Facebook Store Shopify Apps — Full Market Share Table
All tracked facebook store Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  Facebook & Instagram | 84.24% | 21.46 | Climbing |
| 2 |  MetaShop: Instagram & Facebook | 11.06% | 18.88 | Declining |
| 3 |  IG Facebook & Instagram Shop | 4.00% | 1.86 | Declining |
| 4 |  Parkour: Facebook Pixel & Feed | 0.16% | 0.26 | Declining |
| 5 |  Trackify Facebook Pixel,TikTok | 0.15% | 0.03 | Declining |
| 6 |  ∞ Facebook Pixel ‑Tiktok Pixel | 0.12% | 0.06 | Declining |
| 7 |  Section Store: Theme Sections | 0.08% | 0.17 | Declining |
| 8 |  Meta & Facebook Pixels by Nabu | 0.05% | 0.04 | Declining |
| 9 |  ZT Facebook Pixel TikTok Pixel | 0.05% | 0.03 | Climbing |
| 10 |  OC Meta Pixel‑ Facebook Pixels | 0.02% | 0.01 | Climbing |
Showing 1-10 out of 25
Key Insights:
- Facebook & Instagram holds 84.2% share of facebook store app installs — 73.2pp ahead of MetaShop: Instagram & Facebook (11.1%).
- Top 3 apps (Facebook & Instagram, MetaShop: Instagram & Facebook, IG Facebook & Instagram Shop) account for 99.3% of all facebook store install share — a concentrated market.
- Facebook & Instagram is gaining share fastest this month (+21.46pp) — the largest single gainer among the top facebook store apps by share.
- MetaShop: Instagram & Facebook is losing share fastest (-18.88pp) — could indicate a churning user base or a stronger challenger gaining ground.
Facebook Store Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 facebook store Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 | Nov 2026 |
|---|---|---|---|---|---|---|
| Facebook & Instagram | 48.3%11.37 | 54.4%6.13 | 60.7%6.24 | 61.9%1.24 | 63.1%1.17 | 84.2%21.15 |
| MetaShop: Instagram & Facebook | 25.2%9.66 | 33.8%8.60 | 30.5%3.35 | 29.8%0.68 | 29.7%0.10 | 11.1%18.63 |
| IG Facebook & Instagram Shop | 6.4%3.10 | 7.7%1.27 | 6.6%1.12 | 6.3%0.32 | 5.7%0.53 | 4.0%1.74 |
| Parkour: Facebook Pixel & Feed | 4.7%3.91 | 1.3%3.43 | 0.8%0.48 | 0.6%0.20 | 0.3%0.28 | 0.2%0.16 |
| Trackify Facebook Pixel,TikTok | 0.1%0.71 | 0.2%0.09 | 0.1%0.04 | 0.4%0.24 | 0.2%0.19 | 0.1%0.03 |
Key Insights:
- Facebook & Instagram's share expanded from 57.6% → 84.2% over the charted period.
- Of the top 5 tracked facebook store apps, 3 grew share and 2 lost share — leader is widening the gap.
Top Facebook Store Shopify Apps by Country
Per-country market share rankings for facebook store Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
United States
India
China
United Kingdom
Key Insights:
- Facebook & Instagram leads facebook store apps in 3 of 4 tracked markets (United States, China, United Kingdom).
- Facebook & Instagram leads worldwide, but India bucks the trend — MetaShop: Instagram & Facebook leads there.
Top 5 Apps in Facebook Store
- Facebook & Instagram — Leads facebook store apps with 84.2% install share, rated 3.9★ — gaining share this month.
- MetaShop: Instagram & Facebook — Holds 11.1% of facebook store app install share, rated 5.0★ — losing share this month.
- IG Facebook & Instagram Shop — Holds 4.0% of facebook store app install share, rated 4.9★ — losing share this month.
- Parkour: Facebook Pixel & Feed — Holds 0.2% of facebook store app install share, rated 4.9★ — losing share this month.
- ∞ Facebook Pixel ‑Tiktok Pixel — Holds 0.1% of facebook store app install share, rated 4.9★ — losing share this month.
Facebook Store Shopify Apps — Frequently Asked Questions
1. Which facebook store app has the highest market share on Shopify?
Facebook & Instagram dominates the facebook store category on Shopify with 84.2% of installs — 73.2pp ahead of MetaShop: Instagram & Facebook. This is a clear leader by share, so most merchants default to it unless they have a niche-fit reason to pick differently.
2. How is market share calculated for facebook store Shopify apps?
For facebook store (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which facebook store apps are gaining market share on Shopify?
Facebook & Instagram is gaining facebook store app market share fastest this month, up +21.46pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which facebook store apps are losing market share on Shopify?
MetaShop: Instagram & Facebook has lost the most market share this month among facebook store apps (-18.88pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most facebook store Shopify app installs?
United States drives the largest share of facebook store app installs at 41.7%, followed by United Kingdom at 6.1% and Australia at 5.5%. Use the country picker on the third card to compare market leaders by country.
6. How many facebook store apps does ShopDigest track on Shopify?
ShopDigest tracks 95 facebook store apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
