Facebook Channel Shopify Apps — Full Market Share Table
All tracked facebook channel Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  Facebook & Instagram | 86.48% | 1.91 | Climbing |
| 2 |  MetaShop: Instagram & Facebook | 11.13% | 0.75 | Declining |
| 3 |  CedCommerce Amazon Channel | 1.12% | 0.02 | Declining |
| 4 |  IG Facebook & Instagram Shop | 0.88% | 0.99 | Declining |
| 5 |  Infinite Facebook Product Feed | 0.12% | 0.12 | Declining |
| 6 |  Parkour: Facebook Pixel & Feed | 0.12% | 0.04 | Climbing |
| 7 |  Meta & Facebook Pixels by Nabu | 0.03% | 0.02 | Climbing |
| 8 |  Microsoft Channel | 0.03% | 0.02 | Declining |
| 9 |  AI ‑ Easy Ads for Facebook Ads | 0.01% | 0.01 | Climbing |
| 10 |  ZT Facebook Pixel TikTok Pixel | 0.01% | 0.01 | Climbing |
Showing 1-10 out of 23
Key Insights:
- Facebook & Instagram holds 86.5% share of facebook channel app installs — 75.3pp ahead of MetaShop: Instagram & Facebook (11.1%).
- Top 3 apps (Facebook & Instagram, MetaShop: Instagram & Facebook, CedCommerce Amazon Channel) account for 98.7% of all facebook channel install share — a concentrated market.
- Facebook & Instagram is gaining share fastest this month (+1.91pp) — the largest single gainer among the top facebook channel apps by share.
- IG Facebook & Instagram Shop is losing share fastest (-0.99pp) — could indicate a churning user base or a stronger challenger gaining ground.
Facebook Channel Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 facebook channel Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 | Nov 2026 |
|---|---|---|---|---|---|---|
| Facebook & Instagram | 55.9%15.29 | 80.0%24.13 | 83.6%3.60 | 83.7%0.12 | 85.6%1.84 | 86.5%0.90 |
| MetaShop: Instagram & Facebook | 28.8%8.97 | 14.8%13.97 | 12.4%2.39 | 11.9%0.57 | 11.9%0.04 | 11.1%0.79 |
| CedCommerce Amazon Channel | 4.3%1.77 | 0.8%3.47 | 0.6%0.24 | 1.0%0.40 | 1.1%0.11 | 1.1%0.05 |
| IG Facebook & Instagram Shop | 1.9%0.29 | 0.4%1.50 | 0.4%0.07 | 1.0%0.57 | 0.9%0.08 | 0.9%0.04 |
| Infinite Facebook Product Feed | 0.7%0.32 | 0.3%0.39 | 0.1%0.17 | 0.2%0.03 | 0.1%0.06 | 0.1%0.01 |
Key Insights:
- Facebook & Instagram's share expanded from 14.8% → 86.5% over the charted period.
- Of the top 5 tracked facebook channel apps, 2 grew share and 3 lost share — leader is widening the gap.
Top Facebook Channel Shopify Apps by Country
Per-country market share rankings for facebook channel Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
United States
India
China
United Kingdom
Key Insights:
- Facebook & Instagram leads facebook channel apps in 3 of 4 tracked markets (United States, China, United Kingdom).
- Facebook & Instagram leads worldwide, but India bucks the trend — MetaShop: Instagram & Facebook leads there.
Top 5 Apps in Facebook Channel
- Facebook & Instagram — Leads facebook channel apps with 86.5% install share, rated 3.9★ — gaining share this month.
- MetaShop: Instagram & Facebook — Holds 11.1% of facebook channel app install share, rated 5.0★ — losing share this month.
- Infinite Facebook Product Feed — Holds 0.1% of facebook channel app install share, rated 4.8★ — losing share this month.
- CedCommerce Amazon Channel — Holds 1.1% of facebook channel app install share, rated 4.6★.
- Parkour: Facebook Pixel & Feed — Holds 0.1% of facebook channel app install share, rated 4.9★.
Facebook Channel Shopify Apps — Frequently Asked Questions
1. Which facebook channel app has the highest market share on Shopify?
Facebook & Instagram dominates the facebook channel category on Shopify with 86.5% of installs — 75.3pp ahead of MetaShop: Instagram & Facebook. This is a clear leader by share, so most merchants default to it unless they have a niche-fit reason to pick differently.
2. How is market share calculated for facebook channel Shopify apps?
For facebook channel (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which facebook channel apps are gaining market share on Shopify?
Facebook & Instagram is gaining facebook channel app market share fastest this month, up +1.91pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which facebook channel apps are losing market share on Shopify?
IG Facebook & Instagram Shop has lost the most market share this month among facebook channel apps (-0.99pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most facebook channel Shopify app installs?
United States drives the largest share of facebook channel app installs at 41.2%, followed by United Kingdom at 6.2% and Australia at 5.5%. Use the country picker on the third card to compare market leaders by country.
6. How many facebook channel apps does ShopDigest track on Shopify?
ShopDigest tracks 96 facebook channel apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
