ Export and Import — Among the most-installed excel apps worldwide with 5.6% install share, rated 5.0★.
- Coefficient for Sheets & Excel — Among the most-installed excel apps worldwide with 0 install share, rated 4.4★.
- Mixtable Export: Excel & CSV — Among the most-installed excel apps worldwide with 0.0% install share, rated 5.0★.
Excel Shopify Apps — Frequently Asked Questions
1. Which countries dominate excel Shopify app installs?
United States dominates excel Shopify app installs with 42.6% of all tracked share. The category is highly concentrated geographically — most leading apps optimize for United States merchants first.
2. Where are excel Shopify apps most popular?
excel apps are most popular in United States (42.6% share), United Kingdom (9.6%), and Australia (6.3%). The full breakdown is in the table above — sort by share to see all 10 default rows or paginate for the long tail.
3. Which country is the fastest-growing market for excel Shopify apps?
United States is the fastest-growing market for excel apps this month, gaining +3.3pp of share versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which markets are losing share for excel Shopify apps?
France has shed the most share this month (-0.9pp). Sort the table by Change (Low to High) to see all decliners — could reflect market saturation or merchants migrating to alternative apps.
5. How is country-level market share calculated for excel on Shopify?
For excel (a keyword page), country share is computed from rank-weighted reviews originating from each country: position #1 carries roughly 40× the weight of position #22, and apps beyond #22 contribute zero. Each country's weighted score is divided by the global total to give the share %.
6. Has the leading market for excel Shopify apps changed recently?
United States's share has moved meaningfully over the charted period — from 41.7% to 42.6%. The trend chart shows whether the shift is sustained or part of a wider geographic rotation.
